or


[02/18/08 - 05:13 PM]
'Knight Rider' Scores the Top 18-49 Rating for Any Movie on Any Network in Nearly Three Years
NBC spins the numbers for Sunday, February 17.

[via press release from NBC]

'KNIGHT RIDER' SCORES THE TOP 18-49 RATING FOR ANY MOVIE ON ANY NETWORK IN NEARLY THREE YEARS

'KNIGHT RIDER' SCORES THE TOP 18-49 RATING FOR ANY MOVIE ON ANY NETWORK IN NEARLY THREE YEARS

IN TOTAL VIEWERS, 'KNIGHT RIDER' ATTRACTS NBC'S BIGGEST NON-SPORTS VIEWERSHIP IN ITS TIME PERIOD SINCE THE EMMY AWARDS IN AUGUST 2006

'KNIGHT RIDER' RACES TO A FIRST-PLACE FINISH IN ADULTS 18-49, TOTAL VIEWERS AND OTHER KEY MEASURES

'AMERICAN GLADIATORS' MATCHES NBC'S HIGHEST NON-SPORTS 18-49 RATING IN ITS TIME PERIOD IN MORE THAN A YEAR, SURGING 90 PERCENT IN 18-49 FROM ITS FIRST HALF-HOUR TO ITS FOURTH

NBC RANKS #1 ON SUNDAY IN ADULTS 18-49 AND OTHER KEY MEASURES, MARKING THE NETWORK'S FIRST SUNDAY WIN IN 18-49 WITHOUT A BOOST FROM SPORTS SINCE AUGUST 2006

BURBANK, Calif. � February 18, 2008 � Paced by the made-for-television movie event "Knight Rider," which scored the highest 18-49 rating for any movie on any network in nearly three years, NBC won Sunday night in adults 18-49 and other key demographic measures, according to "fast affiliate-based" "live plus same day" viewing figures from Nielsen Media Research.

Last night from 9-11 p.m. ET, the made-for-television movie "Knight Rider" (5.0 rating, 12 share in adults 18-49, 12.7 million viewers overall) delivered the highest 18-49 rating for any made-for-television movie, multiple-part movie or theatrical film on any network since March 6, 2005 ("Their Eyes Were Watching God" on ABC). In total viewers, "Knight Rider" attracted NBC's biggest overall viewership in this time period, excluding sports, since the Emmy Awards on August 27, 2006.

"Knight Rider" raced to a first-place finish in its highly competitive time period in adults 18-49, adults 18-34, adults 25-54, total viewers and other measures, including all key adult-male demographics.

"Knight Rider" accelerated steadily over its two hours and in its final 10-11 p.m. hour beat the ABC-CBS competition of "Brothers & Sisters" and "Dexter" combined among adults 18-34 and all key adult male demos. In the final lap, the 10:30-11 p.m. lead-in to local news, "Knight Rider" clocked a winning margin of 74 percent in adults 25-54 (with a 5.9 rating to a 3.4 for ABC's second-place "Brothers & Sisters") and an 86 percent margin in adults 18-49 (5.2 vs. a 2.8 for "Brothers & Sisters").

From 7-9 p.m. ET, "American Gladiators" (3.0/8 in 18-49, 7.3 million viewers overall) matched NBC's highest 18-49 rating in the time period excluding sports in more than a year (since January 7, 2007). From its first half-hour to its fourth, "American Gladiators" nearly doubled its 18-49 rating, surging by 90 percent (to a 3.8/9 from a 2.0/6) and increased in overall viewership by 74 percent, or 3.9 million persons (to 9.1 million from 5.2 million). Versus the unscripted programming that NBC ran in this time period on the same night last year, "Gladiators" was up 36 percent in 18-49 rating (3.0 vs. 2.2).

NBC ranked #1 on Sunday night in adults 18-49, 18-34 and 25-54 and in all key adult-male demographics, pending updates. This marks NBC's first Sunday win in 18-49 without a significant boost from sports programming since the Emmy Awards telecast on August 27, 2006.

