or


[06/26/14 - 03:50 PM]
El Rey Network Heats Up the Pitch with "Red Card Riot" Promotion in Support of New Soccer/Spy Thriller, "Matador"
The marketing program looks to tap into World Cup fever, enabling fans to "call a foul" on friends/colleagues/cultural incidents by sending them a personalized Red Card.

[via press release from El Rey Network]

EL REY NETWORK HEATS UP THE PITCH WITH "RED CARD RIOT" PROMOTION IN SUPPORT OF NEW SOCCER/SPY THRILLER, "MATADOR"

Multi-Platform Initiative Looks to Tap into World Cup Fever with June 26 Launch In Celebration of the United States Team Advancing to Top 16

Austin, TX, June 26, 2014 -- El Rey Network is kicking off a new multi-platform promotional initiative titled Red Card Riot (www.RedCardRiot.com), designed to drive fan engagement in advance of the network's soccer spy thriller "Matador" premiering Tuesday, July 15th at 9 pm ET/PT. The innovative marketing program, conceived by Campfire/SapientNitro with production by RED Interactive and SunnyBoy and media planning by Media Storm, looks to tap into World Cup fever, enabling fans to 'call a foul' on friends/colleagues/cultural incidents by sending them a personalized Red Card from www.RedCardRiot.com. While on the site, fans will also gain access to a sneak peek of "Matador" and exclusive videos featuring LA Riot players. Known as 'the most red-carded team in the league,' it's fitting that the fictional LA Riot team would celebrate fouls. The program rolls out today, June 26th, in celebration of the United States World Cup team advancing to the "Knockout Round."

"Matador" is an irreverent, adrenaline-filled series that chronicles the unlikely rise of Tony "Matador" Bravo (Gabriel Luna), a professional soccer player for the LA Riot who comes to be known as much for his antics off the field as his moves on it. But what his fans and family don't realize is that it's all a cover-in truth, he is a skilled covert operative executing missions for the CIA. Agent Bravo, nicknamed "Matador" after he takes out a top player known as "The Bull" during tryouts for the team, finds himself suddenly thrust into a clandestine world. But, in balancing his dueling roles, he will be forced to confront the question of his true identity... and it is this mission which may prove to be his most dangerous. The 13-episode series, from award-winning writer/producer Roberto Orci, is the second scripted original to air on filmmaker Robert Rodriguez's new, English-language entertainment network. Rodriguez will direct the premiere episode of the series.

Filmed in Los Angeles, "Matador" features an international cast including Gabriel Luna (NCIS: Los Angeles, Prison Break) in the title role of Tony "Matador" Bravo; Alfred Molina (The Da Vinci Code, Spider Man 2) as Andrés Galan, the billionaire owner of the ascendant LA Riot franchise and a member of an elite group of powerful global players, ruthless individuals who can impact world events on a scale that one would never imagine; Nicky Whelan (Left Behind, Chosen, The Wedding Ringer) as Annie Mason, Tony's analytical and beautiful control agent who serves as the head of a little known branch of the CIA; Neil Hopkins (Bones, True Blood) as Noah Peacott, Annie's brilliant but awkward partner; and Tanc Sade (The Gilmore Girls, 90210) as Alec Holester, an English striker for the LA Riot who is past his prime, but still very skilled.

"Matador" is created by Roberto Orci, Dan Dworkin, Jay Beattie and Andrew Orci. Executive producers are Dworkin & Beattie, also showrunners, alongside executive producers Roberto Orci and Alex Kurtzman and consulting producer Andrew Orci. Also joining as executive producers are Heather Kadin of K/O Paper Products; El Rey Network co-founder Robert Rodriguez; and FactoryMade Ventures and El Rey Network co-founders John Fogelman and Cristina Patwa.

Through their exclusive output deal, Entertainment One Television (eOne) exclusively represents worldwide distribution rights (with the exception of U.S. broadcast network rights) for El Rey Network's "Matador" and other original scripted series created for the U.S based cable network, to be announced.

El Rey Network social media: Facebook: facebook.com/ElReyNetwork Twitter: twitter.com/ElReyNetwork Instagram: instagram.com/ElReyNetwork YouTube: http://www.youtube.com/ElReyNetwork Google+: https://plus.google.com/+ElReyNetwork

"Matador" social media: Facebook: facebook.com/MatadorElRey Twitter: twitter.com/MatadorElRey Instagram: Instagram.com/MatadorElRey

About El Rey Network:

El Rey Network is a new 24-hour English language network founded by maverick filmmaker Robert Rodriguez. Curated by Rodriguez and his artistic collective, the network unites the most culturally diverse generation in history through fearless, badass and original content that awakens the renegade in everyone. The network's action-packed content is anchored by original signature dramas, feature films, grindhouse genre, cult classic action, and horror/sci-fi. El Rey Network LLC (www.elreynetwork.com) is jointly owned by Robert Rodriguez and FactoryMade Ventures with a minority stake held by Univision Networks & Studios, Inc.





