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[03/14/16 - 11:35 AM] Bravo Media and Mashable Announce New Short-Form Video Partnership Each series will be developed collaboratively between Bravo and Mashable Studios, the company's dedicated division that produces and distributes original digital video content for both its community and brand partners. |
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[via press release from Bravo] |
BRAVO MEDIA AND MASHABLE ANNOUNCE NEW SHORT-FORM VIDEO PARTNERSHIP
Deal Marks Mashable's First TV Network Collaboration in Producing Original Content
NEW YORK - March 14, 2016 - Bravo Media and Mashable today announced a development deal for an exciting slate of new digital series. The brands will co-produce four short-form originals set to roll out this year across each of their respective social and digital platforms, which marks the first of its kind for Mashable.
As part of the partnership, each series will be developed collaboratively between Bravo and Mashable Studios, the company's dedicated division that produces and distributes original digital video content for both its community and brand partners, with an emphasis on leveraging new formats and new platforms to serve craveable content to a wide audience.
"At Bravo Media, we've celebrated record-breaking digital engagement across platforms due largely to our innovative approach to digital video. We are always serving the freshest content to existing Bravo fans while simultaneously drawing in new audiences with a passion for pop culture," said Lisa Hsia, Executive Vice President, Digital, Bravo and Oxygen Media. "We're thrilled to expand our ongoing relationship with Mashable following the resounding success of 'Real Thoughts with Real Housewives' to continue to revolutionize digital storytelling."
"We formed Mashable Studios last year because we saw a tremendous opportunity to harness our expertise in digital video and apply it to creating original series that could live across a variety of platforms, and this partnership truly exemplifies that vision," said Adam Ostrow, Chief Strategy Officer of Mashable. "We're incredibly excited to be expanding our partnership with Bravo to create compelling content and reach an even wider audience."
The partnership comes as a result of a recent collaboration between Bravo and Mashable Studios around The Real Housewives franchise. The short-form digital series "Real Thoughts with Real Housewives" launched across both brands late last year and featured Real Housewives Kenya Moore, Lisa Rinna and Kyle Richards sharing their deepest, "real" thoughts about life. The series was distributed across Mashable.com, Facebook, YouTube and Bravo digital platforms.
The first series is currently set to be released in the late spring of 2016.
About Bravo Media:
Bravo Media is the premiere lifestyle and entertainment brand that drives the cultural conversation around its high-quality, interactive original content that focuses on the network's passion points of food, fashion, beauty, design, digital and pop culture. The network's diversified slate includes Bravo's first scripted series "Girlfriends' Guide to Divorce," scripted comedy "Odd Mom Out," and unscripted favorites such as Emmy award-winning "Top Chef," "Vanderpump Rules," "Below Deck," "Thicker Than Water" and the popular "Million Dollar Listing" and "The Real Housewives" franchises as well as the only live late-night talk show, "Watch What Happens Live." Available in 92 million homes, Bravo is a program service of NBCUniversal Cable Entertainment, a division of NBCUniversal, one of the world's leading media and entertainment companies in the development, production, and marketing of entertainment, news, and information to a global audience. Watch Bravo anywhere: On Demand, online or across mobile and connected TVs. Bravo has been an NBCUniversal cable network since December 2002 and first launched in December 1980.
About Mashable:
Mashable is a leading global media company that informs, inspires and entertains the digital generation. Mashable is redefining storytelling by documenting and shaping the digital revolution in a new voice, new formats and cutting-edge technologies to a uniquely dedicated audience of 45 million monthly unique visitors and 28 million social followers.
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[05/12/25 - 05:00 AM] NBC Unveils Its 2025 Fall Schedule In addition to the powerful #OneChicago franchise, "Law & Order" and "Law & Order: SVU," the NBC drama lineup brings back sophomore series "Brilliant Minds," starring Zachary Quinto, and "The Hunting Party," starring Melissa Roxburgh.
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[05/09/25 - 05:39 PM] Happy Mother's Day from "Such Brave Girls" - Hulu Original Season 2 Coming Soon The BAFTA award winning series created, written by and starring Kat Sadler and produced by Various Artists Limited (VAL) in association with A24, Hulu and BBC is coming back to Hulu.
