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[06/17/25 - 05:11 AM] Max Updates Homepage User Interface with Enhanced Video Elements Additionally, initial stages of a new in-house AI-assisted tool will begin rolling out in the coming weeks that will be used to identify and suggest "Drop-In Moments," popular and recognizable short scenes from library content, to be featured as previews. |
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[via press release from Warner Bros. Discovery] |
Max Updates Homepage User Interface with Enhanced Video Elements
Video Previews and AI-Assisted "Drop-In Moments" Enrich Content Discovery and Browsing Experience
Beginning this week, Max will roll out an enhanced browsing experience in the U.S. with dynamic video previews on the homepage. When a user hovers over a title with a corresponding video preview, it will automatically play at the top of the homepage, instantly immersing the viewer in the content, improving discovery, and offering richer context. This update builds on the success of Max's previous feature launch, which delivered video previews with audio on the homepage's hero carousel earlier this year.
To provide subscribers with control over their experience, users will be able to toggle the video and audio on or off from the settings and playback menu. This feature will be available for U.S. adult profiles across all subscription tiers on connected TV devices.
"This experience makes it easier for customers to confidently decide what to watch by providing more context through short video previews. It empowers them to make a more informed, and ultimately better choice on what to watch and helps them discover more titles they know they'll enjoy," said Tyler Whitworth, Max's Chief Product Officer.
Additionally, initial stages of a new in-house AI-assisted tool will begin rolling out in the coming weeks that will be used to identify and suggest "Drop-In Moments," popular and recognizable short scenes from library content, to be featured as previews. The tool will help recommend standout scenes for the Max team to then choose for utilization on the homepage.
"This AI-driven technology will enable us to identify Drop-in Moments for the vast catalog of content on Max and significantly reduce the manual time needed to curate previews," said Avi Saxena, Chief Technology Officer, WBD. "It reflects our broader commitment to using AI to transform the way audiences find and connect with content on Max."
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[10/03/25 - 02:17 PM] ESPN's Record-Setting '25 MLB Wild Card Series Across eight games, the MLB Wild Card Series is averaging 4.4 million viewers, up 65% from last year.
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[10/03/25 - 12:37 PM] BET+ Sets October 23 Premiere for "Carl Weber's The Family Business" Season 6 The 10-episode season will premiere with two episodes, followed by one episode weekly, with the finale on Thursday, December 18.
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[10/03/25 - 12:07 PM] "Dancing with the Stars" Continues to Shatter Records - Growing Two Weeks in a Row Since Season Premiere for First Time Since 2005 Plus: "High Potential" hit a season high in Total Viewers (4.24 million), growing by double digits over the show's comparable third episode from last fall.
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[10/03/25 - 10:57 AM] Legends, Champions and Icons of October Highlight FOX Sports' Postseason Broadcaster Lineup FOX Sports begins its Postseason coverage Saturday, October 4 at 4:00 PM ET on FOX, FOX Deportes, the FOX Sports App and FOX One as the New York Yankees face the Toronto Blue Jays.
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[10/03/25 - 10:05 AM] All-New Season of "Gold Rush" Returns with High-Stake Risks and Land Fury on Friday, November 7 at 8PM ET/PT on Discovery With only a few short months to mine, top bosses and rising underdogs collide in a race to claim new ground, move more dirt, and strike it rich.
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[10/03/25 - 09:12 AM] FOX Nation Secures Exclusive U.S. Rights to Docuseries "Elizabeth Taylor: Rebel Superstar" The acclaimed series will make its anticipated U.S. debut on FOX Nation on Monday, October 6.
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[10/03/25 - 08:02 AM] TNT Sports to Be Exclusive Home of 2025 NLDS & NLCS Both best-of-five NLDS series begin Saturday, October 4.
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[10/03/25 - 08:01 AM] TNT Sports Sets BIG EAST Men's College Basketball Schedule for Inaugural 2025-26 Season TNT Sports' regular season BIG EAST men's basketball schedule will feature 40 appearances by St. John's, UConn, Creighton, Xavier, and Marquette, programs that each clinched berths in last season's NCAA Men's Tournament.
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[10/03/25 - 07:01 AM] Video: "27 Nights" - Official Trailer - Netflix When a woman is admitted by her daughters to a psychiatric clinic for her carefree ways, an expert must judge if she is ill or simply wants to enjoy life.
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[10/03/25 - 04:01 AM] Video: "Steve" - Official Trailer #2 - Netflix Over one intense day, the devoted head teacher of a last-chance reform school strives to keep his students in line while facing pressures of his own.
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[10/03/25 - 03:02 AM] Miguel Herran Will Play Poli Diaz in "El Porto the Vallecas," the New Film by Daniel Calparsoro for Netflix Inspired by true events, the film follows the life of Policarpo "Poli" Díaz (Miguel Herrán), a young man from Vallecas who, despite a childhood marked by poverty and family violence, became a boxing legend in 1980s Spain, even fighting for the world lightweight title.
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[10/03/25 - 03:01 AM] Netflix Honors Jane Goodall with Posthumous Release of "Famous Last Words" Docuseries Following Her Passing The series showcases reflective interviews with some of the world's most influential cultural figures, who agreed to sit down and discuss their legacy, and give their final words, with the understanding that it would only be shared with the world after they passed.
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[10/02/25 - 04:09 PM] ESPN Delivers the Most-Watched WNBA Semifinals Ever Game 5 between the Indiana Fever and the Las Vegas Aces averaged 1.8 million viewers, peaking at 2.1 million.
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[10/02/25 - 03:01 PM] Video: "Twisted Wonderland" - Trailer - Disney+ Your favorite villains reimagined in ways you've never dared to dream.
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[10/02/25 - 02:51 PM] ESPN's Record-Setting Day One of MLB Wild Card Series Coverage of Red Sox versus Yankees averaged 6.5 million viewers, peaking at 9.9 million.
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