or


[01/31/09 - 12:28 PM]
NBC Sells Out Super Bowl & Sets New Record
NBC's $261 million in revenue for the full Super Bowl day also sets a new Super Bowl milestone.
[via press release from NBC]

NBC SELLS OUT SUPER BOWL & SETS NEW RECORD

All-Time Super Bowl Record $206 Million in Advertising Revenue

Also Sets New Full-Day Super Bowl Revenue Mark of $261 Million

TAMPA � January 31, 2009 � Super Bowl XLIII on NBC is sold out. NBC has sold all game advertising for tomorrow's broadcast of Super Bowl XLIII and set a Super Bowl record of $206 million in advertising revenue, NBC Universal President and CEO Jeff Zucker announced today. NBC's $261 million in revenue for the full Super Bowl day, especially impressive in the current economic downturn, also sets a new Super Bowl milestone.

"These advertising milestones show the power of the NFL brand and the strength of the Super Bowl as a TV property in this economic climate," said Zucker. "The Super Bowl has become one of our country's biggest holidays, a uniquely American day, and advertisers recognized the value in being a part of it, as their commercials are nearly as big a part of the day as the football itself. This is an extraordinary story for NBC against the backdrop of this economy."

"The plan to aggressively sell the majority of our advertising early in the process at the record unit price of $3 million showed tremendous foresight," said Dick Ebersol, Chairman, NBC Universal Sports & Olympics. "To finish selling out the Super Bowl in these last two weeks, in this economy and at record levels, is a testament to the dogged determination of Seth Winter [SVP, Sales & Marketing, NBC Sports]."

A total of 32 advertisers have taken time in Super Bowl XLIII across a broad spectrum of categories.

Fans of the advertisements featured in this Sunday's Super Bowl will be able to view those ads almost immediately after they air, on popular websites NBC.com, Hulu.com and Superbowl.com. In addition, users will be able to post their favorite ads on a blog or webpage through both the NBC.com and Hulu.com widget applications. Hulu will allow users to vote on their favorite ad, with the winner announced on Tuesday.





  [january 2009]  
S
M
T
W
T
F
S
    


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)




[12/06/25 - 02:46 PM]
Paramount and UFC Announce New Seasons of "Dana White's Contender Series" and "The Ultimate Fighter"
Beginning in 2026, Paramount+ in the U.S., Latin America, and Australia will become the exclusive home for all episodes of both series.
[12/06/25 - 02:27 PM]
Video: "School Spirits" Returns - Paramount+ Drops First Look at Season Three Premiering January 28
The date was unveiled alongside first look images at today's Paramount+ CCXP panel in São Paolo, Brazil featuring series lead and executive producer Peyton List.
[12/06/25 - 02:12 PM]
Video: Oscar-Nominee Paul Giamatti Surprises Fans at CCXP and Reveals Exclusive Scene from "Star Trek: Starfleet Academy"
The series will premiere globally with two episodes on Thursday, January 15 on Paramount+, and in Japan on Tuesday, January 23.
[12/06/25 - 10:47 AM]
Hulu Debuts First-Look Images from "The Testaments" Out of Brazil Comic Con
"The Testaments," a new chapter from the showrunner and executive producers of "The Handmaid's Tale," is coming in April 2026 to Hulu.
[12/06/25 - 10:31 AM]
Video: Date Announcement & Teaser Debut - Hulu's "Paradise" Season 2
The second season of the Emmy Award-nominated series premieres Monday, February 23 with three episodes, followed by new episodes weekly on Hulu and Hulu and Hulu on Disney+ for bundle subscribers in the US and Disney+ internationally.
[12/05/25 - 03:31 PM]
ABC News' "Nightline" Ranks No. 1 in Total Viewers
"Nightline" improved on the previous week in Total Viewers and Adults 18-49, hitting nine-week highs in both measures.
[12/05/25 - 03:30 PM]
In Anticipation of "Avatar: Fire and Ash," ABC News to Premiere Two New Specials This December
First up: "Avatar: A New Era - Special Edition of 20/20" premieres Friday, December 12 on ABC.
[12/05/25 - 02:05 PM]
ESPN Networks Deliver Best College Football Regular Season Since 2011; "College GameDay Built by The Home Depot" Scores Most-Watched Season Ever
ESPN networks aired the most-watched game in 34 of 42 key Saturday windows, including seven of 14 noon windows, 13 of 14 late afternoon windows and all 14 prime windows.
[12/05/25 - 12:35 PM]
2025 CFB Viewership Surges on FOX & FS1
The 2025 regular season wrapped with big numbers for "Big Noon Saturday," "Big Noon Kickoff" and more - including year-over-year gains across the board.
[12/05/25 - 11:00 AM]
CBS Premiere Week Episodes Post Gains and Lead In Live Plus 35-Day Multiplatform Viewership
"Tracker" delivered 17.3 million viewers, up +6% versus its year-ago premiere.
[12/05/25 - 10:05 AM]
"Landman" Booms Into a Third Season Renewal and Breaks Viewing Records on Paramount+
The second season is set to be a top three series among all original content the week of November 17 and a top two series for the week of November 24 according to Nielsen preliminary data.
[12/05/25 - 09:45 AM]
Video: "Taylor" - A CW Documentary Special - Trailer
The special - airing Saturday, December 13 - explores the global phenomenon of Taylor Swift and digs deep across the musician's 20-year career, a period that has seen her transcend the realm of pop star to become a cultural icon like no other.
[12/05/25 - 08:45 AM]
ESPN Delivered Most-Watched Women's College Volleyball Season on Record
Said coverage averaged 190,000 viewers, up 36% from the 2024 season.
[12/05/25 - 08:31 AM]
Peacock Exclusively Streams Monkeypaw Productions' "Him" Beginning December 19
The film stars Marlon Wayans, Tyriq Withers, Julia Fox, Tim Heidecker, Jim Jefferies and more.
[12/05/25 - 08:01 AM]
BET+ Original Film, "Vera's Holiday Flop," Premieres Thursday, December 18
The film stars Charity Jordan, Terri J. Vaughn, Griff, Chrissy McDaniel, Tyler Chronicles, Algebra Blessett, Jelani Akil, Scotty ATL, and Saycon Sengbloh.