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[03/14/08 - 02:01 PM]
CBS Markets "All Gnu" Ad Promo Campaign for the Return of Monday Comedies
"We also believe this is the first use of a wildebeest in network promotion," said the network's George Schweitzer. |
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| [via press release from CBS] |
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THIS JUST IN...
from CBS Advertising and Promotion...
CBS MARKETS "ALL GNU" AD PROMO CAMPAIGN FOR THE RETURN OF MONDAY COMEDIES
NEW YORK, March 14 - Working for scale, and some freshly cut grass, a gnu takes center stage in CBS's advertising and promotion campaign touting the return of an "All Gnu" Monday night of episodes of the Network's popular block of comedy series, Monday, March 17 (8:00-10:00 PM, ET/PT) on the CBS Television Network. In both the on-air and print promotional campaigns, a stately gnu acts as a mascot of sorts for the return of the all-original episodes of the hit comedy series "The Big Bang Theory," "How I Met Your Mother," "Two and a Half Men" and "The New (or Gnu) Adventures of Old Christine."
"We wanted to find an imaginative way to spread the gnus about the comedies being back," said George Schweitzer, President, CBS Marketing Group. "We also believe this is the first use of a wildebeest in network promotion."
The promotional gnu will be seen in CBS on-air promos throughout the weekend as well as in print ads that will run on Monday.
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[11/21/24 - 08:03 AM]
FOX Entertainment and Hulu Announce New Multi-Year Content Partnership Deal
Today's announcement renews the major program output deal between the two companies, as well as an agreement that allows Hulu to stream out-of-season episodes of key FOX unscripted programs.
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[11/20/24 - 12:30 PM]
Slam Dunk! Disney, ESPN and the NBA Team Up to Present "Dunk the Halls" - the First Real-Time, Animated NBA Game: San Antonio Spurs vs. New York Knicks on Christmas Day
"Dunk the Halls" will be presented on ESPN2, Disney+ and ESPN+.
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[11/20/24 - 12:06 PM]
Australian Hulu Original Scripted Drama Series "The Artful Dodger" Is Back for Season 2
The eight-episode Season 2 has an all-star returning cast including Thomas Brodie-Sangster as Jack Dawkins aka The Artful Dodger, David Thewlis as Fagin, and Maia Mitchell as Lady Belle Fox.
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[11/20/24 - 12:00 PM]
Third Annual "LEGO Masters: Celebrity Holiday Bricktacular" Premieres Tuesday, Dec. 10 and Tuesday, Dec. 17 at 8:00 - 10:00PM ET/PT on FOX
Special celebrity guests include Sophia Bush, Holly Robinson Peete, Eric McCormack and Lil Rel Howery pairing up with fan-favorite former contestants to compete in jaw-dropping holiday-themed challenges for charities of their choice.
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[11/20/24 - 12:00 PM]
"Glitter and Greed: The Lisa Frank Story" to Premiere December 5 on Prime Video
The four-part documentary penetrates the neon-hued world of Lisa Frank Inc., a brand that defined girlhood for a generation of Americans only to seemingly disappear overnight.
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[11/20/24 - 11:03 AM]
Julianne Hough and Alfonso Ribeiro Set to Host "The Wonderful World of Disney: Holiday Spectacular" Airing Sunday, Dec. 1, on ABC and Stream Next Day on Hulu and Disney+
Narrated by Kristen Bell, who will share the tale of how the Disney Parks kicks off the most magical holiday ever, "The Wonderful World of Disney: Holiday Spectacular" airs Sunday, December 1.
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[11/20/24 - 11:00 AM]
Paramount+ with Showtime Announces "The Honey Trap: A True Story of Love, Lies and the FBI" Premiering Friday, December 6th
The documentary feature, directed by Emmy-nominated filmmaker Chris Moukarbel, is a dramatic tale of espionage, propaganda, and romance, following the infamous Berlin rapper Denis Cuspert aka Deso Dogg and his journey from artist to MMA fighter to ISIS recruiter.
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[11/20/24 - 10:34 AM]
Bravo Rings in the New Year with "Southern Hospitality" Season Three Premiering Thursday, Jan. 2 at 9 P.M. ET/PT
The Queen of King Street, Leva Bonaparte, and her staff - Joe Bradley, Bradley Carter, TJ Dinch, Maddi Reese and Emmy Sharrett - are back for an unforgettable summer of work, play and debauchery.
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[11/20/24 - 10:01 AM]
Peacock's New Docuseries "Girls Gone Wild: The Untold Story" Goes Inside the Cultural Phenomenon to Reveal the Dark Underbelly of Joe Francis' World
The docuseries, premiering December 3 exclusively on Peacock, includes Francis' first in-depth, in-person interview with a journalist in almost a decade.
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[11/20/24 - 10:01 AM]
Video: "Anthony Jeselnik: Bones and All" - Official Trailer - Netflix
Anthony Jeselnik celebrates 20 years of delivering boundary-pushing comedy to the masses in this razor-sharp stand-up special.
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[11/20/24 - 10:01 AM]
The CW Network Sets 2025 Midseason Premiere Dates for New and Returning Series
Season 7 of the hit series "All American," starring Michael Evans Behling, Greta Onieogou and Bre-Z, kicks off with a special sneak peek on Wednesday, January 29 (8:00-9:00pm ET/PT) before premiering in its regular timeslot on Monday, February 3 (8:00-9:00pm ET/PT).
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[11/20/24 - 10:00 AM]
"The Simpsons" - Pamela Hayden, the Voice of Milhouse and Other Iconic Characters Retires the Show After 35 Years
Hear Pamela give her final voice to Milhouse and Jimbo Jones in an all-new episode this Sunday, November 24 on FOX.
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[11/20/24 - 09:34 AM]
AXS TV Presents Every Star-Studded Episode from Season One of the Emmy-Nominated Hit "Nashville" in a Special Two-Day Marathon on December 7 & 8, Starting at 10A ET
As part of the event, AXS TV presents new exclusive interviews with cast members Clare Bowen, Charles Esten, Jonathan Jackson, and Sam Palladio.
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[11/20/24 - 09:05 AM]
Food Network's Emmy-Nominated Series, "Kids Baking Championship," Returns with an All-New Animal-Inspired Season
Hosts and judges, Duff Goldman and Kardea Brown, welcome a new field of talented kid bakers to the kitchen for challenges inspired by creatures big and small, including a few fluffy, furry and feathery friends who drop in to the kitchen for live appearances over the course of the season.
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[11/20/24 - 09:01 AM]
First Look: Netflix's "Zero Day" Premieres on February 20, 2025
The limited series stars Robert De Niro as respected former U.S. President George Mullen, who, as head of the Zero Day Commission, is charged with finding the perpetrators of a devastating cyber attack that has caused chaos around the country and thousands of fatalities.
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