or


[02/13/12 - 01:32 PM]
ABC Television Network Wins Top Honor as Highest-Rated Media Company in 2011 Advertiser Perceptions Poll
ABC also ranked No. 1 in the Brand Strength and Sales Knowledge in the Broadcast Television category.

[via press release from ABC]

ABC TELEVISION NETWORK WINS TOP HONOR AS HIGHEST-RATED MEDIA COMPANY IN 2011 ADVERTISER PERCEPTIONS POLL

Survey Also Found ABC No. 1 in Both Brand Strength and Sales Knowledge For Broadcast Television

Network Won More Categories Than Any Other Media Company

The ABC Television Network has won the top award as the Highest-Rated Media Company in the 2011 Advertiser Perceptions Intelligence Report, a far-reaching survey of leading advertisers in the United States. ABC also ranked No. 1 in the Brand Strength and Sales Knowledge in the Broadcast Television category, and won more categories overall than any other media company.

ABC was selected as the overall No. 1 media company, out of more than 25 media companies, and more than 500 media brands, measured across all media, including broadcast, cable, print, digital, mobile and other advertising networks. This prestigious award was determined based on responses from more than 2000 media decision makers about their perceptions of the media company that's highest rated across two waves (spring and fall 2011). The award recognizes the combination of the following metrics: "A good company with which to do business," its delivery of "ad results" and overall "customer service."

The Brand Strength metric was assessed based on the combination of audience composition, reach, image and advertising results. For Sales Knowledge, the recognition was based on the following attributes: "understands advertiser products and brands"; "knows the assets of their media property" and "knows the advertiser's market and competition."

Conducted by the firm Advertiser Perceptions, various media brands are recognized as "Highest Rated" based on advertisers' brand perceptions and overall satisfaction with those companies. Every spring and fall, Advertiser Perceptions surveys leading advertisers in the United States to gather their opinions and perceptions of the media brands they are considering for advertising. Through the Advertiser Intelligence Reports (AIR), these advertiser opinions provide the basis for "insight-metrics" used to measure media brand and media company performance. The media brands and company that rank highest for each "insight-metric," and that possess a minimum required level of advertiser consideration, are selected as the highest-rated media brands. The categories that were surveyed include Brand Strength, Sales Knowledge, Customer Service, Advertiser Satisfaction, and overall Media Company.





  [february 2012]  
S
M
T
W
T
F
S
   


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)









[11/20/14 - 12:47 PM]
In Honor of World AIDS Day, Showtime(R) to Present "The Last One"
The documentary chronicles the history of The NAMES Project Foundation's AIDS Memorial Quilt.

[11/20/14 - 12:29 PM]
AMC Announces Two-Night Premiere Television Event to Launch New Drama Series "Better Call Saul"
"Saul" will debut on Sunday, February 8 at 10:00 p.m. ET/PT with its second episode airing the next day, Monday, February 9 at 10:00 p.m.

[11/20/14 - 12:15 PM]
"Museum Men" - H2(TM) Premieres Brand New Series Saturday, November 29 at 10pm ET
In the series, viewers will follow highly skilled craftsmen as they use their expertise to meticulously rebuild history in museums across the nation.

[11/20/14 - 12:09 PM]
"Worst Cooks in America" Back for Sixth Season of Culinary Boot Camp with Returning Chef Anne Burrell Competing for the First Time Against Chef Tyler Florence
The latest seven-episode series premieres Sunday, January 4 at 9:00/8:00c.

[11/20/14 - 11:32 AM]
Jeff Fager Announces His Decision to Return to Role As Executive Producer of "60 Minutes" Full-Time and to Step Down from Post as Chairman of CBS News
At the same time, CBS announced that Fager has extended his term as Executive Producer of "60 Minutes" to early 2019.

[11/20/14 - 11:06 AM]
Velocity and Discovery Channel to Air 36 Hours of Live Coverage of the Barrett-Jackson Scottsdale Auction in January 2015
Coverage begins Tuesday, January 13 from 6-8 PM ET/PT on Discovery Channel and continuing through Sunday, January 18 from 2-7 PM ET on Velocity.

[11/20/14 - 11:00 AM]
Investigation Discovery Turns the Pages of the Deadliest Stories with New Series -- "Murder Book" Premiering December 2
Stories are told in first-person interviews with the lead investigators as well as in the voice of veteran actor, Geoff Pierson.

[11/20/14 - 10:44 AM]
TBS Sets Table for 2014 Edition of "Thanksgiving with Friends" Marathon, Plus "Seinfeld" Festivus Celebration
The marathon will include all 10 Thanksgiving episodes of "Friends," along with four bonus episodes focusing on dating troubles.

[11/20/14 - 10:41 AM]
VH1 Takes a Journey Back to New York in the 90's - New Scripted Series "Hindsight" Premieres Wednesday, January 7, 2015 at 10PM ET/PT
Laura Ramsey, Sarah Goldberg and Craig Horner co-star in the network's latest scripted original series.

[11/20/14 - 10:33 AM]
Style Guru Stacy London Returns to TLC in New Series "Love, Lust or Run"
The 12-episode run - premiering Friday, January 23 at 9:00/8:00c - is produced by True Entertainment.

[11/20/14 - 10:31 AM]
Crackle's Original Feature Film "The Throwaways" Premieres December 19
James Caan, Kevin Dillon and Sam Huntington co-star in the international cyber spy thriller.

[11/20/14 - 10:07 AM]
FOX Sports 1 Presents FIFA Women's World Cup(TM) Draw Live Next Month
This is the first time since 1999 that the Official Draw of FIFA Women's World Cup(TM) is being televised in English in the United States.

[11/20/14 - 10:06 AM]
Premiere Date Set For Televised Insanity on Adult Swim
"The Heart, She Holler" season three kicks off December 1st at 12:30 a.m ET/PT.

[11/20/14 - 09:30 AM]
Performers Announced for the 16th Annual "A Home for the Holidays," An Entertainment Special That Celebrates Families, To Be Broadcast Friday, Dec. 19 on the CBS Television Network
Jennifer Hudson, Train, Earth, Wind & Fire, Rixton, Katharine McPhee, Ashley Monroe, Dan & Shay and Jillian Michaels are among those slated to appear.

[11/20/14 - 09:08 AM]
Bravo Media's "Thicker Than Water" Season Two to Premiere on New Date Sunday, January 4 at 9PM ET/PT
Season two features the unpredictable Tankard clan as they continue to live their lives as best as they can with their strong religious convictions at hand.