or


[07/08/08 - 01:16 PM]
Quick Take for Monday, July 7, 2008 (Fast Affiliate Live + Same Day Ratings)
ABC spins the numbers for Monday, July 7.

[via press release from ABC]

Quick Take for Monday, July 7, 2008 (Fast Affiliate Live + Same Day Ratings)

ABC Wins Monday in Total Viewers and Adults 18-49, Leading Each Half-Hour of Prime in Both Measures

ABC Draws its Largest Summer Audience in 6 Years, While Recording the Net's Best Women 18-49 Summer Rating in 12 Years

Hitting Season Highs, "The Bachelorette" Season Finale Dominates its Time Period, Beating the Second Networks by 2.3 Viewers and by 50% in Adults 18-49

Growing by 3.2 Million Viewers and by 52% in Adults 18-49 from 8-10pm, Bachelorette DeAnna Gives the Final Rose to Jesse

"The Bachelorette: After the Final Rose" Wins at 10pm and Stands as Monday's No. 1 Program in Total Viewers and Across All Key Adult Demographics

Monday Night (8:00-11:00 p.m.)

ABC stood as No. 1 Network Monday night in Total Viewers (9.6 million) and Adults 18-49 (3.4/10), leading each half-hour of primetime in both measures. ABC drew its largest audience in 6 years (since 7/8/02) and highest Adults 18-49 rating in 7 years (5/28/01). Furthermore, among younger women, ABC registered its highest non-sports summer ratings in Women 18-34 (4.4/13) in 9 years and Women 18-49 (5.1/14) in 12 years - since 6/28/99 and 8/12/96, respectively.

* ABC ranked No. 1 on the night for the second straight week, while taking the top spot for 7th week in a row with Women 18-49. In fact, it was the 16th time in the last 17 weeks overall that ABC has won Monday among Women 18-49.

"The Bachelorette" (8:00-10:00 p.m.)

Hitting season highs, "The Bachelorette" season finale won its 2-hour time period, dominating the second-place competition by 2.3 million viewers (9.5 million vs. 7.2 million - Fox) and by 50% in Adults 18-49 (3.3/10 vs. 2.2/6 - CBS). "The Bachelorette" saw its audience grow by 3.2 million viewers (8.0 million to 11.2 million) and 52% in Adults 18-49 (2.7/9 to 4.1/11) from 8:00-10:00 p.m., with Bachelorette DeAnna giving the final rose to Jesse.

* "The Bachelorette" improved ABC's performance on the same night last year by 4.3 million viewers and by 65% in Adults 18-49 (5.3 million & 2.0/6 in Adults 18-49 on 7/9/07).

"The Bachelorette: After the Final Rose" (10:00-11:00 p.m.)

"The Bachelorette: After the Final Rose" took the top spot in the 10 o'clock hour and qualified as Monday's No. 1 program in Total Viewers (10.0 million) and across each of the key adult demographics: Adults 18-34 (3.3/10), Adults 18-49 (3.6/10) and Adults 25-54 (4.2/11).

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating trends based on the Live + Same Day data stream may be somewhat distorted by the level of DVR penetration in the Nielsen sample, which has jumped from 17% at the same point in 2006-07, up to 25% currently. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: Nielsen Media Research (Fast Affiliate Live + Same Day Ratings), 7/07/08. Summer = Memorial Day to Labor Day.





  [july 2008]  
S
M
T
W
T
F
S
  


· BACHELORETTE, THE (ABC)









most recent ratings | view all posts
[07/04/15 - 08:45 AM]
"Dateline NBC" Is the #1 Big 4 Telecast of the Night in Adults 18-49 and 25-54
NBC spins the numbers for Friday, July 3.

[07/04/15 - 08:37 AM]
Friday's Broadcast Ratings: ABC, NBC Share Demo Crown in Repeat Battle
CBS then is the most-watched network last night.

[07/03/15 - 08:54 AM]
Thursday's Broadcast Ratings: CBS Tops Original Showdown with "Big Brother"
The Eye leads the night in both total viewers and adults 18-49.

[07/03/15 - 08:39 AM]
ABC's "Astronaut Wives Club" Improves Its Hour - "Rookie Blue" Holds 100% of Its Premiere
ABC spins the numbers for Thursday, July 2.

[07/03/15 - 08:30 AM]
"Food Fighters" Ties for #2 in Its Time Period Among the Big 4 Networks in Adults 18-49
NBC spins the numbers for Thursday, July 2.

[07/02/15 - 10:18 AM]
Jimmy Fallon and Seth Meyers Rank #1 for the Late-Night Second Quarter vs. Their ABC-CBS Competition in All Key Measures
NBC spins the late-night numbers for the second quarter of 2015.

[07/02/15 - 09:12 AM]
"Nightline" Wins 2Q15 in Total Viewers For Second Year in a Row, Leading in Four of the Last Five Quarters
ABC spins the late-night numbers for the second quarter of 2015.

[07/02/15 - 08:42 AM]
NBC Encores Tie for the Wednesday Win Among the Big 4 in 18-49
NBC spins the numbers for Wednesday, July 1.

[07/02/15 - 08:40 AM]
Wednesday's Broadcast Ratings: CBS, FOX & NBC All Share Demo Crown
The Eye's "Big Brother" is the night's top program among adults 18-49.

[07/01/15 - 04:47 PM]
OWN's "The Haves and the Have Nots" Sets New Record as Most-Watched Season Premiere in Network History with 3.3 Million Viewers
OWN spins the numbers for Tuesday, June 30.

[07/01/15 - 02:31 PM]
Bounce TV Posts its Most-Watched Quarter Ever in Second Quarter 2015
Bounce TV spins the numbers for the second quarter of 2015.

[07/01/15 - 01:44 PM]
FOX-Record 8.4 Million Watch USA Defeat Germany and Advance to FIFA Women's World Cup 2015 Final
FOX Sports spins the numbers for Tuesday, June 30.

[07/01/15 - 11:02 AM]
Teen Beach Craze Swells as 7.5 Million Viewers Tune in for the Premiere of "Teen Beach 2" on Disney Channel
Disney Channel further spins the numbers for Friday, June 26.

[07/01/15 - 10:09 AM]
E! and Esquire Network Deliver Significant Ratings Growth in Second Quarter
E! and Esquire Network spin the numbers for the second quarter of 2015.

[07/01/15 - 09:52 AM]
"Zoo" Premieres as the Summer's Most-Watched New Scripted Series
CBS spins the numbers for Tuesday, June 30.