or


[02/03/09 - 12:31 PM]
The Bachelor Hits Season Highs in Total Viewers and Adults 18-49
ABC spins the numbers for the week of January 26-February 1.

[via press release from ABC]

Primetime Ratings Report For the week of January 26, 2009 (Based on National Live + Same Day Program Ratings)

"The Bachelor" Hits Season Highs in Total Viewers and Adults 18-49 and Stands as Monday's No. 1 TV Show in Women 18-34 for the 4th Week in a Row

"True Beauty" Posts Best-Since-Premiere Performance in Viewers and Young Adults, Leading Monday's 10pm Hour in Adults 18-34, Adults 18-49 and All Key Women

Posting its 4th Straight Week of Year-to-Year Gains on the Night, ABC's Mid-Season Tuesday Surges by 2.1 Million Viewers and by 73% in Adults 18-49 Over Last Year

Demonstrating its Appointment-TV Status, "Lost" Surges from its Lead-in to Beat Fox's "Idol"-Boosted "Lie to Me" in Wednesday's 9pm Hour by 11% in Adults 18-49, And Qualifies as Wednesday's No. 1 Scripted TV Show for the 2nd Week in a Row

"Lost" Retains Nearly All of its Week-Earlier Premiere Viewers and Young Adults, While Posting the Series' Top Men 18-34 and Men 18-49 Numbers Since March '08

Excluding the Prior Week's "Lost" Premiere, ABC's "Life on Mars" Opens on its New Night with ABC's Strongest Series Numbers in the Time Period in Almost 4 Months

Becoming the First-Ever Series to Build on a "Grey's" Repeat in Viewers and Young Adults, "Private Practice" Wins its Thursday Slot in Adults 18-34 and Key Women

ABC Ranks No. 1 on Friday in Adults 18-49, as "Wife Swap" Hits Season Highs and "20/20" Takes First at 10pm, Beating NBC's "Dateline" for the 5th Straight Week

ABC is Sunday's Top Non-Sports Net in Young Adults, with its Results Opposite the "Super Bowl" Growing by 5% in Viewers and by 17% in Adults 18-49 Year to Year

ABC's Sunday Telecast of "Wipeout Bowl 1" Qualifies as the Highest-Rated Show to Air Against "Super Bowl" Coverage in 3 Years Among Adults 18-49

WEEK No. 19:

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 29% currently, from 22% at the same point in 2008. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Monday

Increasing over the previous week in viewers (9.4 million vs. 8.6 million) and young adults (3.6/9 vs. 3.3/8) for the 2nd week in a row, ABC's Monday lineup matched its strongest performance in Adults 18-49 since premiere Monday 4 months ago � since 9/22/08. In addition, the Net turned in its strongest Monday ratings in Adults 18-34 (3.4/9) and Women 18-34 (5.1/13) in 10 months � since 3/17/08. ABC ranked No. 1 among Women 18-34 (5.1/13) and Women 18-49 (5.3/12), taking the top spot on the night among Women 18-34 for the 4th consecutive week and ranking No. 1 among Women 18-49 for the 3rd time in the last 4 weeks.

"The Bachelor" (8:00-10:00 p.m.)

Opposite Fox's original dramas, ABC's "The Bachelor" built on the previous week's telecast for the 3rd time in a row, hitting season highs in both Total Viewers (10.6 million) and Adults 18-49 (4.0/10). In fact, the show matched its largest non-finale audience in over 4 1/2 years � since 5/12/04.

� "The Bachelor" won its 8:00 � 10:00 p.m. time-slot, beating Fox's original dramas, across all key Women demos: Women 18-34 (5.8/14), Women 18-49 (5.9/13) and Women 25-54 (6.3/13). In addition, "The Bachelor" led its time period and qualified as Monday's No. 1 TV program among Women 18-34 for the 4th week in a row.

� Leading its final half-hour in Adults 18-49, "The Bachelor" built its audience in each half-hour from 8:00-10:00pm, growing by 1.6 million viewers (9.9 million to 11.5 million) and by 22% in Adults 18-49 (3.6/9 to 4.4/10) from start to finish.

"True Beauty" (10:00-11:00 p.m.)

