 |
 |
[03/14/08 - 02:01 PM]
CBS Markets "All Gnu" Ad Promo Campaign for the Return of Monday Comedies
"We also believe this is the first use of a wildebeest in network promotion," said the network's George Schweitzer. |
|
| [via press release from CBS] |
|
THIS JUST IN...
from CBS Advertising and Promotion...
CBS MARKETS "ALL GNU" AD PROMO CAMPAIGN FOR THE RETURN OF MONDAY COMEDIES
NEW YORK, March 14 - Working for scale, and some freshly cut grass, a gnu takes center stage in CBS's advertising and promotion campaign touting the return of an "All Gnu" Monday night of episodes of the Network's popular block of comedy series, Monday, March 17 (8:00-10:00 PM, ET/PT) on the CBS Television Network. In both the on-air and print promotional campaigns, a stately gnu acts as a mascot of sorts for the return of the all-original episodes of the hit comedy series "The Big Bang Theory," "How I Met Your Mother," "Two and a Half Men" and "The New (or Gnu) Adventures of Old Christine."
"We wanted to find an imaginative way to spread the gnus about the comedies being back," said George Schweitzer, President, CBS Marketing Group. "We also believe this is the first use of a wildebeest in network promotion."
The promotional gnu will be seen in CBS on-air promos throughout the weekend as well as in print ads that will run on Monday.
|
|
|
 [march 2008]  |
S |
M |
T |
W |
T |
F |
S |
| | | | | | |
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
 |
 |
|
[12/20/24 - 11:33 AM]
Season Finale of NBC Drama "Brilliant Minds" Will Now Air as a Special Event with Back-to-Back Episodes on Monday, Jan. 6
The original season finale date was a week later on January 13.
|
[12/20/24 - 11:04 AM]
ID's New Series "The Curious Case Of..." to Premiere with Explosive, Expanded Episode Focused on Former "Jackass" Star Bam Margera's Controversial Legal Guardianship
Featuring "The Curious Case of Natalia Grace" legal analyst Beth Karas, the series will dive into some of the most shocking true crime cases and unbelievable scandals.
|
[12/20/24 - 10:32 AM]
FOX Sports Films, SMAC Entertainment, BZ Entertainment and NFL Films Announce "The Madden Cruiser: A Bayou Adventure with Bill Belichick" Airing Super Bowl Sunday on FOX
The one-hour special features eight-time Super Bowl champion Bill Belichick as he travels in the iconic "Madden Cruiser" bus of Hall of Fame legend John Madden on an unforgettable road trip through Louisiana's football country with a host of special guests.
|
[12/20/24 - 10:02 AM]
Onyx Collective Presents Winter Premiere Dates and First Looks for Documentary Film "SLY LIVES! (aka The Burden of Black Genius)" and New Comedy Series "Deli Boys"
The former premieres Thursday, February 13 while the latter launches on Thursday, March 6.
|
[12/20/24 - 09:27 AM]
MTV's "Teen Mom" Celebrates Its Sweet 16 with a New Season of "Teen Mom: The Next Chapter" on Thursday, January 30th at 8PM ET/PT
The groundbreaking docu-series that has never shied away from authentic, unfiltered narratives will return for its milestone 16-year anniversary with Amber Portwood, Ashley Jones, Briana DeJesus, Catelynn Baltierra, Cheyenne Davis, Jade Cline, Leah Messer, Maci McKinney and Mackenzie McKee.
|
[12/20/24 - 09:01 AM]
Video: "Bandidos" Season 2 - Official Trailer - Netflix
Lilí and Miguel's peaceful escape is shattered when she's forced into a risky quest for the Tear of Fire diamond, risking everything to save her friends.
|
[12/20/24 - 08:31 AM]
Video: New Netflix Sports Promo Highlights Upcoming Sports Programming
Netflix continues to expand its sports slate, offering members a wide variety of sports programming across series, films and live events, including the recent record-breaking Mike Tyson vs Jake Paul fight and the upcoming NFL Games on Christmas Day and the debut of "WWE Raw" on Netflix next year.
|
[12/20/24 - 07:31 AM]
"Stranger Things 5" - That's a Wrap!
Production on the fifth and final season has officially wrapped, set to premiere in 2025.
|
[12/20/24 - 06:01 AM]
Netflix Secures U.S. Rights to the FIFA Women's World Cup 2027 and 2031
The agreement covers all languages, with studio shows and top-tier talent planned with a dual telecast for both English and Spanish language broadcasts in the U.S.
|
[12/20/24 - 02:01 AM]
Video: "Lisabi: A Legend Is Born" - Official Trailer - Netflix
The epic tale of the birth and rise of legendary folk hero Lísàbí Agbongbo-Akala, destined to save the Egba people in the face of a treacherous leader.
|
[12/20/24 - 01:01 AM]
Video: "Love Is Blind: Germany" - Official Trailer - Netflix
The experiment comes to Germany as local singles seek true love and a commitment that lasts a lifetime, all before meeting each other face-to-face.
|
[12/19/24 - 08:01 PM]
Video: "Incognito" - Official Trailer - Netflix
The mission? Lock target and finish the job.
|
[12/19/24 - 01:33 PM]
HBO Original Film "For Love or Country: The Arturo Sandoval Story" to Debut on Max Friday, December 20
In celebration of the Kennedy Center honoring Arturo Sandoval and prior to this Sunday's airing of the ceremony, Max will be bringing the 2000 multiple Emmy-nominated HBO original film to Max for the first time.
|
[12/19/24 - 01:01 PM]
The Holiday Cheer Will Be in Houston as Pentatonix Performs the National Anthem During NFL Christmas Gameday on Netflix
Plus: The Steelers will honor the U.S. armed forces with a special National Anthem performance by Voices of Service.
|
[12/19/24 - 12:59 PM]
HBO Renews "Dune: Prophecy" for a Second Season
Across Max territories, the first episode has amassed approximately 15 million viewers.
|
|
|
|
