or


[02/23/12 - 08:24 AM]
ESPN Ranks First in Perceived Value among Cable Networks for Twelfth Consecutive Year
Cable operators also named ESPN as the most important network in their cable system for the eighth straight year.

[via press release from ESPN]

ESPN Ranks First in Perceived Value among Cable Networks for Twelfth Consecutive Year

ESPN, ESPN2 Earn High Praise in Beta Cable Operator Study

In Beta Research Corp's annual Cable Operator Evaluation Study, operators named ESPN the network with the most perceived value for the twelfth straight year. Disney and ESPN Media Networks ranked first in nearly every category in the study including network which best drives broadband, high-speed internet, interactive television, HDTV and VOD.

Cable operators also named ESPN as the most important network in their cable system for the eighth straight year with 96% of operators describing ESPN as "very important" for subscriber retention and acquisition.

"For a dozen years, cable operators across the country have consistently ranked ESPN as the single most valuable network for driving their businesses," said David Preschlack, executive vice president, Disney and ESPN Media Networks. "Not only does ESPN add immeasurable value for our affiliates through broadband and VOD offerings, but we continue to lead industry efforts to protect the multichannel video subscription with authenticated products on multiple platforms."

Additionally:

· ESPN2 ranked second in perceived value among cable operators for the seventh straight year. The network also ranked #9 as the most important network to operators among the 45 measured networks.

· The Disney Channel ranked fourth in greatest perceived value and third in importance of network to cable operators.

· Operators voted Disney/ESPN Media Networks as the most effective network in selling broadband, high-speed internet or interactive television, the most helpful with providing programs on multi-platforms and the most helpful in driving VOD and SVOD efforts.

· Disney and ESPN Media Networks ranked first among unaided mentions of networks providing programs on multi-platforms.

Further, in the Beta Local Ad Sales Executive study, which was also released on Thursday, Feb. 23, Disney and ESPN ranked first for the eighth straight year as the network that generates the most local ad sales revenue, as well as the network with the most appealing demographics.

The Beta Cable Operator study conducted 110 interviews with a range of representatives from individual cable systems between August and October 2011. The Beta Research Corp study measures perceived value of networks to cable systems; importance of networks to cable systems; an evaluation of affiliate representatives and affiliate websites; best marketing support services to drive broadband, iTV, HDTV and VOD efforts as well as programming on smartphones and tablets. The Beta Local Ad Sales Executive study surveyed 101 local ad sales executives between November and December of 2011.





  [february 2012]  
S
M
T
W
T
F
S
   


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)





[07/03/25 - 02:33 PM]
ABC News Same-Day Primetime Special "Verdict: The Diddy Trial" Is No. 1 in Adults 18-49 and Adults 25-54
Versus the competition in the time period, "Verdict: The Diddy Trial" outperformed NBC by +40% in Adults 18-49 (212,000 vs. 151,000) and +22% in Adults 25-54.

[07/03/25 - 10:00 AM]
Video: "In the Lost Lands" - Official Trailer - Hulu
In the ghostly wilderness of the Lost Lands, a sorceress (Milla Jovovich) and mysterious drifter (Dave Bautista) must join together in order to survive against the supernatural forces which threaten their world.

[07/03/25 - 09:01 AM]
"Digman!" Season Two to Premiere Immediately After "South Park" Wednesday, July 23rd at 10:30PM ET/PT on Comedy Central
Season two will feature guest voice appearances from a wide array of fan-favorite talent.

[07/03/25 - 08:01 AM]
Nat Geo's Nine-Time Emmy Award-Winning Series "Trafficked with Mariana van Zeller" Returns with Powerful New Season Exploring the World's Deadliest Underground Markets
The new season kicks off with a groundbreaking look into the operations of Mexican cartels inside the United States.

[07/03/25 - 06:12 AM]
Video: "The Idaho Student Murders" - Official Trailer - Peacock Original
A feature documentary focuses its lens on the pre-trial case against Bryan Kohberger, a young criminology student accused of brutally stabbing to death four University of Idaho coeds.

[07/03/25 - 02:01 AM]
Video: "The Assassin" Sets Premiere Date in the UK and Ireland with Explosive New Trailer
Retired assassin Julie (Keeley Hawes) is reunited with her estranged son, Edward (Freddie Highmore), but her dangerous past begins to catch up with them.

[07/03/25 - 01:01 AM]
Video: "Catalog" - Official Trailer - Netflix
A recently widowed workaholic clumsily navigates life with his kids, guided by his late wife's online tips. Can he ace this crash course in parenthood?

[07/03/25 - 12:01 AM]
Video: "Diary of a Ditched Girl" - Meet the Cast - Netflix
Here they are: the boys of Malmö. Watch "Diary of a Ditched Girl" September 11 to see if she manages to get a second date with one of them.

[07/02/25 - 07:01 PM]
Video: "The Nice Guy" - Teaser Trailer - Disney+
Lee Dongwook is back and this time, it's romantic.

[07/02/25 - 06:44 PM]
Tyler Perry's "Divorced Sistas" Quickly Rises to Become BET+'s Most Watched Original Series in Platform History
Just halfway through the eight-episode season, existing subscribers and new fans of the show have boosted the drama series to the most-watched series premiere on BET+ in just three weeks.

[07/02/25 - 05:01 PM]
Video: "Wall to Wall" - Official Trailer - Netflix
A man who poured his life savings into a new apartment discovers its walls are full of disturbing noises, hostile neighbors and unsettling secrets.

[07/02/25 - 03:04 PM]
ABC News Announces "Verdict: The Diddy Trial," Airing Wednesday, July 2, at 10 P.M. on ABC, Streaming Next Day on Hulu
A verdict has been reached in the trial of Sean "Diddy" Combs, who has been found guilty on two of five counts.

[07/02/25 - 02:38 PM]
Hallmark Channel Earns #1 Most-Watched Network on Weekends Throughout June with "Passport to Love" Programming Event
"Passport to Love" helped elevate Hallmark Channel to be the #1 most-watched network on weekends throughout the month of June.

[07/02/25 - 01:30 PM]
"New Amsterdam" Creator David Schulner Joins Creative Team of New FOX Drama Series "Memory of a Killer" as an Executive Producer and Co-Showrunner
Schulner will be an executive producer of the series alongside Ed Whitmore, Tracey Malone, and Cathy Schulman.

[07/02/25 - 11:52 AM]
ESPN "Sunday Night Baseball Presented by Capital One" Schedule Update: American League Leading Detroit Tigers to Visit Texas Rangers on July 20
Through 14 games, "Sunday Night Baseball" is averaging 1,750,000 million viewers, up 11 percent from last year.