"True Beauty" produced best-since-premiere numbers in both Total Viewers (7.0 million) and Adults 18-49 (2.9/7), winning the 10 o'clock hour in the key young adult sales demographic. The new ABC unscripted series also topped its time period among Adults 18-34 (2.6/7) and in each of the key Women demographics: Women 18-34 (3.8/10), Women 18-49 (4.1/10) and Women 25-54 (4.3/10). "True Beauty" has won its hour among Women 18-34 in all 4 of its airings.

Tuesday

Opposite Fox's "American Idol-"driven lineup, ABC was up over the same night last year (01/29/08) by 14% in Total Viewers (5.7 million vs. 5.0 million) and by a substantial 50% in the key Adults 18-49 sales demo (2.1/6 vs. 1.4/3). Starting mid-season, ABC has posted increases over the same Tuesday a year ago for the 4th consecutive week in both Nielsen measures. On average in the Live + Same Day numbers, the Net is up on Tuesday by 2.1 million viewers (7.6 million vs. 5.1 million) and by 73% in Adults 18-49 (2.7/7 vs. 1.5/4) over the same point in 2008.

"Homeland Security USA" (8:00-9:00 p.m.)

Airing against "American Idol," ABC's "Homeland Security USA" generated increases for the Net in the 8:00 p.m. hour, up by 17% in Total Viewers (5.6 million viewers vs. 4.8 million) and by 31% in Adults 18-49 (1.7/4 vs. 1.3/3) over the same night last year. "Homeland Security USA" improved ABC's performance in the hour in both viewers and young adults in all 3 of its telecasts to date.

Wednesday

ABC took second place on Wednesday in Adults 18-49 (2.9/7) to an "American Idol"-driven Fox, besting third-place NBC by 38% (2.1/5) and fourth-place CBS by 53% (1.9/5).

"Lost" (9:00-10:02 p.m.)

Demonstrating its appointment-television status, "Lost" surged from its lead-in by 6.0 million viewers and by 172% in young adults to win the 9 o'clock hour in Adults 18-49 and stand as Wednesday's No. 1 scripted TV show for the 2nd week in a row. Winning the 9 o'clock hour, "Lost" overcame Fox's "Idol"-boosted episode of "Lie to Me" by 11% in Adults 18-49 (4.9/12 vs. 4.4/10).

� For the 2nd week in a row, "Lost" qualified as Wednesday's No. 1 scripted TV program in Adults 18-49, Adults 25-54 and across each of the key Men demographics (M18-34/M18-49/M25-54). Moving ahead of Fox's "Lie to Me" on their second match-up, "Lost" also emerged as the night's highest-rated scripted series in Adults 18-34.

� "Lost" retained nearly all of its week-ago season premiere delivery in Total Viewers (98% - 11.2 million vs. 11.4 million) and Adults 18-49 (98% - 4.9/12 vs. 5.0/12). The show was up from its season opener in key Men, posting the series' highest-rated telecast since early March 2008 in Men 18-34 (4.5/13 vs. 4.2/12) and Men 18-49 (4.7/12 vs. 4.5/12) � since 3/6/08.

"Life on Mars" (10:02-11:00 p.m.)

On its new night, ABC's "Life on Mars" ranked No. 2 against its veteran NBC ("Law & Order") and CBS ("C.S.I.: NY") drama competition in the 10 o'clock hour among Men 18-49 (1.9/5) and Men 25-54 (2.5/7-tie).

� Excluding the prior week's 2-hour "Lost" which ran into the hour, "Life on Mars" drew ABC's biggest audience (6.2 million) and top Adult 18-49 rating (2.1/6) with series programming in the time slot in nearly 4 months � since 10/1/08.

Thursday

"Private Practice" (10:02-11:00 p.m.)

Surging from its lead-in by 2.1 million viewers and by 65% in young adults, "Private Practice" took second place in the 10 o'clock hour in Total Viewers (7.7 million) and Adults 18-49 (2.8/8). "Private Practice" won the final hour of prime among Adults 18-34 (2.6/8), Women 18-34 (4.0/11) and Women 18-49 (4.4/11). Additionally, the ABC sophomore drama logged its 4th straight week as the No. 1 entertainment program in its slot among Adults 18-34 and Women 18-34.

� "Private Practice" jumped from its lead-in by 2.1 million and by 65% in Adults 18-49, representing the first time ever that an original series telecast built on a repeat "Grey's Anatomy" (5.6 million & 1.7/4 in Adults 18-49) in viewers and young adults.

Friday

ABC's Friday lineup of "Wife Swap" and back-to-back episodes of "20/20" lifted the Network to the No. 1 position in Adults 18-49 (1.8/6 - tie).

