[02/29/12 - 06:24 AM]
Bravo Media Announces Unprecedented Partnership With Chase Sapphire Preferred to Co-Produce New Culinary Competition Series "Around The World In 80 Plates"
Hosted by Curtis Stone and Cat Cora, the series follows 12 chefs competing in a culinary race across 10 countries in 40 days.

[via press release from Bravo]


NEW YORK - February 29, 2012 - Bravo Media today announced a ground-breaking co-production partnership with Chase Card Services a division of JPMorgan Chase & Co. [NYSE: JPM] that features Chase Sapphire Preferred, a premier affluent rewards card designed with premium travel and dining rewards and benefits, on its new culinary competition series "Around The World In 80 Plates." The strategic multi-media advertising deal, crafted by Bravo and Newcast, a division of ZenithOptimedia, places Chase Sapphire Preferred as the entitled sponsor to the series and delivers exclusive content and experiences to Chase Sapphire cardmembers and Chase Sapphire Facebook fans.

"Bravo's co-production effort with Chase on 'Around The World In 80 Plates' takes content partnership to new levels," said Kevin McAuliffe, SVP Cable Branded Entertainment. "With each partner committing assets that support the show across multiple platforms, we've collectively developed a creatively driven marketing strategy effort that serves both partners' brand goals and gives viewers a more immersive experience."

Hosted by culinary experts Curtis Stone and Cat Cora, the network's most ambitious production to date follows 12 chefs competing in a culinary race across 10 countries in 40 days. As part of the sponsorship, Chase Sapphire Preferred is thematically woven into each episode and features brand exposure on-air, online and throughout all Bravo consumer advertising.

To enhance the viewing experience and give fans the opportunity to participate in the show beyond televised weekly episodes, Bravo created custom content for Chase Sapphire Preferred which will be available at www.facebook.com/chasesapphire. Within Chase Sapphire Preferred's Facebook destination, viewers will gain access to never-before-seen footage, Q&As with the chefs, "City In A Minute" guides, recipes and more.

"Chase Sapphire cardmembers are passionate about travel and dining, and co-producing Bravo's 'Around The World In 80 Plates' allows us to offer cardmembers unique experiences inspired by the show's exotic locations and cuisines," said Sean O'Reilly, general manager, Chase Card Services. "Cardmembers will have the opportunity to redeem points for travel and dining experiences, including the chance to attend the finale party with show hosts and chefs in New York City. Attending this type of finale event is just one more example of the unique travel and dining experiences Chase Sapphire offers."

During the premiere episodes each week, fans can weigh in on all the drama by participating in Bravo's Live Voting experience sponsored by Chase Sapphire Preferred. This interactive live viewing experience will offer fans a chance to win weekly prizes or the ultimate grand prize. In addition, Chase Sapphire Preferred cardmembers will have a chance to attend the exclusive finale party in New York.

"In collaboration with Bravo, we have been able to integrate Chase in the early stages of production allowing for development and influence of content, delivering on the fundamental brand benefits of Chase Sapphire Preferred," said Susan Joseph Smith, SVP Managing Director of Newcast, ZenithOptimedia's Branded Entertainment division.

"Around the World in 80 Plates" takes culinary competition to the next level as 12 chefs travel across the globe testing their skills and determination. In each episode, the contestants will travel to a different international city where they will learn the local customs, cultures and cuisines as they participate in a gauntlet of culinary challenges. Ultimately, they will face-off in a kitchen takeover where they will not only recreate, but reinvent the menus for world-renowned restaurants and their demanding owners.

"Around the World in 80 Plates" is produced by Magical Elves for Bravo with Dan Cutforth and Jane Lipsitz serving as Executive Producers.

Bravo is a program service of NBCUniversal Cable Entertainment, a division of NBCUniversal, one of the world's leading media and entertainment companies in the development, production, and marketing of entertainment, news, and information to a global audience. Bravo has been an NBCUniversal cable network since December 2002 and was the first television service dedicated to film and the performing arts when it launched in December 1980. For more information, visit www.BravoTV.com. Follow us on Twitter at https://twitter.com/BravoPR.

About Chase Sapphire Preferred

Chase Sapphire Preferred is a premier travel rewards card for people who are passionate about travel and dining. Chase Sapphire Preferred offers double points for every dollar spent on travel and dining, premium travel rewards and benefits with no travel restrictions or blackout dates on airfare booked through Ultimate Rewards, 24/7 live customer service and access to unique experiences, such as the Sundance Film Festival. More information is available at www.ChaseSapphire.com.

About Chase

Chase is the U.S. consumer and commercial banking business of JPMorgan Chase & Co. (NYSE: JPM), a leading global financial services firm with assets of $2.3 trillion and operations in more than 60 countries. Chase serves consumers and small businesses through 5,400 bank branches, 16,800 ATMs, mortgage offices, and online and mobile banking as well as through relationships with auto dealerships and schools and universities. Chase also has issued more than 90 million credit cards. More information about Chase is available at www.chase.com.

