or


[01/30/12 - 10:08 AM]
Kraft, Walgreens and M&M's Are Just a Few of the Sponsors Featured on NBC's "The Celebrity Apprentice" Premiering Sunday, February 19
In addition, The Mars Company will support the recent launch of the new M&M's character "Ms. Brown" with a season run of bumpers.

[via press release from NBC]

KRAFT, WALGREENS AND M&M'S ARE JUST A FEW OF THE SPONSORS FEATURED ON NBC'S "THE CELEBRITY APPRENTICE" PREMIERING SUNDAY, FEBRUARY 19

GENERAL MOTORS, GOOD SAM, and FAROUK HAIR SYSTEMS RETURN FOR ANOTHER SEASON

NEW YORK, NY - January 30, 2012 - Donald J. Trump and Mark Burnett have partnered with some of the world's most prominent and recognizable brands on NBC's "The Celebrity Apprentice," airing Sunday's from 9-11 p.m. ET/PT.

Continuing to revolutionize brand integration on television, "The Celebrity Apprentice" welcomes world class brands on season 12, including: Entertainment.com, Farouk Hair Systems, General Motors, Good Sam, Ivanka Trump Collection, Kraft, O-Cedar, Five Star Fragrance and Walgreens. In addition, The Mars Company will support the recent launch of the new M&M's character "Ms. Brown" with a season run of bumpers.

"This season's sponsor line up of 'The Celebrity Apprentice' is unparalleled," said Donald J. Trump, Host and Executive Producer. "As the top television show for branded integration, 'The Celebrity Apprentice' proves that between our fantastic cast and the creative tasks they participate in, the show offers an extraordinary value for our partners."

In the past 11 seasons, many of the companies that have partnered with "The Apprentice" franchise have achieved astonishing sales results. Last season, finalists John Rich and Marlee Matlin hit it out of the park for Dr.Pepper/7UP Inc. with their 7UP 70's and 80's retro campaign.

In "Apprentice" history, many of America's largest and most successful companies have eagerly chosen to showcase their products in the form of Apprentice tasks. Companies included are Best Buy, Burger King, Dove, Domino's Pizza, Dairy Queen, The Dial Corporation, General Motors, Home Depot, Kodak, Lexus, Microsoft, Nestle, Outback Steakhouse, Procter & Gamble, Staples, Pontiac, Pedigree, Priceline.com, Right Guard, Rockport, Snapple and Unilever.

"This season of 'The Celebrity Apprentice' we partner with some of the biggest brands in America. The show format has proven itself to be an engaging platform which continues to deliver unparalleled sales and customer outreach for our partners," stated Co-Executive Producer and Head of Business Development, Sadoux Kim.

A few sales highlights from past seasons are:

· Most successful product launch for the home care division for Dial US in 2007 with Softscrub

· Doubled sales of Kodak printers in 2008

· Chicken of the Sea was voted the most effective integration on a TV show by the New York Times in 2009

· Clock Work Home Services received a 30% lift in call volume in 2010

· 7UP experienced a significant lift in WOM and online chatter, increasing its Facebook fan base by over 330% in 2011.

Since the 2007 premiere of the Celebrity version of the franchise, the series has generated millions of dollars for charities worldwide.

This season 18 new business-savvy celebrity contestants will compete to raise money for their charity of choice and the final prize of $250,000.

The men are: late-night legend Arsenio Hall, pop star Clay Aiken, radio host Adam Carolla, the "Incredible Hulk" Lou Ferrigno, magician/comedian Penn Jillette, rock star Dee Snider, actor George Takei, IndyCar legend Michael Andretti, and star of "American Chopper," Paul Teutul, Sr.

The women are: supermodel Cheryl Tiegs, pop star Debbie Gibson, actress and multi-Grammy winner Tia Carrere, author and reality star Victoria Gotti, comedienne Lisa Lampanelli, former Miss Universe Dayana Mendoza, singer and actress Aubrey O'Day, actress and model Patricia Vel�squez, and star of "Real Housewives of New Jersey," Teresa Giudice.

"The Celebrity Apprentice" is produced by Mark Burnett Productions in association with Trump Productions LLC. Mark Burnett, Donald Trump, Page Feldman, and Nancy Gunn are Executive Producers. Sadoux Kim, Johnny Petillo, and George Sealey are Co-Executive Producers.