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[05/09/25 - 01:18 PM] ABC News Announces Primetime Special on the Historic Election of the First-Ever American Pope The one-hour special, "The American Pope: Leo XIV - A Special Edition of 20/20," airs tonight, Friday, May 9 on ABC.
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[05/09/25 - 01:00 PM] Superstars and Former Iconic Coaches Take the Stage for the Season 27 Finale of "The Voice" Alicia Keys with Amanda Reid, Blake Shelton, Chance the Rapper, Foreigner, James Bay with Sheryl Crow, Joe Jonas, Kelly Clarkson and Season 22 winner Bryce Leatherwood are set to perform.
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[05/09/25 - 12:30 PM] FOX Greenlights "The Faithful," A Powerful Three-Week Biblical Event Series, for Broadcast Spring of 2026 This landmark drama is based on The Old Testament's Book of Genesis and told through the eyes of the courageous and passionate, yet flawed women whose descendants would shape three of the world's great faiths: Judaism, Christianity and Islam.
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[05/09/25 - 12:01 PM] ID Announces May 19 Premiere Date for "Trapped: What Is Happening to Wendy Williams?" The hour-long special presented by "Extra" will premiere Monday, May 19 at 8:00/7:00c on ID and will be available to stream on Max.
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[05/09/25 - 11:00 AM] FOX Greenlights "Best Medicine," An Irreverent Medical Series Based on the Critically Acclaimed Global Hit "Doc Martin" Wholly owned by FOX Entertainment, the series comes from executive producers Ben Silverman, Rodney Ferrell, Liz Tuccillo, Mark Crowdy and Philippa Braithwaite, and is set to debut in the 2025-2026 season.
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[05/09/25 - 10:01 AM] Peacock Announces a Compelling, Heartwarming and Villainous Slate of New Unscripted Series New series greenlights include "Tiffany Haddish Goes Off" and "Nelly & Ashanti: We Belong Together;" a third season of "House of Villains," along with true crime documentaries "Gilgo Beach Killer: The House of Secrets" and "The Idaho Student Murders" as well as "Epic Ride: The Story of Universal Theme Parks" docuseries.
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[05/09/25 - 10:01 AM] Video: BET+ Original Movie - "Onyx" Three friends try and escape the daily grind and support their friend recovering from a bad breakup by going on a rural Arizona adventure camp when they inadvertently get caught in an alien invasion.
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[05/09/25 - 09:04 AM] Season Two of the Max Original Series "Peacemaker," From DC Studios, Debuts August 21 John Cena, Danielle Brooks, Jennifer Holland, Freddie Stroma, Steve Agee, and Robert Patrick return for season two.
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[05/09/25 - 08:51 AM] Peacock Announces Series Pickup of Seth MacFarlane's "Ted" Animated Spin-Off MacFarlane, Mark Wahlberg, Amanda Seyfried and Jessica Barth will all reprise their roles from the film franchise.
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[05/09/25 - 08:19 AM] Now Filming: Hulu Original Series "Rivals" Season 2 The drama returns with an extended season of 12 episodes - and even more wit, desire, and dramatic twists.
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[05/09/25 - 07:01 AM] "A Man on the Inside" Season 2 - Now in Production! Created by Mike Schur, season two will see Charles (Ted Danson) going undercover at a college.
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[05/09/25 - 06:02 AM] Lifetime Greenlights New Original Movie, "Pretty Hurts," Starring Haylie Duff, Sarah Borne, and Kaci Barker Premiering June 28 Brought to You by GSK The film includes a storyline that highlights meningococcal disease, known as meningitis, to help educate parents of teens and young adults about the uncommon, but potentially life-threatening illness for which 16- to 23-year-olds are at increased risk.
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[05/09/25 - 05:01 AM] Netflix Announces Its First-Ever Nordic Medical Drama Starring Sara Khorami in the Lead Role At the emergency ward, it doesn't matter who you are - rich or poor, influencer, carpenter, or minister.
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