Preliminary 18-49 averages for Sunday night are: NBC, 4.0/10; ABC, 3.7/9; Fox, 3.2/8; CBS, 2.1/5; CW, 0.3/1. In overall total viewers, February 17 preliminary results are: ABC, 11.1 million; NBC, 10.0 million; CBS, 9.2 million; Fox, 7.3 million; CW, 838,000.

Note that all national ratings are "live plus same day" unless otherwise indicated.





  [february 2008]  
S
M
T
W
T
F
S
     


· AMERICAN GLADIATORS (NBC)
· BROTHERS & SISTERS (ABC)
· DEXTER (SHOWTIME)
· KNIGHT RIDER (NBC)
· OPRAH WINFREY PRESENTS: THEIR EYES WERE WATCHING GOD (ABC)





most recent ratings | view all posts
[08/22/17 - 08:32 AM]
Monday's Broadcast Ratings: NBC Tops Charts Despite News Disruption
The Peacock once again wins the evening in total viewers and adults 18-49.

[08/21/17 - 11:44 AM]
TV One's "Rickey Smiley for Real" Garners Second Consecutive Week of Growth Among Women 18-49 and 25-54
TV One further spins the numbers for Tuesday, August 15.

[08/21/17 - 08:26 AM]
Sunday's Broadcast Ratings: CBS, "Big Brother" Hold Off Competition
The Eye wins the night among total viewers as well as adults 18-49.

[08/20/17 - 08:31 AM]
Saturday's Broadcast Ratings: CBS, NBC Split Demo Crown
NASCAR on the Peacock and a rebroadcast of its Princess Diana special on the Eye lead the evening.

[08/19/17 - 08:37 AM]
Friday's Broadcast Ratings: CBS Gets Another Bump from "Big Brother" Special
The Eye edges the competition in both total viewers and adults 18-49.

[08/18/17 - 09:00 AM]
Season Two of Original Scripted Series "Chesapeake Shores" Catapults Hallmark Channel as Top-Rated and Most-Watched Cable Network
The Hallmark Channel further spins the numbers for the week of August 7-13.

[08/18/17 - 08:12 AM]
Thursday's Broadcast Ratings: CBS, "Big Brother" Hold Onto Top Spot
The Eye wins the evening in both total viewers and adults 18-49.

[08/17/17 - 08:19 AM]
Wednesday's Broadcast Ratings: NBC, "Got Talent" Hold Off ABC, "CMA Fest"
The Peacock edges the Alphabet by one-tenth of a ratings point among adults 18-49.

[08/16/17 - 08:17 AM]
Tuesday's Broadcast Ratings: NBC Continues Its Win Streak
The Peacock, powered by "America's Got Talent," has won Tuesday night for 13 consecutive weeks.

[08/15/17 - 11:21 AM]
Hallmark Movies & Mysteries' Newest "Garage Sale Mystery Month" Premiere Scores as Highest-Rated and Most-Watched Telecast in Network History
The Hallmark Channel spins the numbers for the week of August 7-13.

[08/15/17 - 10:02 AM]
"Younger" Continues to Break All-Time Series Records with Highest-Rated and Most-Watched Episode Ever
TV Land further spins the numbers for Wednesday, August 9.

[08/15/17 - 08:28 AM]
Monday's Broadcast Ratings: ABC, "Bachelor in Paradise" Win Demo Crown
The Alphabet narrowly edges NBC and "American Ninja Warrior" among adults 18-49.

[08/14/17 - 01:27 PM]
USA Network's "The Sinner" Is the #1 New Cable Series Year-to-Date in P18-49, P25-54 and P2+ in L3
USA further spins the numbers for the series to date.

[08/14/17 - 08:42 AM]
Sunday's Broadcast Ratings: CBS, "Big Brother" Continue Sunday Reign
The Eye has won the adults 18-49 crown for seven consecutive Sundays.

[08/13/17 - 08:32 AM]
Saturday's Broadcast Ratings: CBS Tops Viewers, Shares Demo Crown with NBC
The Peacock's "Dateline Saturday Night Mystery" leads the night in both categories.