Please visit NBC.com's official show site: http://www.nbc.com/the-apprentice/

Please follow us on Facebook at http://www.facebook.com/celebrityapprentice and on Twitter @ApprenticeNBC

"The Celebrity Apprentice" is produced by Mark Burnett Productions in association with Trump Productions LLC. Mark Burnett, Donald Trump, Page Feldman, and Nancy Gunn are executive producers. Sadoux Kim, Johnny Petillo, and George Sealey are co-executive producers.





  [january 2012]  
S
M
T
W
T
F
S


· APPRENTICE, THE (NBC)









[08/02/15 - 08:50 AM]
Saturday's Broadcast Ratings: "Celebrity Family Feud" Repeats Power Demo Victory for ABC
The Alphabet leads the night among adults 18-49.

[08/02/15 - 08:36 AM]
"Aquarius" Grows by 50% Week to Week in Adult 18-49 for Its Top Rating to Date Among Three Saturday Telecasts
NBC spins the numbers for Saturday, August 1.

[08/01/15 - 11:35 AM]
2015 PBS Arts Fall Festival Celebrates Fifth Anniversary Season
The 2015 PBS Arts Fall Festival returns October 9 at 9:00/8:00c, celebrating its fifth season, with eight new weekly programs.

[08/01/15 - 11:25 AM]
Disney's "Descendants" Waves Magic Ratings Wand for Disney Channel with 6.6 Million Total Viewers
Disney Channel spins the numbers for Friday, July 31.

[08/01/15 - 09:50 AM]
New Episodes of "Super Why!" Soar Onto PBS Kids Starting August 17
Developed for children ages 3-6, the series helps kids explore reading and the alphabet, word families, spelling, comprehension and vocabulary as they follow their favorite Storybrook Village characters on interactive adventures.

[08/01/15 - 09:49 AM]
PBS Kids Premieres All-New Movie, "Curious George 3: Back to the Jungle"
In this adventure-filled feature-length movie, Curious George takes a trip to space but crash-lands in the jungles of Africa, leading to an unforgettable journey with new animal friends.

[08/01/15 - 08:54 AM]
Friday's "Dateline" Hits Three-Week Highs in 18-49 and Total Viewers
NBC spins the numbers for Friday, July 31.

[08/01/15 - 08:45 AM]
Friday's Broadcast Ratings: "Dateline" Powers NBC to Demo Victory
The Peacock leads the night among adults 18-49 for the fifth consecutive week.

[07/31/15 - 04:01 PM]
Raven-Symone Returns to Disney Channel to Guest Star in a Special Episode of Hit Spy Comedy "K.C. Undercover," Monday, September 7
The special one hour episode featuring a tour de force of audacious physical comedy, imagination and unexpected disguises, premieres on said Monday.

[07/31/15 - 03:50 PM]
The CW Sets New Season Premiere Date for "Crazy Ex-Girlfriend" and "Jane the Virgin"
Both series will now roll out one week earlier, on Monday, October 12.

[07/31/15 - 03:33 PM]
AMC's Martial Arts Drama Series "Into the Badlands" to Premiere Sunday, November 15th at 10:00 P.M. ET/PT
The series premiere will coincide with AMC's newest movie event, "AMC FightFest," a two-week martial arts movie marathon beginning Monday, November 2 through Friday, November 13.

[07/31/15 - 03:32 PM]
AMC Confirms 15-Episode Order for Second Season of "Fear the Walking Dead"
As previously announced, the series will debut in the U.S. Sunday, August 23 at 9:00/8:00c with an extended 90-minute episode.

[07/31/15 - 03:31 PM]
AMC Places Straight-to-Series Order for "The West" (WT) from Executive Producers Robert Redford and Stephen David Entertainment
In addition, AMC announced today that "The Making of The Mob," also executive produced by Stephen David Entertainment.

[07/31/15 - 01:37 PM]
"Shadowhunters" Star Alberto Rosende to Participate in a Live Twitter Chat with Fans on Tuesday, August 4
Starting at 12:00pm PT/3:00pm ET, fans can tweet Alberto Rosende (@arosende) using #AskAlberto in their message.

[07/31/15 - 01:01 PM]
Starz Releases All New "Blunt Talk" Key Art and Trailer, First Look Photo of Lucy Lawless in "Ash vs Evil Dead," and "Survivor's Remorse" Trailer from TCA
"Blunt Talk" and "Survivor's Remorse" both kick off on Saturday, August 22 on the pay channel.