or


[03/28/11 - 08:05 AM]
Nickelodeon and Common Sense Media Partner on Digital Citizenship and Anti-Bullying Campaign
The campaign will include PSAs featuring the stars from Nickelodeon's hit live-action series, including "iCarly's" Miranda Cosgrove and Nathan Kress.

[via press release from Nickelodeon]

COMMON SENSE MEDIA PARTNERS WITH NICKELODEON'S THE BIG HELP ON DIGITAL CITIZENSHIP AND ANTI-BULLYING CAMPAIGN

Teen Sensation and iCarly's Miranda Cosgrove Along with Co-Star Nathan Kress Join Nick Stars from True Jackson, VP and The Troop in Multimedia Initiative for Kids Encouraging Mutual Respect and Online Safety

San Francisco, Calif. and New York - March 28, 2011 - Common Sense Media, the national organization dedicated to improving the lives of kids and families by helping them thrive in a world of media and technology, today announced a partnership with Nickelodeon on a digital citizenship and anti-bullying campaign designed to provide kids with tools to help them practice responsible digital behavior.

As part of Nickelodeon's The Big Help, a long-term effort to connect kids to issues and information important in their lives, the multiplatform, interactive initiative will include a website that will highlight Common Sense Media's digital citizenship and anti-bullying advice - Common Sense's "Rules of the Road" - to help kids practice safe and responsible online and mobile behavior.

The campaign will also include PSAs featuring the stars from Nickelodeon's hit live-action series, including iCarly's Miranda Cosgrove and Nathan Kress, who will share tips developed from Common Sense Media's groundbreaking digital citizenship curriculum for avoiding and reporting cyberbullying. True Jackson, VP's Ashley Argota and Gage Golightly from The Troop will appear in PSAs that will be featured on Nickelodeon channels and websites, including Nickelodeon, TeenNick and Nick.com. The first spot with Argota and Golightly will begin airing on March 28.

"Today's kids connect, create, and collaborate through media. But it's extremely important for them to reflect on the implications of their online actions," said James Steyer, CEO and founder, Common Sense Media. "We need to empower our kids to think critically about how they interact with others in their online and mobile lives, and help them make responsible decisions. We're thrilled to partner with Nickelodeon on this campaign. It's a wonderful opportunity for us to provide kids directly with the tools and tips they need to be smart, creative, and respectful digital citizens."

"Kids are interacting with digital media every day. It is second nature to them and an important part of their lives," said Marva Smalls, executive vice president of public affairs, Nickelodeon Kids and Family Group. "Nickelodeon provides kids with information to help them have engaging, entertaining and healthy experiences online. By partnering with Common Sense, we will help young people simplify and improve their digital communications."

Nickelodeon will be presenting the digital citizenship and anti-bullying campaign as part of The Big Help pro-social initiative, empowering kids to take positive action on issues that impact their world by giving them the tools to do it. In the PSAs, Nickelodeon's live-action stars will speak directly to kids about the importance of showing mutual respect for people when communicating on all digital platforms. They also will talk about online safety and urge kids to use "common sense" through tips on protecting their privacy and identity online.

At Nick.com, The Big Help experience will also feature Common Sense Media's "Rules of the Road" videos and lessons, including an anti-bullying quiz and other interactive content. Kids who participate in the campaign will receive digital rewards for their Nick.com avatars. Nickelodeon's ParentsConnect.com will also be a part of this initiative with a special "Rules of the Road" section and a discussion board. The interactive website is launching with the PSAs on March 28, 2011.

Common Sense Media and Nickelodeon are collaborating on all aspects of the long-term anti-bullying and digital citizenship campaign, including an additional microsite that will be developed by Common Sense later this year.

To view the PSAs and connect with the new anti-bullying and digital citizenship campaign from Common Sense Media and Nickelodeon, visit http://www.nick.com/thebighelp and click on the Digital Citizenship hub tab. For more information about Common Sense Media's parent and classroom education programs, visit www.commonsense.org/educators.

About Common Sense Media

Common Sense Media is dedicated to improving the lives of kids and families by providing the trustworthy information, education, and independent voice they need to thrive in a world of media and technology. We exist because our kids are growing up in a culture that profoundly impacts their physical, social, and emotional well-being. We provide families with the advice and media reviews they need in order to make the best choices for their children. Through our education programs and policy efforts, Common Sense Media empowers parents, educators, and young people to become knowledgeable and responsible digital citizens. For more information, go to: www.commonsense.org.

