"JIMMY KIMMEL LIVE" DECLARES NATIONAL UNFRIEND DAY ON WEDNESDAY, NOVEMBER 17, 2010

Last night on his show, Jimmy Kimmel called for a day of action, declaring November 17 National UnFriend Day (NUD). On November 17, Kimmel urges all Facebook users to "unfriend" all those who aren't truly friends.

"Friendship is a sacred thing, and I believe Facebook is cheapening it," Kimmel said in his announcement. "I go on this Facebook, I see people with thousands of what they call 'friends'---which is impossible. You can't have a thousand friends. A friend is someone you have a special relationship with, not someone who asks 'which Harry Potter character are you?' Remember five years ago when nobody was on Facebook and you didn't know what the guy you took high school biology with was having for lunch? Remember how that was totally fine? Let's go back to that."

In the weeks leading to National UnFriend Day, "Jimmy Kimmel Live" asks those who use Facebook to evaluate their so-called "friends." On November 17, those whose status updates are deemed unworthy will be eliminated en masse.

For more on NUD, watch "Jimmy Kimmel Live" each night. On Wednesday, November 17, Kimmel rings in National UnFriend Day with guest Patrick Dempsey and conducts a very special "double" interview with Armie Hammer of "The Social Network."

Watch the video of Kimmel's official declaration of NUD, featuring William Shatner: http://www.youtube.com/watch?v=sc5bbz5SB7M

Check out the "Jimmy Kimmel Live" Facebook page for NUD updates www.facebook.com/JimmyKimmelLive.

"Jimmy Kimmel Live"

Packed with hilarious comedy bits and a house band led by Jimmy's childhood best friend, "Jimmy Kimmel Live" features a diverse lineup of guests that includes celebrities, athletes, musicians, comedians and humorous human interest subjects. Each night, Jimmy delivers up-to-the minute news addressing the hottest topics of the day in his monologue and recently has welcomed such notables as Tom Cruise, Dustin Hoffman, Anne Hathaway, Diane Sawyer, Cameron Diaz, Robert Downey Jr., Charlize Theron, Jamie Foxx, Matthew McConaughey, Reese Witherspoon, Mel Gibson, Queen Latifah, Robin Williams, Heidi Klum and Janet Jackson, as well as performances by Coldplay, Mary J. Blige, Carrie Underwood, Weezer, Them Crooked Vultures, Alice in Chains, Kelly Clarkson, Good Charlotte, Drake, Phoenix, MGMT, Tim McGraw, Maxwell, The Killers, 50 Cent, John Mayer, Shakira, Pink, Usher, Depeche Mode, Mariah Carey and many more, including Matt Damon... well, almost Matt Damon.

Jimmy Kimmel and Jill Leiderman serve as executive producers and Jason Schrift and Douglas DeLuca serve as co-executive producers. Emmy Award-winning "Jimmy Kimmel Live" is shot live in front of a studio audience and produced by Jackhole Industries in association with ABC Studios.