CBS STARS GET SOCIAL WITH A WEEK-LONG #CBSInstagramTakeover OCT. 27 - NOV. 2!
CBS Stars and Producers Will Take Over Their Series' Instagram
Accounts and Share Exclusive Videos and Photos with Fans
Event Marks the First Time a Broadcast Network
Has Launched a Week-Long Instagram Takeover
LOS ANGELES - Friday, Oct. 24 - CBS stars from all 21 primetime entertainment series will get social when they take fans behind the scenes of their favorite television shows during the week-long #CBSInstagramTakeover on Monday, Oct. 27 - Sunday, Nov. 2. All week, stars and producers will post exclusive photos and videos from set on the day their series air. The star(s) who will take over their show account will be revealed via their series' Instagram handle the morning of their takeover. In addition to Instagram, fans can follow along on the series' Facebook pages and CBS.com.
"One of the best ways for the audience to experience a show is through the eyes of its stars," said Chris Ender, Executive Vice President, Communications, CBS. "This Instagram campaign captures a week of CBS primetime as artists release photos and videos from the sets, just for the fans."
The #CBSInstagramTakeover event marks the first time a broadcast network has launched a week-long Instagram takeover. This will be CBS's eighth week-long social media event; the first was #CBSTweetWeek, held in April 2011.
Following is the schedule for the series participating in the #CBSInstagramTakeover, as well as their respective Instagram handles:
Monday, Oct. 27:
2 BROKE GIRLS @2brokegirlscbs http://instagram.com/2brokegirlscbs
THE MILLERS @Themillerscbs http://instagram.com/themillersCBS
SCORPION @Scorpion_CBS http://instagram.com/Scorpion_CBS
NCIS: LOS ANGELES @NCISLA http://instagram.com/ncisla
Tuesday, Oct. 28:
NCIS @NCIS_CBS http://instagram.com/ncis_CBS
NCIS: NEW ORLEANS @NCISNola http://instagram.com/ncisnola
PERSON OF INTEREST @POI_CBS http://instagram.com/poi_cbs
Wednesday, Oct. 29:
SURVIVOR @Officialsurvivor_cbs http://instagram.com/Officialsurvivor_cbs
CRIMINAL MINDS @CrimMindsCBS http://instagram.com/CrimMindsCBS
STALKER @stalkerCBS http://instagram.com/stalkerCBS
Thursday, Oct. 30:
THE BIG BANG THEORY @Bigbangtheory_cbs http://instagram.com/Bigbangtheory_cbs
MOM @Mom_cbs http://instagram.com/Mom_cbs
TWO AND A HALF MEN @Twoandahalfmen_cbs http://instagram.com/Twoandahalfmen_cbs
THE McCARTHYS @Mccarthyscbs http://instagram.com/Mccarthyscbs
ELEMENTARY @Elementaryofficial http://instagram.com/Elementaryofficial
Friday, Oct. 31:
THE AMAZING RACE @theamazingrace_cbs http://instagram.com/theamazingrace_cbs
HAWAII FIVE-0 @HawaiiFive0CBS http://instagram.com/HawaiiFive0CBS
BLUE BLOODS @Bluebloods_cbs http://instagram.com/Bluebloods_cbs
Sunday, Nov. 2:
MADAM SECRETARY @MadamSecretaryCBS http://instagram.com/MadamSecretaryCBS
THE GOOD WIFE @Thegoodwife_cbs http://instagram.com/Thegoodwife_cbs
CSI @CSI.CBS http://instagram.com/CSI.CBS
For the complete CBS Television Schedule, please visit www.cbs.com.