[03/12/14 - 12:29 PM]
Samsung Galaxy(R) and the Chrysler Brand Join Thrilling New Series "Cosmos: A Spacetime Odyssey" as Official Global Sponsors
Samsung Galaxy's extensive multiplatform partnership in the U.S. features customized creative content, digital extensions and off-air marketing initiatives.

[via press release from FOX]


COSMOS: A SPACTIME ODYSSEY Debuted in Cross-Network Simulcast Earlier This Week, Across 10 U.S. Networks, Including FOX and National Geographic Channel, and Launches Globally Across Multiple Fox and National Geographic Channels

Fox Broadcasting Company (FOX), Fox International Channels (FIC), National Geographic Channel (NGC) and National Geographic Channels International (NGCI) announced today that Samsung Galaxy(R) and the Chrysler brand serve as official sponsors of the global series COSMOS: A SPACETIME ODYSSEY, as arranged by FOX One, 21st Century Fox's cross-divisional Integrated Sales & Marketing group. The thrilling 13-part series premiered in the U.S. earlier this week across 10 networks, including FOX and National Geographic Channel, in a cross-network simulcast premiere event, as well as worldwide on Fox International Channels and National Geographic Channels International's 220 channels in 181 countries, which makes COSMOS available to more than half a billion homes, the largest global launch ever for a television series. With a projected global total audience number for this week's premiere of more than 40 million, the series continues its epic run, airing Sundays (9:00-10:00 PM ET/PT) on FOX, and Mondays - with all-new bonus footage and behind-the-scenes content - on the National Geographic Channel (NGC) (10:00-11:00 PM ET/PT), in addition to airing in markets around the world.

Samsung Galaxy serves as an official sponsor of COSMOS on FOX and National Geographic Channel in the U.S., including the cross-network simulcast premiere across 10 U.S. networks. Samsung Galaxy's extensive multiplatform partnership in the U.S. features customized creative content, and also includes digital extensions, off-air marketing initiatives and sponsorship of the COSMOS: A SPACETIME ODYSSEY premiere screening event and live global Q&A. In addition to its U.S. involvement, Samsung Galaxy receives sponsorship elements around all episodes of COSMOS on National Geographic Channel across selected European and Asian markets. To amplify its longstanding association with FIC and NGCI, Samsung Galaxy has strategically placed in-break TVCs internationally, as well as a strong presence on each international market's high-frequency promo campaign.

The Chrysler brand's COSMOS sponsorship spans the U.S. on FOX and National Geographic Channel, and Canada on Global TV. The cross-platform initiative includes digital extensions and off-air marketing, in addition to sponsorship of the cross-network simulcast premiere across 10 U.S. networks and of the COSMOS: A SPACETIME ODYSSEY premiere screening event and live global Q&A.

"The expansive scope of this remarkable series has created truly unique sponsorship opportunities beyond anything FOX One has endeavored before," said Jean Rossi, President of FOX One Integrated Sales & Marketing and Executive Vice President of Fox Broadcasting Company Sales. "We are pleased to collaborate with such innovative and forward-thinking partners as Samsung Galaxy and the Chrysler brand to enable a global audience to discover and explore COSMOS: A SPACETIME ODYSSEY."

Deborah Armstrong, Executive Vice President Commercial of FIC and NGCI, commented, "We are truly delighted to partner with global brands in the epic voyage of COSMOS: A SPACETIME ODYSSEY, as a way to complement to the grandeur of this truly universal TV event series."

More than three decades after the debut of "Cosmos: A Personal Voyage," Carl Sagan's stunning and iconic exploration of the universe as revealed by science, Seth MacFarlane has teamed with Sagan's original creative collaborators - writer/executive producer Ann Druyan and co-writer, astronomer Steven Soter - to conceive COSMOS: A SPACETIME ODYSSEY, a 13-part series that serves as a successor to the Emmy and Peabody Award-winning original series. Hosted by renowned astrophysicist Dr. Neil deGrasse Tyson, the new COSMOS is the saga of how we discovered the laws of nature and found our coordinates in space and time. The series brings to life never-before-told stories of the heroic quest for knowledge, transporting viewers to new worlds and across the universe for a vision of the cosmos on the grandest - and the smallest - scale. The most profound scientific concepts are presented with stunning clarity, uniting skepticism and wonder, and weaving rigorous science with the emotional and spiritual into a transcendent experience.

