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[08/18/22 - 06:30 AM]
CBS Sports and Big Ten Conference Reach New Long-Term Multiplatform Rights Agreement for Football and Basketball Through 2029-30 Season
CBS will present a marquee Big Ten football game every week in its traditional 3:30 PM, ET time slot on Saturday, beginning with the 2024 season.
[via press release from CBS Sports]

CBS SPORTS AND BIG TEN CONFERENCE REACH NEW LONG-TERM MULTIPLATFORM RIGHTS AGREEMENT FOR FOOTBALL AND BASKETBALL THROUGH 2029-30 SEASON

Every CBS Big Ten Football and Basketball Game in Package to Air on CBS Television Network and Stream Live on Paramount+

Marquee Big Ten Football Games to Be Showcased Weekly on College Football's Highest-Rated Network at 3:30 PM, ET - Beginning with 2024 Season; Select Games to Air During 2023 Season

CBS Sports to Present Big Ten Football Championship Game in 2024 and 2028

CBS Sports Extends 32-Year Relationship for Regular-Season Basketball, Including Annual Big Ten Men's and Women's Championship Games

CBS Sports and the Big Ten Conference today announced a new long-term multiplatform rights agreement for football and basketball, with every CBS game in the package airing on the CBS Television Network and also streaming live on Paramount+. The seven-year deal begins in 2023 and runs through the 2029-30 season.

CBS will present a marquee Big Ten football game every week in its traditional 3:30 PM, ET time slot on Saturday, beginning with the 2024 season. CBS Sports' Big Ten football coverage kicks off in 2023 with select games in various windows. CBS has been the highest-rated college football Network since 2009.

The Big Ten Football Championship Game will air on CBS and stream live on Paramount+ in 2024 and 2028.

The new agreement extends CBS Sports' 32-year partnership with the Big Ten for regular-season basketball, with an increased number of games on the schedule beginning with the 2024 season and continuing through the remainder of the deal. CBS Sports will present both the Men's and Women's Championship games each season, along with the Men's semi-final games. The Big Ten on CBS is the highest-rated men's regular-season college basketball package on television.

"The Big Ten has been a valued partner for more than three decades and we are thrilled to expand that relationship by adding Big Ten football to our portfolio of marquee properties," said Sean McManus, chairman of CBS Sports. "The combination of CBS Sports' proven record in elevating college conferences to new heights, our standard of excellence and the strength and reach of Paramount Global's linear and digital platforms, will create a powerful showcase for the Big Ten and its student-athletes. Together with Kevin Warren and the team at the Big Ten, we look forward to growing the conference to the highest of levels, reaching the widest audience."

"The Big Ten Conference media rights agreements are more than just dollars and deals. They are a mechanism to provide stability and maximum exposure for our student-athletes, member institutions and partners during these uncertain times in collegiate athletics," Big Ten Conference commissioner Kevin Warren said. "We are very grateful to our world-class media partners for recognizing the strength of the Big Ten Conference brand and providing the incredible resources we need for our student-athletes to compete at the very highest levels, and to achieve their academic and athletics goals."





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