or


[05/02/12 - 07:41 AM]
Hallmark Movie Channel Original Movie, "Lake Effects", Spurs Local Demand for Network
The upcoming original was shot in the scenic community of Smith Mountain Lake in Southwest Virginia.

[via press release from The Hallmark Channel]

HALLMARK MOVIE CHANNEL ORIGINAL MOVIE, "LAKE EFFECTS", SHOT IN AND INSPIRED BY SMITH MOUNTAIN LAKE COMMUNITY, SPURS LOCAL DEMAND FOR NETWORK

Local Distributor, Chatmoss Cablevision Inc., Launches Hallmark Movie Channel; Other Local Distributors Lend Support Through Cross Channel and Social Media Efforts

"Lake Effects", a Hallmark Movie Channel original film, inspired by the scenic community of Smith Mountain Lake in Southwest Virginia, has experienced an outpouring of support from local residents, distributors, and advertisers. Since the movie wrapped filming in the region last year, interest in viewing the film among area residents resulted in the launch of Hallmark Movie Channel on Chatmoss Cablevision Inc.'s expanded basic tier. Other distributors serving the area, already carrying the network, are also supporting the movie and its premiere through cross channel promo spots and social media efforts. In addition to affiliate interest, the strong community presence in the film also sparked incremental local ad sales buys for one of the network's affiliates.

"With the coming premiere of "Lake Effects", shot in our very own Smith Mountain Lake, there could not be a more perfect opportunity to launch Hallmark Movie Channel," said Charles Lewis, Secretary / Treasurer for Chatmoss Cablevision Inc. "We are very pleased to enter this new partnership and to bring the network's quality family-friendly programming to our subscribers."

In an effort to assist affiliate partners with the promotion of the film, Hallmark Movie Channel provided distributors with customized 30 second tune-in spots, shot on-location with the film's star, Jane Seymour, who relates her great appreciation for lovely Smith Mountain Lake and the wonderful experience she had filming there.

Based on their own experiences shooting in Smith Mountain Lake, the film's producers were inspired to support the town through a significant giveback program, including donations to clean and restore the lake and preserve its rich history.

"Lake Effects", starring Scottie Thompson, Jane Seymour, Madeline Zima, Eyal Podell, Sean Patrick Flanery, Ben Savage, Jeff Fahey, and Casper Van Dien, premieres on Hallmark Movie Channel on Sunday, May 6 at 8 p.m. ET/PT, 7C. "Lake Effects" tells the story of a high powered attorney Sara (Thompson), who while on her way to the top, reluctantly returns to her childhood home on the enchanting Smith Mountain Lake to attend her father's (Fahey) funeral and help her sister Lily (Zima) and mother Vivian (Seymour) settle the family estate. While there, Sara's love for the lake and the townspeople is reignited, and with the help of her father's ever present spirit, Sara looks inward, discovers the importance of love and family, and gives her all to save the family's beloved home.

ABOUT HALLMARK MOVIE CHANNEL

Hallmark Movie Channel, the second linear channel from Crown Media Holdings, Inc., simulcast in SD (Standard Definition) and HD (High Definition), is a 24-hour cable network dedicated to bringing viewers family-friendly movies with a mix of classic theatrical films, presentations from the acclaimed Hallmark Hall of Fame library, original Hallmark Channel movies and special events. In today's crowded television landscape, the network is a unique and captivating entertainment experience, providing programming families can watch together. It is now available in nearly 47 million homes. Crown Media also operates Hallmark Channel which provides a diverse slate of high-quality entertainment to a national audience of 87 million subscribers.





  [may 2012]  
S
M
T
W
T
F
S
  


· LAKE EFFECTS (HMC)









[05/29/15 - 01:19 PM]
Video: TLC's "Return to Amish" and "Gypsy Sisters" Season Premieres Sunday, May 31st at 9/8c
Check out the superteases for the new seasons of both series.

[05/29/15 - 12:30 PM]
Video: Get Ready for the Slime-Soaked Premiere of "Boom!," Hosted by Tom Papa
FOX's latest summer entry launches Thursday, June 25 at 8:00/7:00c.

[05/29/15 - 12:24 PM]
"The Tonight Show," "Late Night" Win May Sweep in 18-49 and Other Key Demos
NBC spins the late-night numbers for the May sweeps period.

[05/29/15 - 11:53 AM]
Showtime(R) Unveils Poster Art and Official Teaser for Season Three of the Hit Series "Ray Donovan," Starring Emmy(R) Nominee Liev Schreiber
The new season bows Sunday, July 12 at 9:00/8:00c on the pay channel.

[05/29/15 - 10:00 AM]
Video: Starz Releases New Teasers for "Ash vs Evil Dead"
"Ash vs Evil Dead," which is currently in production in New Zealand, is the long-awaited follow-up to the classic horror film franchise The Evil Dead and is set to premiere this fall.

[05/29/15 - 10:00 AM]
"Tig Notaro: Boyish Girl Interrupted" Will Debut Saturday, August 22 Exclusively on HBO
Featuring the Grammy nominee in an all-new standup performance before a live audience, Notaro's first HBO comedy special will tape in Boston this coming Sunday, May 31 at the Wilbur Theatre.

[05/29/15 - 09:44 AM]
Spike TV's Hit Original Series "Bar Rescue" Returns with New Episodes Sunday, June 21 at 9:00PM ET/PT
"Bar Rescue" is back with more all new episodes featuring bars across America in dire need of one last shot at success.

[05/29/15 - 08:38 AM]
"500 Questions" Finale Is Up to Earn 2-Year Highs for ABC in Its Thursday Slot
ABC spins the numbers for Thursday, May 28.

[05/29/15 - 08:37 AM]
USA Network Teams Up with Dubsmash to Become the First Basic Cable Network Partner with a Branded Channel for "Chrisley Knows Best"
The Chrisley family will be joining in on the fun and creating their very own Dubsmash videos throughout the course of the season, which will be shared over the show's official social media handles.

[05/29/15 - 08:34 AM]
Thursday's Broadcast Ratings: FOX Tops Tight Demo Race
"Bones" and "Wayward Pines" help lead the network among adults 18-49.

[05/29/15 - 08:22 AM]
NBC Comes in #2 for the Night in the 18-49 Demo Against the Big 4 Networks
NBC spins the numbers for Thursday, May 28.

[05/29/15 - 07:57 AM]
ABC Grows by Double Digits to Its Best Late-Night Performance in 4 Weeks
ABC spins the late-night numbers for the week of May 18-22.

[05/29/15 - 07:43 AM]
American Heroes Channel Reveals "What History Forgot" in Exclusive New Series
The six-part series premieres on Tuesday, June 2 at 10:00/9:00c.

[05/29/15 - 07:02 AM]
2015 "CMT Music Awards" Will Be Pitch Perfect as Erin Andrews and Brittany Snow Host the Loudest Night in Country Music Live from Nashville on Wednesday, June 10 at 8:00 PM ET/PT
"Being a huge fan of country music, the CMT Music Awards are one of my favorite events of the season," said Andrews.

[05/28/15 - 08:49 PM]
Countdown to Everlasting Love and Marriage with Hallmark Channel with Original Movie Romances and a "Home & Family" Primetime Special
The network releases its revised programming stunt details for next month.