About ZenithOptimedia

ZenithOptimedia, The ROI Agency, is a leading media services group, ensuring every client receives a better return per media dollar invested than any of their competitors. The agency provides the world's largest marketers with top level service in communications strategies, executional planning, negotiation and implementation. ZenithOptimedia delivers results by connecting brands and consumers through its specialized and proprietary tools, research, and technology. A member of Publicis Groupe, S.A., ZenithOptimedia operates 250 offices in 74 countries worldwide.

  [february 2012]  


[10/21/16 - 12:08 PM]
Freeform Brings Fan Favorite "Stitchers" and New Original Sci-Fi Series "Beyond" to Stan Lee's L.A. Comic Con on October 29 and 30
"Stitchers" co-stars Ritesh Rajan, Damon Dayoub and Sarah Davenport are among those scheduled to appear.

[10/21/16 - 10:05 AM]
Freeform's Annual "Countdown to 25 Days of Christmas" Starts on Thanksgiving Day, Thursday, November 24
Said offerings include the premiere "The Odd Life of Timothy Green," "Boxtrolls," and the network premiere of the fourth installment of the hit "Cinderella Story" franchise, "A Cinderella Story: If the Shoe Fits."

[10/21/16 - 10:04 AM]
Freeform's Funday Programming Event Begins November 12 and Continues Through November 13
Highlights include the network premieres of "Planes: Fire & Rescue," "How to Train Your Dragon" and "Shrek Forever After."

[10/21/16 - 09:55 AM]
David Blaine Is Back With an Extraordinary Special, "David Blaine: Beyond Magic," Airing Tuesday, November 15, on ABC
Following his critically acclaimed ratings smash "David Blaine: Real or Magic," Blaine returns with his most revealing performance yet.

[10/21/16 - 09:29 AM]
Premiere Date Change - A&E Network Will Now Air Original Docu-Series "The Killing Season" on November 12
The newcomer will now roll out with back-to-back episodes one week later than previously announced.

[10/21/16 - 09:24 AM]
No One Can Hear You Scream: Investigation Discovery's All-New Series "Dead Silent" Premieres Tuesday, October 25 at 9/8C
In the six-part series, myth, urban legend, and horror movie dread collide to showcase real-life, dark and twisted tales too frightening to be imaginary.

[10/20/16 - 03:55 PM]
Oxygen Media Tests the Bonds of Friendship When New Competition Series "The Battle of the Ex-Besties" Premieres Tuesday, December 6 at 11PM ET/PT
Hosted by Sibley Scoles, the series follows fourteen former BFFs who are forced to confront - and hopefully forget - past differences in order to win a life-changing $100,000 grand prize.

[10/20/16 - 01:49 PM]
Investigation Discovery Delivers Nearly One Million Viewers for World Television Premiere of "Southwest of Salem: The Story of the San Antonio Four"
Investigation Discovery further spins the numbers for Saturday, October 15.

[10/20/16 - 01:04 PM]
Investigation Discovery Looks at When Happily Ever After Goes Horribly Wrong in All-New Series "Married with Secrets"
The new eight-part series premieres Tuesday, October 25 at 10:00/9:00c.

[10/20/16 - 12:27 PM]
BBC America Debuts New Original Co-Production "Undercover" with Two-Night Premiere Event in November
Look for said event on Wednesday, November 16 and Thursday, November 17 at 8:00/7:00c.

[10/20/16 - 11:47 AM]
TLC's "Little People, Big World" Returns with the Roloffs Facing a Whole New Reality
Season 12 rolls out Tuesday, November 22 at 8:00/7:00c on the cable channel.

[10/20/16 - 11:45 AM]
GSN Adds "Wheel of Fortune" to Daytime Schedule Beginning Monday, October 24
In addition, GSN Games has launched Wheel of Fortune(R) Slots: The Ultimate Collection, a new mobile app bringing together a variety of stunning Wheel of Fortune-themed slots games and authentic elements from the TV show.

[10/20/16 - 11:14 AM]
A&E Network to Premiere New Season of Hit Series "Wahlburgers" November 16
Look for back-to-back episodes on Wednesday nights beginning at 10:00/9:00c.

[10/20/16 - 11:04 AM]
Bravo Media's "Top Chef" Announces 8 Returning Chefs Vying for Redemption on the New Season Premiering Thursday, Dec. 1 at 10PM ET/PT
It's the ultimate challenge of old blood versus new, on the Emmy and James Beard Award winning series, as the chefs head to Charleston to battle it out alongside eight talented "Top Chef" newcomers.

[10/20/16 - 09:31 AM]
CBS Orders "Salvation," A New Event Series for Broadcast in Summer 2017
A suspense thriller, the series centers on an MIT grad student and a tech superstar who bring a low-level Pentagon official a staggering discovery - that an asteroid is just six months away from colliding with Earth.