or


[11/26/12 - 10:21 AM]
Bravo Media Launches "Play Live," a Ground-Breaking 360 Degree Live On-Screen Experience That Allows Fans to Interact Directly with Programming
Play Live initially debuts with special episodes of "Watch What Happens Live," starting with tonight's airing at 11:00/10:00c.

[via press release from Bravo]

BRAVO MEDIA LAUNCHES "PLAY LIVE," A GROUND-BREAKING 360 DEGREE LIVE ON-SCREEN EXPERIENCE THAT ALLOWS FANS TO INTERACT DIRECTLY WITH PROGRAMMING

Play Live Creates First-of-Its Kind Interactive Ad Experience for Advertisers

NEW YORK - Nov. 26, 2012 - Bravo Media today announced the launch of "Play Live," a first-of-its kind participatory TV experience that allows fans to play along with live, on-air Bravo content. Play Live initially debuts with special episodes of "Watch What Happens Live," starting with tonight's airing at 11 p.m. ET/PT and will extend to other Bravo programs in the coming months.

To participate, each week fans can visit bravotv.com/playlive on their mobile phones, tablets, desktops or download the Bravo Now app to play with Bravolebrities, friends and other fans to make predictions on what will happen next or to voice opinions on various topics and polls. Live voting results are shown on-air, changing in real time during the broadcast as the audience reacts to what's happening in the show. Fans can cast votes, deciding who's hot, who's not, and an array of other interactive questions customized to what's happening on screen. For example, when the experience rolls out to other Bravo programming, questions such as, 'Which chef would you choose to cook dinner for you?' or 'Who will bring the most drama this season -- the housewives...or their husbands!' could appear on screen.

"Bravo fans are passionate and engaged viewers," said Lisa Hsia, Bravo's EVP of digital. "Play Live caters to the fans by offering participation TV - a new way to enjoy a show with other fans as the broadcast unfolds live. Best of all, it's easy - there's no app to download and install. Viewers participate via URL with any device that has internet access."

Advertisers will be able to use Play Live's technology to create live interactive ads using anything from questions with poll-like functionality to providing access to e-coupon deals, across several of Bravo's high-traffic shows.

"Watch What Happens Live" airs Sundays through Thursdays live at 11 p.m. ET and is Bravo's late-night, interactive talk show that features guests from the world of entertainment, politics, and pop culture. Hosted by Andy Cohen, the series includes lively debates on everything from fashion, the latest on everyone's favorite Bravolebrities, and what celebrity is making headlines that week.

Bravo is a program service of NBCUniversal Cable Entertainment, a division of NBCUniversal, one of the world's leading media and entertainment companies in the development, production, and marketing of entertainment, news, and information to a global audience. Bravo has been an NBCUniversal cable network since December 2002 and was the first television service dedicated to film and the performing arts when it launched in December 1980. For more information, visit www.BravoTV.com. Follow us on Twitter at https://twitter.com/BravoPR.





  [november 2012]  
S
M
T
W
T
F
S
    


· WATCH WHAT HAPPENS: LIVE (BRAVO)









[07/07/15 - 03:05 PM]
Elodie Yung Cast as Elektra in the Netflix Original Series "Marvel's Daredevil"
Elektra marks the most recent major addition to the Marvel Cinematic Universe, as she will join Jon Bernthal as Frank Castle in the upcoming season.

[07/07/15 - 01:57 PM]
Video: Let the Countdown Begin! 201 Days to the Premiere of "The X-Files!"
Get a sneak peek at brand-new footage from the show's revival, premiering Sunday, January 24.

[07/07/15 - 01:07 PM]
Bravo Media's Emmy-Nominated "Million Dollar Listing New York" Earns Highest-Rated Season in Franchise History Among P18-49
Bravo further spins the numbers for Wednesday, July 1.

[07/07/15 - 12:48 PM]
HBO Series Hit Record Highs, While Summer Shows Off to Strong Start
HBO spins the numbers for the year to date.

[07/07/15 - 12:39 PM]
Video: El Rey Network and Miramax(R) Unveil the First Official Trailer from the Highly-Anticipated Season Two of "From Dusk Till Dawn: The Series"
Beginning tonight, Tuesday, July 7 at 8:00 pm ET, fans will get a peek into the new season from the creative minds behind the series, including Creator and El Rey Network Founder Robert Rodriguez.

[07/07/15 - 12:36 PM]
Destination America Scores Best Quarter Ever in Network History
Destination America spins the numbers for the second quarter of 2015.

[07/07/15 - 12:31 PM]
Co-Hosts Announced for "Knock Knock Live," Premiering Tuesday, July 21 on FOX
On tap are country superstar Kellie Pickler, actress and singer Adrienne Bailon, TV host Ross Mathews, host and recording artist Jordan "Shorty" Johnson and TV/radio personality Chuey Martinez.

[07/07/15 - 11:52 AM]
Animal Planet Renews Critically Acclaimed and Viewer Embraced Original Docuseries "The Last Alaskans" for Second Season Amid Breakthrough Performance
Beginning Sunday, July 12, at 1 PM (ET/PT), the network marathons the entire eight-episode season beginning with the first episode leading up to the season finale at 8 PM (ET/PT).

[07/07/15 - 11:17 AM]
"Project Runway" Designers and Guest Judges Unveiled
Season 14 premieres Thursday, August 6 at 9:00/8:00c on Lifetime.

[07/07/15 - 11:05 AM]
All Six Principal Voice Performers Will Return for the Historic 27th and 28th Seasons of "The Simpsons"
Dan Castellaneta, Julie Kavner, Nancy Cartwright, Yeardley Smith, Hank Azaria and Harry Shearer are all due back.

[07/07/15 - 11:00 AM]
MTV Heats Up This Summer with Six All-Star Dance Crews Hitting the "America's Best Dance Crew" Stage
New host Jason Dundas will join fellow incoming judges T-Pain, Teyana Taylor and Frankie Grande.

[07/07/15 - 10:39 AM]
Universal Cable Productions and Dark Horse Entertainment Sign First-Look Deal
Dark Horse President and founder Mike Richardson and Keith Goldberg, SVP of Production, currently executive produce Syfy's "Dark Matter."

[07/07/15 - 10:19 AM]
TV One Posts Best Second Quarter in Network History Delivering 51% and 47% Increases in Key Demos in Primetime
TV One spins the numbers for the second quarter of 2015.

[07/07/15 - 09:42 AM]
USA Network Orders Fourth Season of Hit Reality Series "Chrisley Knows Best"
The network will soon start production on two previously announced Chrisley pilots including a nighttime talk show hosted by Todd Chrisley from Embassy Row and a spin-off pilot with series partner Maverick TV.

[07/07/15 - 09:30 AM]
Bounce TV Pulls "Cosby" Series
Bounce TV will cease airing the television series "Cosby" effective immediately.