  [june 2014]  
S
M
T
W
T
F
S


· MATADOR (EL REY)









[08/01/15 - 11:35 AM]
2015 PBS Arts Fall Festival Celebrates Fifth Anniversary Season
The 2015 PBS Arts Fall Festival returns October 9 at 9:00/8:00c, celebrating its fifth season, with eight new weekly programs.

[08/01/15 - 11:25 AM]
Disney's "Descendants" Waves Magic Ratings Wand for Disney Channel with 6.6 Million Total Viewers
Disney Channel spins the numbers for Friday, July 31.

[08/01/15 - 09:50 AM]
New Episodes of "Super Why!" Soar Onto PBS Kids Starting August 17
Developed for children ages 3-6, the series helps kids explore reading and the alphabet, word families, spelling, comprehension and vocabulary as they follow their favorite Storybrook Village characters on interactive adventures.

[08/01/15 - 09:49 AM]
PBS Kids Premieres All-New Movie, "Curious George 3: Back to the Jungle"
In this adventure-filled feature-length movie, Curious George takes a trip to space but crash-lands in the jungles of Africa, leading to an unforgettable journey with new animal friends.

[08/01/15 - 08:54 AM]
Friday's "Dateline" Hits Three-Week Highs in 18-49 and Total Viewers
NBC spins the numbers for Friday, July 31.

[08/01/15 - 08:45 AM]
Friday's Broadcast Ratings: "Dateline" Powers NBC to Demo Victory
The Peacock leads the night among adults 18-49 for the fifth consecutive week.

[07/31/15 - 04:01 PM]
Raven-Symone Returns to Disney Channel to Guest Star in a Special Episode of Hit Spy Comedy "K.C. Undercover," Monday, September 7
The special one hour episode featuring a tour de force of audacious physical comedy, imagination and unexpected disguises, premieres on said Monday.

[07/31/15 - 03:50 PM]
The CW Sets New Season Premiere Date for "Crazy Ex-Girlfriend" and "Jane the Virgin"
Both series will now roll out one week earlier, on Monday, October 12.

[07/31/15 - 03:33 PM]
AMC's Martial Arts Drama Series "Into the Badlands" to Premiere Sunday, November 15th at 10:00 P.M. ET/PT
The series premiere will coincide with AMC's newest movie event, "AMC FightFest," a two-week martial arts movie marathon beginning Monday, November 2 through Friday, November 13.

[07/31/15 - 03:32 PM]
AMC Confirms 15-Episode Order for Second Season of "Fear the Walking Dead"
As previously announced, the series will debut in the U.S. Sunday, August 23 at 9:00/8:00c with an extended 90-minute episode.

[07/31/15 - 03:31 PM]
AMC Places Straight-to-Series Order for "The West" (WT) from Executive Producers Robert Redford and Stephen David Entertainment
In addition, AMC announced today that "The Making of The Mob," also executive produced by Stephen David Entertainment.

[07/31/15 - 01:37 PM]
"Shadowhunters" Star Alberto Rosende to Participate in a Live Twitter Chat with Fans on Tuesday, August 4
Starting at 12:00pm PT/3:00pm ET, fans can tweet Alberto Rosende (@arosende) using #AskAlberto in their message.

[07/31/15 - 01:01 PM]
Starz Releases All New "Blunt Talk" Key Art and Trailer, First Look Photo of Lucy Lawless in "Ash vs Evil Dead," and "Survivor's Remorse" Trailer from TCA
"Blunt Talk" and "Survivor's Remorse" both kick off on Saturday, August 22 on the pay channel.

[07/31/15 - 11:58 AM]
BBC America Announces Two New Original Scripted Series and Original Scripted Development Slate
"Undercover", a gripping political thriller from acclaimed writer Peter Moffat starring Sophie Okonedo and Adrian Lester, and "Thirteen," a compelling contemporary mystery from rising star Marnie Dickens, are both on tap for 2016.

[07/31/15 - 11:20 AM]
Starz to Offer Subscribers Online and On-Demand Bingeing Opportunities for "Flesh and Bone" Limited Series and "Da Vinci's Demons" Final Season
All episodes will be available exclusively for subscribers, timed with their respective first episode premieres on October 24 and November 8.