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[04/29/09 - 09:56 AM]
NBC Picks Up Hit Series 'The Celebrity Apprentice' for Spring 2010
"[It] is the ultimate business and reality show at the top of its game and has exploded in popularity this season while also raising an impressive amount of money for charity," said the network's Paul Telegdy. |
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| [via press release from NBC] |
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NBC PICKS UP HIT SERIES 'THE CELEBRITY APPRENTICE' FOR SPRING 2010
UNIVERSAL CITY, CALIF. - April 29, 2009 - NBC has picked up the hit series "The Celebrity Apprentice" for another season in Spring 2010, it was announced today by Ben Silverman, Co-Chairman, NBC Entertainment and Universal Media Studios
"'The Celebrity Apprentice' is the ultimate business and reality show at the top of its game and has exploded in popularity this season while also raising an impressive amount of money for charity," said Paul Telegdy, Executive Vice President, Alternative Programming, NBC and Universal Media Studios. "It's a valuable franchise and proven competitor and we're thrilled to have Mr. Trump and Mr. Burnett back to create another brilliant season." "
'The Apprentice' and 'Celebrity Apprentice' have been an amazing adventure for me and, obviously, a very popular show with the public," said executive producer Donald Trump. "Its Emmy nominations and great success have translated into a wonderful experience. Working with Mark Burnett has been terrific, and I am greatly honored that NBC has renewed us for yet another season, our ninth."
"The Celebrity Apprentice" is averaging a 3.5 rating, 9 share among adults 18-49 and 8.6 million viewers overall this season. The popular unscripted series is up 39 percent versus NBC's non-sports adult 18-49 average in the time period prior to "Apprentice" ("live plus same day") and is doubling its lead-in from the 8-9 p.m. hour in adults 18-49. In the 10:30 lead-in to local news, "Celebrity Apprentice" has out-rated all regular competition for the last six weeks in a row in the key news demographic of adults 25-54.
After last year's ratings blockbuster, "The Celebrity Apprentice" and host Donald Trump returned last January with a dynamic cast of celebrities. The 16 new celebrities have vied for the coveted title, using all their business savvy as they fight for causes close to their hearts. They use their fame, their rolodexes and their business acumen to win weekly tasks, while ultimately battling with each other to stay out of the boardroom and avoid hearing those dreaded words, "You're Fired!."
"The Celebrity Apprentice" is produced by Mark Burnett Productions in association with Trump Productions LLC. Mark Burnett, Donald Trump, Page Feldman and Eden Gaha are Executive Producers.
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[05/27/25 - 02:00 PM]
Paramount+'s Hit Spy Thriller "The Agency: Central Intelligence" Kicks Off Production on Season Two
Season two of the hit spy thriller stars two-time Oscar nominee Michael Fassbender, Oscar nominee Jeffrey Wright, Jodie Turner-Smith, Katherine Waterston, Harriet Sansom Harris, John Magaro, Saura Lightfoot-Leon, Andrew Brooke, India Fowler, Reza Brojerdi, Alex Reznik and Richard Gere.
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[05/27/25 - 01:30 PM]
Hulu Has Pride: LGBTQ+ Premieres Streaming in June
The celebration includes the return of the U.K.'s first-ever gay dating show "I Kissed a Boy," the continued adventures of the GLAAD Award-nominated "The Bravest Knight," a front row seat to some of the nation's biggest Pride parades and much more.
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[05/27/25 - 12:01 PM]
Netflix Top 10 Week of May 19: "Sirens" Makes a Splash with No. 1 Debut
The limited series starring Julianne Moore, Meghann Fahy, Milly Alcock, and Kevin Bacon debuted in the No. 1 spot in English TV this week, claiming 16.7 million views in just four days and arriving in the Top 10 in all countries.
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[05/27/25 - 11:03 AM]
Following Its Breakout Viewership, Paramount+ and MTV Documentary Films Set Worldwide Expansion for "The Children of October 7"
The film will now debut across every Paramount+ territory on Monday, June 2, coinciding with the Jewish holiday of Shavuot.
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[05/27/25 - 09:15 AM]
CBS Adds "Comics Unleashed with Byron Allen" to Late-Night Lineup for 2025/2026 Season
In fall 2023, the series aired in a successful limited run on CBS in the same time slot (12:37-1:37 AM, ET/PT).
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[05/27/25 - 08:31 AM]
Netflix's "Little House on the Prairie" Casts New Roles Including Anticipated Characters from the Beloved Book
New cast will join previously announced series regulars Alice Halsey in the role of Laura Ingalls, Luke Bracey as Charles Ingalls, Crosby Fitzgerald as Caroline Ingalls and Skywalker Hughes as Mary Ingalls.
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[05/27/25 - 08:00 AM]
HBO Original "Harry Potter" Television Series Sets Cast for Roles of Harry Potter, Hermione Granger, and Ron Weasley
The series has cast screen newcomers Dominic McLaughlin in the role of Harry Potter, Arabella Stanton as Hermione Granger, and Alastair Stout as Ron Weasley.
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[05/27/25 - 08:00 AM]
AXS TV Celebrates Father's Day Weekend with "Father Fest" - A Two-Day Marathon Highlighting Music Legends & Classic Laughs, Airing June 14 & 15 Starting at 11AM ET
Handpicked with dads in mind, Father Fest features a lineup of all-time greats from the worlds of rock, country, and comedy.
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[05/27/25 - 07:01 AM]
Emmy-Winning Director R.J. Cutler's Docuseries "Esports World Cup: Level Up" Premieres June 6 on Prime Video
The series goes behind-the-scenes of the inaugural Esports World Cup (EWC) in 2024 - a defining moment in global esports, where over $60 million in prize money ignited a high-stakes, multinational battle to crown the world's top esports Club.
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[05/27/25 - 06:30 AM]
Video: Ryan Reynolds Celebrates Nature's Unsung Heroes with "Underdogs" Trailer, A Boundary-Breaking Natural History Experience
From their hidden talents to their unconventional hygiene choices to their unsavory courtship rituals, "Underdogs" celebrates the unique behaviors of the animals who don't usually get to be the stars of the show.
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[05/27/25 - 06:01 AM]
Video: "One Piece" Season 2 - Special Announcement - Netflix
Straw Hats! We're headed for the Grand Line! First stop: TUDUM.
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[05/27/25 - 03:02 AM]
Netflix Begins Filming of Its New Adaptation: "All the Truth Behind My Lies"
The miniseries tells the story of Coco and Marín, two best friends who have been living together for years.
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[05/26/25 - 01:09 PM]
Influx of Viewers Raises Global Audience to Over 90 Million for "The Last of Us"
In the U.S., the season 2 finale last night saw 3.7 million cross-platform viewers.
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[05/26/25 - 01:02 PM]
17-Year High: FOX Sports Delivers 7.05 Million Viewers for Indianapolis 500
Sunday's 109th running of the Indianapolis 500 peaked at 8.4 million viewers from 4:15 PM ET - 4:30 PM ET.
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[05/26/25 - 03:01 AM]
Video: "Too Hot to Handle: Spain" - Date Announcement - Netflix
A group of flirty Spanish singles expect sun, parties and steamy hookups, but they quickly learn that winning €100,000 requires giving up sex completely.
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