About Nickelodeon

Nickelodeon, now in its 31st year, is the number-one entertainment brand for kids. It has built a diverse, global business by putting kids first in everything it does. The company includes television programming and production in the United States and around the world, plus consumer products, online, recreation, books and feature films. Nickelodeon's U.S. television network is seen in more than 100 million households and has been the number-one-rated basic cable network for 16 consecutive years. Nickelodeon and all related titles, characters and logos are trademarks of Viacom Inc. (NYSE: VIA, VIA.B).





  [march 2011]  
S
M
T
W
T
F
S
  


· ICARLY (NICKELODEON)
· TROOP, THE (NICKTOONS)
· TRUE JACKSON, VP (NICKELODEON)





[04/28/17 - 02:00 PM]
Video: Watch a Behind-the-Scenes First Look at FOX's New Dating Show, "Love Connection," Hosted by Andy Cohen
The unscripted series will now premiere at 9:00/8:00c on Thursday, May 25 following "Beat Shazam."

[04/28/17 - 12:39 PM]
"The President Show" Inaugural Episode Draws Huge Crowd Topping Trump's Actual Inauguration
Comedy Central spins the numbers for Thursday, April 27.

[04/28/17 - 11:25 AM]
WE tv's New Series "Growing Up Hip Hop Atlanta" Premieres Thursday, May 25 at 10pm ET/CT
"Growing Up Hip Hop Atlanta" features a tight-knit crew of friends who reveal the perks and perils of being born into Hip Hop royalty.

[04/28/17 - 10:43 AM]
Netflix Unveils "FYSee" - A Month-Long Celebration Highlighting the Best of Netflix Series
For the first time, Netflix's FYSee will feature a full month of programming designed to connect industry with the shows, creators and talent they love in wholly new and unusual ways.

[04/28/17 - 10:02 AM]
Paramount Television and Anonymous Content Option Rights to Anne Rice's Best-Selling Series, "The Vampire Chronicles"
Christopher Rice, four-time New York Times Bestselling(R) author and recipient of the Lambda Literary Award, will pen the series and serve as executive producer alongside Anne Rice, and Anonymous Content's David Kanter and Steve Golin.

[04/28/17 - 10:02 AM]
"Star Trek: Discovery" Adds to Its Ranks
Shazad Latif, Rekha Sharma, Kenneth Mitchell, Clare McConnell and Damon Runyan are among the latest additions.

[04/28/17 - 09:55 AM]
British Comedic Legend Tommy Maitland Has Been Announced to Host ABC's Irreverent Talent Competition Show "The Gong Show"
A revolving panel of judges featuring Hollywood's hottest stars praise, critique and gong contestants in one of TV's all-time great variety shows.

[04/28/17 - 09:47 AM]
Showtime(R) Sets Summer Premiere Dates for Hit Series "Ray Donovan" and "Episodes"
Look for the new seasons on August 6 and August 20, respectively, with "Twin Peaks" moving to the 8:00/7:00c slot on August 6.

[04/28/17 - 09:40 AM]
Her Story Continues - "Z: The Beginning of Everything" Is Returning for a Second Season
The streaming service formally announced said renewal this morning.

[04/28/17 - 08:30 AM]
Thursday's Broadcast Ratings: ABC Inches Past CBS Among Adults 18-49
The Alphabet wins the night in demos while the Eye is the most-watched broadcaster.

[04/28/17 - 07:56 AM]
ESPN's Round 1 NFL Draft Telecast Delivers 4.8 Overnight Rating
ESPN spins the numbers for Thursday, April 27.

[04/28/17 - 07:32 AM]
Universal Pictures' "Fast & Furious" Franchise to Receive Generation Award at the "2017 MTV Movie & TV Awards"
"We are thrilled to celebrate the 'Fast & Furious' franchise and its global contribution to pop culture," said Amy Doyle, General Manager, MTV, VH1 and Logo.

[04/28/17 - 06:00 AM]
"Ellen"'s Coming-Out Episode, "The Puppy Episode: Parts 1 and 2," Streaming Now on the ABC App
This Sunday, April 30, is the 20th anniversary of the historic coming-out episode of the "Ellen" sitcom on ABC.

[04/27/17 - 03:01 PM]
BET Networks Says YES to Comedy Superstars and Music Legends with Original New Scripted, Late Night and Mini-Series
VH1 imports "Hit the Floor" and "The Breaks" will join fellow returning drama "The Quad."

[04/27/17 - 02:03 PM]
SundanceTV Renews Original Non-Fiction Series "Close Up with The Hollywood Reporter"
The upcoming season will be divided into two parts: the first featuring candid roundtable discussions with notables from the television community, and the second, focusing on some of the most talented actors, actresses, directors, writers and producers from the film industry.