COSMOS: A SPACETIME ODYSSEY is produced by Cosmos Studios, the Ithaca, NY-based company Ann Druyan co-founded in 2000, and Fuzzy Door Productions, MacFarlane's company. Druyan and Steven Soter are the series' writers. Druyan, MacFarlane, Cosmos Studios President Mitchell Cannold and Brannon Braga (the "Star Trek" franchise, "24") executive-produce the series. Jason Clark ("Ted," "42") co-executive produces. "Like" COSMOS: A SPACETIME ODYSSEY on Facebook at facebook.com/COSMOSonTV. Follow the series on Twitter @COSMOSonTV and join the discussion at #cosmos.

About Fox International Channels

Fox International Channels (FIC) is 21st Century Fox's international multi-media business. We develop, produce and distribute 300+ wholly- and majority-owned entertainment, sports, lifestyle, factual and movie channels in 44 languages across Latin America, Europe, Asia and Africa. FIC's core channel brands include FOX, FOX Sports, FOX Life and National Geographic Channel. FIC's movie channels include FOX Movies, FOX Movies Premium, Star Chinese Movies and Moviecity. These networks and their related mobile, non-linear and high-definition extensions, reach over 1.6 billion cumulative households worldwide. FIC is dedicated to delivering high quality US content to its global viewers. We acquire, develop, produce and co-produce scripted and non-scripted programming for our linear and digital platforms including the Golden Globes nominated hit series The Walking Dead, The Bridge and Da Vinci's Demons. In the past five years FIC pioneered a global release strategy and is the first and only international TV company to release TV series in 125 countries at the same time as the US. In addition FIC owns and operates two production studios that produce hundreds of local programming hours for its wholly owned channels and third parties.

About National Geographic Channels International

National Geographic Channels International (NGCI) inspires viewers through its smart, innovative programming that questions what we know, how we view the world and what drives us forward. A business enterprise owned by National Geographic Ventures and FOX Entertainment Group, NGCI contributes to the National Geographic Society's commitment to exploration, conservation and education through its six channels: National Geographic Channel, National Geographic Channel HD, Nat Geo Wild, Nat Geo Wild HD, Nat Geo People and Nat Geo Mundo.

Globally, National Geographic Channel (including NGC U.S., which is a joint venture of NGV and Fox Cable Networks Group) is available in more than 440 million homes in 171 countries and 45 languages. For more information, please visit www.natgeotv.com

About National Geographic Channels U.S.

Based at the National Geographic Society headquarters in Washington, D.C., the National Geographic Channels U.S. are a joint venture between National Geographic and Fox Networks. The Channels contribute to the National Geographic Society's commitment to exploration, conservation and education with smart, innovative programming and profits that directly support its mission. Launched in January 2001, National Geographic Channel (NGC) celebrated its fifth anniversary with the debut of NGC HD. In 2010, the wildlife and natural history cable channel Nat Geo WILD was launched, and in 2011, the Spanish-language network Nat Geo Mundo was unveiled. The Channels have carriage with all of the nation's major cable, telco and satellite television providers, with NGC currently available in 85 million U.S. homes. Globally, National Geographic Channel is available in more than 440 million homes in 171 countries and 48 languages. For more information, visit www.natgeotv.com.

About Cosmos Studios

Carl Sagan, and those privileged enough to work with him, demonstrated there is a worldwide appetite for compelling entertainment that reflects our deepening understanding of cosmic evolution and our place in its great story. Ann Druyan, with support from entrepreneur Joe Firmage, founded Cosmos Studios in 2000 as a successor to Carl Sagan Productions, the company that produced "Cosmos: A Personal Voyage." Cosmos Studios, based in Ithaca, NY, creates, produces and distributes eye, brain, heart and soul-nourishing science-based entertainment integrated across all media. Most of all, Cosmos Studios aims to touch global audiences with the soaring spiritual high that comes from grasping science's central revelation - our oneness with the cosmos. In addition to distributing "Cosmos: A Personal Voyage" and producing COSMOS: A SPACETIME ODYSSEY, Cosmos Studios has produced three documentaries. Ms. Druyan remains its CEO and Mitchell Cannold, an executive producer of the new series, serves as President.

About Chrysler brand

The Chrysler brand has delighted customers with distinctive designs, craftsmanship, intuitive innovation and technology all at an extraordinary value since the company was founded in 1926.

Whether it is the groundbreaking, bold design of the Chrysler 300 or the family room on wheels functionality of the Chrysler Town & Country, Chrysler brand vehicles reward the passion, creativity and sense of accomplishment of its owners. Beyond just exceptionally designed vehicles, the Chrysler brand has incorporated thoughtful features into all of its products, such as the Stow 'n Go(R) seating and storage system on the Chrysler Town & Country and the fuel-saving Fuel Saver Technology in the Chrysler 300.

The Chrysler brand's succession of innovative product introductions continues to solidify the brand's standing as the leader in design, engineering and value. The premium for the Chrysler brand is in the product, not the price.

  [march 2014]  


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