NICK CANNON EXTENDS STAY AS TEENNICK CHAIRMAN

Cannon to Continue Creating, Starring, Producing and Directing Original Programming for TeenNick, Including New Series The Nightlife and the Second Annual

TeenNick HALO Awards through Jan. 2012

NEW YORK, Aug. 11, 2010 - Nickelodeon has extended multi-talented, actor/comedian/artist/producer Nick Cannon's deal as Chairman of TeenNick through Jan. 2012, it was announced today by Cyma Zarghami, President, Nickelodeon/MTVN Kids and Family Group. At the helm since March 2009, Cannon will continue his role in front of the camera and behind the desk of TeenNick, Nickelodeon's 24-hour network exclusively for and about teens and tweens, to help develop, produce and create original programming across the channel's multiple platforms.

"Nick is a quintessential millennial and has a unique connection to this generation," said Cyma Zarghami, President, Nickelodeon/MTVN Kids and Family Group. "Having grown up at Nickelodeon, we are confident that his groundbreaking vision and ideas will continue to make TeenNick one of the most popular destinations for teens and tweens, on-air and online."

TeenNick posted its highest-rated and most-watched quarter ever with total viewers and teens 12-17 in 2Q10. Most recently, the original two-hour Degrassi TV movie, "The Heat is On" (Monday, July 19, 9 p.m. ET) set a new record as the highest-rated and most-watched telecast in the network's history with 1.2 million total viewers.

Cannon's on-air initiatives for the network this year include The Nightlife, hosted and executive produced by Cannon, showcasing the latest trends in fashion, music, dance and entertainment. Airing every Thursday night in August from 9:30-10 p.m. (ET), The Nightlife will also feature celebrity guests, including Ice Cube, Anna Kendrick, Travie McCoy, New Boyz, Brandon Routh and T.I., in an exclusive club setting with a dance floor DJ'd by Cannon himself.

In addition, Cannon will also return as creator, host and executive producer of the second annual TeenNick HALO Awards, an hour-long special that pairs four mega-celebrities with four extraordinary teens to recognize and celebrate their commitment to service. The inaugural TeenNick HALO Awards (premiered Dec. 11, 2009) featured LeBron James, Alicia Keys, Hayden Panettiere and Justin Timberlake along with an exclusive personal message from First Lady Michelle Obama.

About TeenNick

TeenNick, the 24-hour TV network exclusively for and about teens and tweens, is available in 71 million households via cable, digital cable and satellite, as well on mobile, VOD and broadband. TeenNick's distinct perspective connects its audience to the electricity and possibilities of teendom, anytime and anywhere, with original series and ever-popular favorites. TeenNick and all related titles, characters and logos are trademarks of Viacom International Inc.