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JERRY LEO JOINS BRAVO AS VICE PRESIDENT, STRATEGIC PROGRAM PLANNING & SCHEDULING
JERRY LEO JOINS BRAVO AS VICE PRESIDENT, STRATEGIC PROGRAM PLANNING & SCHEDULING
New York, N.Y. -- March 2, 2005 -- Jerry Leo has joined Bravo as Vice President, Strategic Program Planning & Scheduling, it was announced today by Frances Berwick, Sr. Vice President, Programming and Production, Bravo. Leo will be responsible for all phases of program planning for the channel including long range planning, scheduling of programs and stunts on the network, and non-film acquisitions. He will work closely with the development and production departments as well as ad sales. Based in NYC, he reports to Berwick. Leo replaces Dan Harrison, who was recently promoted to SVP, Cross-Network Strategy & Emerging Networks, NBC Universal Cable Entertainment. Dan will continue to support Bravo in all of its strategic studio film and series acquisitions.
"This year, Bravo has 25 percent more original programming and a wealth of arts and popular culture programming. With Jerry's expertise in program planning and his strategic vision, we expect more viewers than ever will be tuning in to 'watch what happens' on Bravo," said Berwick.
Leo joins Bravo from VH1/MTV Networks, where he held a number of positions, most recently as Vice President, Program Planning. In this capacity, he was responsible for scheduling all programs, series, stunts, theme weeks and cornerstone events. Prior to that, Leo was at MTV, where he was Manager, Program Planning and Acquisitions. Previously, he worked in MTV's Production department as a talent coordinator as well as in MTV's Series Development department. Before his tenure at MTV Networks, Leo began his television career at NBC. He held the position of sales assistant at NBC's Prime Time and News Sales department, and also held positions in the Corporate Communications and Entertainment Programming departments.
Leo holds a B.S. degree in Television, Radio and Film Management from the S.I. Newhouse School of Public Communications at Syracuse University.
Bravo is the cable network that plugs people into arts, culture and pop culture with original programming, movies and by showing a whole different side of celebrities. Currently available in more than 78 million homes, Bravo is known for breaking exciting new personalities, shaking up the way we look at style, media, fame and Hollywood, pulling back the curtain on the creative process and making influential and inventive original programming. Its critically acclaimed and award-winning original programming includes "Inside the Actors Studio," "Celebrity Poker Showdown," "Project Greenlight," as well as the 2004 Emmy winner for Outstanding Reality Program, "Queer Eye for the Straight Guy." The network's latest hits include "Project Runway," "Blow Out" and "Showbiz Moms & Dads.
Bravo is a program service of NBC Universal Cable Entertainment, a division of NBC Universal one of the world's leading media and entertainment companies in the development, production, and marketing of entertainment, news, and information to a global audience. Bravo has been a NBC Cable Network since December 2002 and was the first television service dedicated to film and the performing arts when it launched in December 1980.For more information visit www.bravotv.com.
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