or


[06/16/03 - 12:00 AM]
Spike Puts Spike on New TNN Name
By Brian Ford Sullivan (TFC)

CHICAGO (thefutoncritic.com) -- Today, Monday, June 16 was scheduled to be the date TNN officially changed its name to Spike TV. That's not the case after a ruling last week by the Supreme Court in Manhattan. The ruling was the result of a lawsuit brought against the Viacom-owned channel by filmmaker Spike Lee over the use of the name "Spike."

Lee alleged the network was using his name as a means to draw viewers to the channel without his consent. While normally such a suit would seem frivolous (and hence why it was not originally reported about here), the lawyers for Lee, including Johnnie Cochran Jr., have revealed some devastating evidence to back up their claims.

His team produced an interview with TNN's president Albie Hecht in the April 16 edition of the Philadelphia Inquirer which saw the network head giving Lee's claims some merit:

As for the Spike TV handle: "We were looking for a name that would reflect the attitude we wanted - smart, sexy, active, irreverent, slightly aggressive and unapologetically male," says Hecht. (We've got goosebumps!)

His role models: Spike the macho vamp in Buffy the Vampire Slayer; directors Spike Lee and Spike Jonze. As a verb, think spike a volleyball. "It's a cool spike. An aggressive spike," Hecht says.

Such revelations gave State Supreme Court Justice Walter Tolub reason enough to put an injunction on the channel from using the "Spike TV" name. He also ordered Lee to post a $500,000 bond to cover Viacom's costs in case the company prevails.

As of today all references of Spike TV have been removed from the network's official web site, leaving just a note about the change:

We told you we would be changing our name. Due to a New York State ruling we can't do that at this time. We are still going to be the First Network for Men. Stay tuned as we build and change.

TNN will simply revert to the "New TNN" tagline it had used previously for the time being. The channel has no plans to reschedule any of its programming, including "The Strip," a series of adult-oriented cartoons seen as the linchpin to the network's rebranding. The two-hour block bows on June 26.

The Supreme Court in Manhattan is currently scheduled to resume arguments from both parties on June 23.

For the complete article in the Philadelphia Inquirer, click here.

For more information on the legal merits of Spike Lee's allegations, visit Findlaw.com's article on this subject.





  [june 2003]  
S
M
T
W
T
F
S


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)





[09/25/26 - 11:01 AM]
"Family Guy" Hulu Exclusive Halloween Special Premieres October 5 on Hulu
Brian and Stewie find themselves in Hell - not an annoying day, the actual underworld - paying for 24 seasons' worth of bad behavior.

[09/25/26 - 10:35 AM]
ESPN Delivered Its Most-Watched WNBA Regular Season Ever!
Across 29 games, the WNBA on ESPN networks averaged 1.37M viewers, up 17% year-over-year and ranking as ESPN networks' most-viewed WNBA regular season on record.

[09/25/26 - 10:02 AM]
Season Two of "The Tonight Show Starring Jimmy Fallon" Hit Microdrama Series "Who Billionaire? Me Billionaire." Premieres This Sunday, Sept. 27
The vertical comedy series is the first microdrama produced by a late-night television franchise, with its first season generating 27 million digital views.

[09/25/26 - 09:19 AM]
Volpi Cup Winner and Emmy & Golden Globe Nominee Peter Sarsgaard Joins Scottish Highland Drama "Laird" for Paramount+
Sarsgaard will star as Peter Bergstrom, a ruthless, self-made tech titan and land magnate whose influence spans continents.

[09/25/26 - 09:01 AM]
"Evil Dead Burn" Begins Streaming Exclusively on HBO Max October 2
The film unleashes the franchise's most savage and terrifying ride to date with an all-new chapter of carnage and demonic mayhem.

[09/25/26 - 07:04 AM]
Video: AMC+ Unveils Bewitching Trailer for the Highly Anticipated Contemporary Mystery Thriller, "Yaga"
The contemporary mystery thriller which reimagines the myth of Baba Yaga, is set for a two-episode premiere on Friday, October 23, exclusively in the U.S. on AMC+.

[09/25/26 - 07:00 AM]
Paramount and Spotify Partner for the "2026 MTV Video Music Awards (VMAs)" on CBS
The collaboration will extend the "VMAs" experience through a dedicated on-platform destination on Spotify, launching today.

[09/25/26 - 05:17 AM]
Video: "#Love" - Official Trailer - Netflix
A practical dating app founder and her adventurous competitor test their opposing theories about love through a 60-day challenge to find the right match.

[09/24/26 - 03:01 PM]
Video: "Did Someone Happen to Mention Me?" - Official Trailer - Netflix
Once Japan's most renowned actor, Gen is suddenly forgotten. Fueled by a need for recognition, he claws his way back from zero in this comedy.

[09/24/26 - 02:02 PM]
Tubi Announces New Original Docuseries "Just One Before I Die" Offering an Inside Look at the Buffalo Bills Fanbase
All episodes premiere for free exclusively on Tubi on Wednesday, October 21.

[09/24/26 - 02:01 PM]
Prime Video Announces Worldwide Exclusive Streaming of "Quiz from God," a Reboot of the Phenomenal Korean Mystery Drama, Starring Shotaro Mamiya - Premiering Friday, Dec 4, 2026
The series follows Haruto Hatsushima, a genius forensic pathologist and former neurosurgeon hailed by those around him as "a genius chosen by God" - yet dismissed as being eccentric by his colleagues.

[09/24/26 - 12:25 PM]
ABC News Wins Across the Board in Late Night and Friday Night
"20/20" ranks as Friday's No. 1 newsmagazine in Total Viewers, Adults 25-54 and Adults 18-49, drawing its largest audience in two months and growing year to year in all key measures.

[09/24/26 - 12:01 PM]
"The Graham Norton Show" Returns with All-New Episodes Thursday, October 1 on BBC America
Episodes will also be available to stream on AMC+, Acorn TV, and All Reality.

[09/24/26 - 12:00 PM]
Presenters Announced for the "2026 Video Music Awards (VMAs)" Airing Sunday, Sept. 27 on CBS
Alex Warren, Belmont Cameli, Brandon Sklenar, Charli xcx, Ciara Miller, David Corenswet, Ella Bright, Isabel May, Jeff Probst, Rachel Dratch, Teyana Taylor, Troye Sivan, and Tyla are among the featured talent.

[09/24/26 - 11:29 AM]
Marquee Championship Doubleheader Leads UFC Return to Madison Square Garden Streaming on Paramount+ Saturday, November 14
In the main event, newly crowned undisputed UFC heavyweight champion Ciryl Gane looks to make his first title defense against No. 4 ranked contender Josh Hokit.