or


[02/23/12 - 08:24 AM]
ESPN Ranks First in Perceived Value among Cable Networks for Twelfth Consecutive Year
Cable operators also named ESPN as the most important network in their cable system for the eighth straight year.

[via press release from ESPN]

ESPN Ranks First in Perceived Value among Cable Networks for Twelfth Consecutive Year

ESPN, ESPN2 Earn High Praise in Beta Cable Operator Study

In Beta Research Corp's annual Cable Operator Evaluation Study, operators named ESPN the network with the most perceived value for the twelfth straight year. Disney and ESPN Media Networks ranked first in nearly every category in the study including network which best drives broadband, high-speed internet, interactive television, HDTV and VOD.

Cable operators also named ESPN as the most important network in their cable system for the eighth straight year with 96% of operators describing ESPN as "very important" for subscriber retention and acquisition.

"For a dozen years, cable operators across the country have consistently ranked ESPN as the single most valuable network for driving their businesses," said David Preschlack, executive vice president, Disney and ESPN Media Networks. "Not only does ESPN add immeasurable value for our affiliates through broadband and VOD offerings, but we continue to lead industry efforts to protect the multichannel video subscription with authenticated products on multiple platforms."

Additionally:

· ESPN2 ranked second in perceived value among cable operators for the seventh straight year. The network also ranked #9 as the most important network to operators among the 45 measured networks.

· The Disney Channel ranked fourth in greatest perceived value and third in importance of network to cable operators.

· Operators voted Disney/ESPN Media Networks as the most effective network in selling broadband, high-speed internet or interactive television, the most helpful with providing programs on multi-platforms and the most helpful in driving VOD and SVOD efforts.

· Disney and ESPN Media Networks ranked first among unaided mentions of networks providing programs on multi-platforms.

Further, in the Beta Local Ad Sales Executive study, which was also released on Thursday, Feb. 23, Disney and ESPN ranked first for the eighth straight year as the network that generates the most local ad sales revenue, as well as the network with the most appealing demographics.

The Beta Cable Operator study conducted 110 interviews with a range of representatives from individual cable systems between August and October 2011. The Beta Research Corp study measures perceived value of networks to cable systems; importance of networks to cable systems; an evaluation of affiliate representatives and affiliate websites; best marketing support services to drive broadband, iTV, HDTV and VOD efforts as well as programming on smartphones and tablets. The Beta Local Ad Sales Executive study surveyed 101 local ad sales executives between November and December of 2011.





  [february 2012]  
S
M
T
W
T
F
S
   


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)





[12/02/16 - 01:03 PM]
"Saturday Night Live" Celebrates the Holiday Season with Three Back-to-Back Shows
John Cena and Casey Affleck will follow the previously announced Emma Stone.

[12/02/16 - 01:03 PM]
Animal Planet Highlights One Organization's Mission to Protect and Rescue Animals in New Series "The Guardians"
In this all-new series, Animal Planet introduces this volunteer-run organization called Guardians of Rescue and follows its quest to help any animal in need - anywhere, anytime.

[12/02/16 - 12:00 PM]
Beloved Actress Betty White to Be "Young & Hungry" with a Guest Star Role on Freeform's Original Comedy
White will play Ms. Wilson, Gabi's neighbor who she encounters after a misunderstanding with Josh leaves Gabi confused about what to do.

[12/02/16 - 11:38 AM]
"DC's Legends of Tomorrow" Hits Series Highs in The CW's #DCWeek Finale
The CW spins the numbers for Thursday, December 1.

[12/02/16 - 11:28 AM]
E!'s New Docu-Series "So Cosmo" - Set at the Glamorous Epi-center of Pop Culture, Cosmopolitan Magazine - Premieres Wed., Feb. 8 at 8 PM ET/PT
Plus: look for a preview special on Tuesday, December 20 at 8:00/7:00c.

[12/02/16 - 11:00 AM]
Freeform Shares Their Holiday Spirit with Annual Gift-giving Initiative Pop Up Santa and Holiday-themed Shorts "Funny Or Die Presents Santa's Shorts"
All of these jolly holiday moments can be seen during "25 Days of Christmas" airing December 1 - 25, on the Freeform app and on 25DaysofChristmasTV.com.

[12/02/16 - 10:44 AM]
TBS Heads into "Final Space" with New Animated Comedy from Olan Rogers
Part of TBS's continued push into animation, "Final Space" is a serialized intergalactic space saga about an astronaut named Gary and his adorable, planet-destroying friend, Mooncake.

[12/02/16 - 09:58 AM]
AMC Releases First Look Photos from Season Two of "Into the Badlands"
The 10 episode second season will debut in March of 2017.

[12/02/16 - 09:30 AM]
Video: Craving More "Comedy Bang! Bang!"? Watch Four Never-Before-Seen Clips on IFC.com!
After 110 episodes of top-notch couch guests and wildly unpredictable interviews by host Scott Aukerman, the series is coming to an end after five "slightly off" seasons.

[12/02/16 - 09:16 AM]
Thursday's Broadcast Ratings: NBC Tops Charts with "Thursday Night Football"
The Peacock eclipses the competition among total viewers and adults 18-49.

[12/02/16 - 08:10 AM]
"The Handmaid's Tale" First Look Photos
Elisabeth Moss, Joseph Fiennes, Yvonne Strahovski and Samira Wiley co-star in the drama, premiering in April.

[12/02/16 - 07:27 AM]
American Heroes Channel Commemorates the 75th Anniversary of the Attack on Pearl Harbor with Premiere of "Pearl Harbor: The Heroes Who Fought Back"
The one-hour special premieres Wednesday, December 7 at 10:00/9:00c on the cable channel.

[12/02/16 - 06:53 AM]
HGTV's "Fixer Upper" Season Four Scores Its Highest-Rated Premiere Ever
HGTV spins the numbers for Tuesday, November 29.

[12/01/16 - 01:09 PM]
OWN's Hit Tyler Perry Drama "The Haves and the Have Nots" Returns with All-New Episodes This January
The series returns for season four with all-new episodes on Tuesday, January 3 at 9:00/8:00c.

[12/01/16 - 12:19 PM]
"Arrow" Shoots to Season Highs as #DCWeek Continues
The CW spins the numbers for Wednesday, November 30.