Andrea Wong Assumes Role as Newly Appointed President & CEO, Lifetime Entertainment Services
NEW YORK, April 26 -- Respected industry executive Andrea
Wong, who most recently served as Executive Vice President of Alternative
Programming, Specials and Late-Night, ABC Entertainment, has been named the
new President & CEO of Lifetime Entertainment Services, it was announced by
Anne Sweeney, Co-chair Disney Media Networks and President, Disney-ABC
Television Group, and John Conomikes, Director, The Hearst Corporation.
Lifetime Entertainment Services is a 50/50 joint venture of The Hearst
Corporation and The Walt Disney Company.
Known for her broad scope of television experience, expertise in
programming and her ability to identify and deliver on distinct brands, Ms.
Wong will now oversee all the day-to-day operations for Lifetime
Television, LMN, Lifetime Real Women and Lifetime Digital (including
LifetimeTV.com), including advertising sales, affiliate sales, research,
programming, public affairs, marketing, business and legal affairs, and
strategic planning and operations.
"Andrea is a straight shooter who is smart enough to know which
challenges to undertake and fearless enough to see them through. She is
also a true 'consumer-facing' executive, one who understands her audience
and uses her experience to speak to them in compelling ways," said Ms.
Sweeney. "Her entrepreneurial style, combined with a deep understanding of
the television industry, will serve Lifetime, and its amazingly dedicated
Mr. Conomikes added, "Andrea is smart, creative and strategic. Her key
relationships in the Hollywood community and her knowledge of the
intricacies of the television business make her the perfect candidate to
lead Lifetime into the future. We are looking forward to having her at the
"Lifetime is one of the most distinct, powerful and evocative brands on
television, and I'm thrilled that Anne and John have entrusted me with the
opportunity to shepherd it into the future," Ms. Wong stated. "I'm
especially looking forward to working with the incredibly talented group of
people at Lifetime to unearth future growth opportunities that will extend
and deepen Lifetime's marketplace dominance."
Biographical information on Ms. Wong:
Prior to this announcement, Andrea Wong served as Executive Vice
President, Alternative Programming, Specials and Late-Night, ABC
Entertainment, from May 2004.
In the alternative series arena, with a multitude of successful
programs under her leadership, Ms. Wong has created a positive brand of
non-scripted programming for ABC that provides viewers with wish
fulfillment, escapism and emotional journeys. She brought the UK
phenomenon, "Dancing with the Stars," to the American audience in June 2005
-- and the hit show, which will soon premiere its fourth season, has topped
the competition with record ratings.
Ms. Wong's programming won its second Emmy for ABC when "Extreme
Makeover: Home Edition" picked up another statue for Outstanding Reality
Program this past September. A fixture in the top 10, the show is a
cornerstone of ABC's dominant Sunday night lineup and launched the "feel
good reality" trend that is now seen throughout the broadcast and cable
In addition, the 2006-07 season saw two critically acclaimed and highly
rated reality series enter their third years: "Wife Swap," in which
radically different wives swap homes and families for two weeks, and
"Supernanny," which has Jo Frost, a modern-day, tough-love Mary Poppins,
bringing her unique brand of childcare to overburdened, desperate parents.
The first franchise Ms. Wong brought to the network which became a true
pop culture phenomenon was the relationship reality series, "The Bachelor,"
and its sister show, "The Bachelorette." Since it launched in 2002, 12
editions of the franchise have successfully aired, and a 13th season is
In the specials area, Ms. Wong led the team that brought country
music's crown jewel to ABC -- The CMA Awards. This event franchise came to
ABC in 2006, the Awards' historic 40th anniversary. This coup gives the
network the premier trinity of the entertainment industry's grandest
institutions, "The Academy Awards," "The American Music Awards" and now
"The CMA Awards," all under Ms. Wong's leadership.
Ms. Wong also oversaw ABC's Late-Night programming, including "Jimmy
Kimmel Live." With the show's growing creative momentum, it recently
attracted the biggest February sweep audience ever. Season to date, "Jimmy
Kimmel Live" is up the most among the late-night entertainment programs,
and is the only one to deliver year-to-year increases in the key Adult
Ms. Wong joined ABC in August 1993 as a Researcher for ABC News'
"PrimeTime Live." In June of 1994, she was named Executive Assistant to the
President, ABC Television Network, and in November 1995, was appointed
Executive Assistant to the President, ABC, Inc. In September 1997, she took
on expanded duties when she was promoted to Vice President and Executive
Assistant to the President, ABC, Inc. By 1998, she was appointed Vice
President, Alternative Series and Specials, ABC Entertainment, and in 2000
was promoted to Senior Vice President.
Ms. Wong graduated from the Massachusetts Institute of Technology with
a Bachelor of Science degree in electrical engineering, and she holds an
MBA from the Stanford University Graduate School of Business.
LIFETIME is the leader in women's television and one of the top-rated
basic cable television networks. A diverse, multi-media company, LIFETIME
is committed to offering the highest quality entertainment and information
programming, and advocating a wide range of issues affecting women and
their families. LIFETIME Television, LMN, Lifetime Real Women and Lifetime
Digital (including LifetimeTV.com) are part of LIFETIME Entertainment
Services, a 50/50 joint venture of The Hearst Corporation and The Walt
SOURCE LIFETIME Entertainment Services