 |
 |
[03/14/08 - 02:01 PM]
CBS Markets "All Gnu" Ad Promo Campaign for the Return of Monday Comedies
"We also believe this is the first use of a wildebeest in network promotion," said the network's George Schweitzer. |
|
| [via press release from CBS] |
|
THIS JUST IN...
from CBS Advertising and Promotion...
CBS MARKETS "ALL GNU" AD PROMO CAMPAIGN FOR THE RETURN OF MONDAY COMEDIES
NEW YORK, March 14 - Working for scale, and some freshly cut grass, a gnu takes center stage in CBS's advertising and promotion campaign touting the return of an "All Gnu" Monday night of episodes of the Network's popular block of comedy series, Monday, March 17 (8:00-10:00 PM, ET/PT) on the CBS Television Network. In both the on-air and print promotional campaigns, a stately gnu acts as a mascot of sorts for the return of the all-original episodes of the hit comedy series "The Big Bang Theory," "How I Met Your Mother," "Two and a Half Men" and "The New (or Gnu) Adventures of Old Christine."
"We wanted to find an imaginative way to spread the gnus about the comedies being back," said George Schweitzer, President, CBS Marketing Group. "We also believe this is the first use of a wildebeest in network promotion."
The promotional gnu will be seen in CBS on-air promos throughout the weekend as well as in print ads that will run on Monday.
|
|
|
 [march 2008]  |
S |
M |
T |
W |
T |
F |
S |
| | | | | | |
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
 |
 |
|
[03/17/26 - 12:02 PM]
Hudson Williams, Jennifer Grey, Terry Chen, Elizabeth Adams, Hannah Galway, and William Mapother Join the Cast of "The Altruists"
The Netflix series tells the story of Sam Bankman-Fried (Anthony Boyle) and Caroline Ellison (Julia Garner), two hyper-smart, ambitious young idealists who tried to remake the global financial system in the blink of an eye...before they were accused of stealing $8 billion.
|
[03/17/26 - 12:01 PM]
Netflix Top 10: Week of March 9 - "One Piece" Season 2 Sets Sail for No. 1 in This Week's Top 10
Proving that demand for prehistoric beasts will never go extinct, docuseries "The Dinosaurs" landed at No. 2 on the English TV list with 9.6 million views.
|
[03/17/26 - 12:01 PM]
Next on Disney+, Hulu, and ESPN - April 2026
New series include "Dear Killer Nannies," "Malcolm in the Middle: Life's Still Unfair," "The Testaments," and "Star Wars: Maul - Shadow Lord."
|
[03/17/26 - 10:05 AM]
Chloe Bennet, Max Greenfield, Charlie Hall, Kumail Nanjiani, and Jarrad Paul Join Season 4 of "The White Lotus"
More arrivals await.
|
[03/17/26 - 10:01 AM]
"Stranger Things: Tales from '85" Coming to Select Theaters on April 18
The screenings of the first two episodes of the new series will take place on April 18 at 12:00 PM and 3:00 PM local time, in 34 theaters in the U.S. in partnership with AMC Theatres.
|
[03/17/26 - 09:31 AM]
Netflix Announces New True-Crime Documentary "The Crash" Premiering May 15
Gareth Johnson directed the film, produced by RAW (an All3Media company).
|
[03/17/26 - 09:01 AM]
Video: Sweet Niblets! Official Trailer Drops for "Hannah Montana 20th Anniversary Special"
The special will be released on Disney+ and Hulu on Tuesday, March 24 - 20 years to the day that the original series debuted on Disney Channel.
|
[03/17/26 - 08:24 AM]
Hulu Renews Hit Drama Series "Paradise," from Dan Fogelman and Starring Sterling K. Brown, for a Third Season
The show continues to resonate with audiences worldwide, amassing over 30M hours for S2 and nearly 12 billion minutes streamed globally across its first two seasons.
|
[03/17/26 - 08:01 AM]
"The Chi" Signs Off: First Look at the Eighth and Final Season on Paramount+
Production on the new season began in January, kicking off the road to the show's highly anticipated farewell.
|
[03/17/26 - 07:01 AM]
BritBox Announces Additional Casting, Start of Production for Season Three of Jimmy McGovern's Award-Winning Drama Series "Time"
The three-part drama will be led by David Tennant as Prison Officer Bailey with Siobhan Finneran reprising her role as Marie-Louise, a prison chaplain.
|
[03/17/26 - 07:01 AM]
Apple TV Announces "My Brother the Minotaur," Premiering April 24
A thrilling mix of folklore, mystery and adventure about a young minotaur - half boy, half bull - found and raised in the human world.
|
[03/17/26 - 07:01 AM]
Video: "Tom Clancy's Jack Ryan: Ghost War" - Official Teaser - Prime Video
Jack Ryan returns in a major movie event. Stream "Ghost War" - May 20 on Prime Video.
|
[03/17/26 - 06:45 AM]
Video: Paramount+ Reveals Trailer & Key Art for Men's College Basketball Docuseries, "Made for March"
The docuseries chronicles two of college basketball's most renowned programs - Kansas Jayhawks and Michigan Wolverines--this season in their bid for a national championship.
|
[03/17/26 - 06:31 AM]
Video: "Love on the Spectrum U.S." - Season 4 Official Trailer - Netflix
New and familiar faces star in this heartfelt documentary series that follows singles on the autism spectrum as they search for true love.
|
[03/17/26 - 06:01 AM]
New Four-Part Series "Shared Planet" Premieres Wednesdays, April 29-May 20, 2026 on PBS and PBS.org
In an age of serious environmental challenges, this four-part global series offers a look at an alternative and more hopeful future.
|
|
|
|
