UPN AGAIN TOPS WB IN ADULTS 18-34 AND WOMEN ON MONDAY
GIRLFRIENDS and HALF & HALF Again Beat WB's "Just Legal"
in Viewers and All Demos
UPN Comedies Continue To Deliver Growth Versus Last Year
in Adults 18-34 and Women
� FOR THE SECOND STRAIGHT WEEK, UPN BEAT THE WB ON MONDAY IN ADULTS 18-34 (1.5/4 v. 1.4/4), WOMEN 18-34 (2.4/6 v. 2.0/5) AND WOMEN 18-49 (2.5/5 v. 2.0/5).
� "GIRLFRIENDS" AND "HALF & HALF" AGAIN TOPPED WB'S "JUST LEGAL" IN VIEWERS (3.5MIL v. 3.0MIL) AND ALL KEY DEMOS, INCLUDING ADULTS 18-34 (1.6/4 v. 0.9/2), WOMEN 18-34 (2.7/7 v. 1.2/3), ADULTS 18-49 (1.5/4 v. 1.0/2) AND WOMEN 18-49 (2.4/5 V. 1.3/3).
� UPN'S MONDAY CONTINUES TO IMPROVE VERSUS LAST YEAR BY:
15% in Adults 18-34
20% in Women 18-34
5% in Women 18-49
Source: Preliminary Nielsen affiliate based ratings, 9/26/2005
[EDITOR'S NOTE: What follows is the afternoon update with the final national Nielsen ratings.]
UPN AGAIN TOPS WB IN ADULTS 18-34 AND WOMEN ON MONDAY
GIRLFRIENDS and HALF & HALF Again Beat WB's "Just Legal"
in Viewers and All Demos
UPN Comedies Continue To Deliver Growth Versus Last Year
in Adults and Women
� FOR THE SECOND STRAIGHT WEEK, UPN BEAT THE WB ON MONDAY IN ADULTS 18-34 (1.6/5 v. 1.4/4), WOMEN 18-34 (2.6/7 v. 2.0/5) AND WOMEN 18-49 (2.3/6 v. 2.1/5).
� "GIRLFRIENDS" AND "HALF & HALF" AGAIN TOPPED WB'S "JUST LEGAL" IN VIEWERS (3.5MIL v. 3.0MIL) AND ALL KEY DEMOS, INCLUDING ADULTS 18-34 (1.7/4 v. 0.9/2), WOMEN 18-34 (2.8/7 v. 1.1/3), ADULTS 18-49 (1.6/4 v. 1.0/2) AND WOMEN 18-49 (2.5/6 v. 1.3/3).
� UPN'S MONDAY CONTINUES TO IMPROVE VERSUS LAST YEAR BY:
23% in Adults 18-34
7% in Adults 18-49
30% in Women 18-34
10% in Women 18-49
Source: NTI, 9/26/2005
|