"Wife Swap" (8:00-9:00 p.m.)

Hitting season-highs, "Wife Swap" drew its largest audience (5.0 million) and matched its highest Adults 18-49 performance (1.7/6) ever in its Friday time period.

"20/20" (10:00-11:00 p.m.)

Building on its lead-in and on the previous week's telecast, ABC News' "20/20" ranked No. 1 in the final hour of prime in both Adults 18-49 (1.9/6) and Adults 25-54 (2.4/7-tie).

� For the 5th consecutive week, "20/20" topped its newsmagazine competition in the hour, NBC's "Dateline," in both Total Viewers (6.6 million vs. 6.2 million) and Adults 18-49 (1.9/6 vs. 1.8/5).

Sunday

Opposite NBC's "Super Bowl XLII" telecast, ABC (1.4/3) stood as Sunday's No. 1 non-sports network during primetime in Adults 18-49, outpacing Fox by 40% (1.0/2) and CBS by 75% (0.8/2).

� Featuring a repeat of "America's Funniest Home Videos" during the 7 o'clock hour, followed by special "Wipeout" programming (repeat/original) during the remainder of the night (including a special "Wipeout Bowl 1: Cheerleaders vs. Couch Potatoes" during the "Super Bowl Halftime" show), ABC's numbers were up from "Super Bowl Sunday" last year (2/3/08) by 5% in Total Viewers (4.1 million vs. 3.9 million) and by 17% in Adults 18-49 (1.4/3 vs. 1.2/2).

� ABC's "Wipeout Bowl 1: Cheerleaders vs. Couch Potatoes" drew an average audience of 6.0 million viewers and a 2.4 rating, 5 share among Adults 18-49, qualifying as the highest-rated program in 3 years to air against "Super Bowl" coverage in the key young adult sales demo � since episodes of Fox's "The Simpsons" and "Family Guy" on 2/5/06.

Source: Nielsen Media Research (National Live+Same Day Program Ratings), week of 1/26/09, unless stated otherwise.





  [february 2009]  
S
M
T
W
T
F
S


· 20/20 (ABC)
· AMERICAN IDOL (ABC)
· AMERICA'S FUNNIEST HOME VIDEOS (ABC)
· BACHELOR, THE (ABC)
· CSI: NEW YORK (CBS)
· DATELINE NBC (NBC)
· FAMILY GUY (FOX)
· GREY'S ANATOMY (ABC)
· HOMELAND SECURITY USA (ABC)
· LAW & ORDER (NBC)
· LIE TO ME (FOX)
· LIFE ON MARS (ABC)
· LOST (ABC)
· PRIVATE PRACTICE (ABC)
· SIMPSONS, THE (FOX)
· TRUE BEAUTY (ABC)
· WIFE SWAP (PARAMOUNT)
· WIPEOUT (TBS)





most recent ratings | view all posts
[02/19/25 - 12:06 PM]
"Shifting Gears" Surges to Three-Week High in Multiplatform Viewing Among Total Viewers
After three days of viewing on linear (2/12/25), the acclaimed comedy starring Tim Allen, was the No. 1 program of the night in both Total Viewers (5.78 million) and Adults 18-49 (0.57 rating).

[02/19/25 - 07:01 AM]
OWN: Oprah Winfrey Network Ratings Increase in 2024 Driven by Growth in Key Series Among African American Women 25-54
Four returning shows saw season-over-season ratings growth with Women 25-54 from prior seasons: "Ready to Love" Season 9 (+8%), "Belle Collective" Season 4 (+8%), "Belle Collective" Season 5 (+36%), and "Love & Marriage Detroit" Season 3 (+4%).

[02/18/25 - 12:01 PM]
Netflix Top 10 Week of Feb. 10: Romance Sweeps the Top 10 Off Its Feet for Valentine's Day
The Italian getaway "La Dolce Villa" topped the English films list (19.8 million views), hitting the Top 10 in 90 countries, while Amy Schumer's "Kinda Pregnant" followed hot on its heels at No. 2 (13.7 million views).

[02/18/25 - 09:22 AM]
"The White Lotus" Season 3 Premiere Checks in with 2.4 Million Viewers, Up 57% Growth from Previous Season
After 36 hours the Season 3 premiere has doubled the Season 2 premiere episode during the same amount of time, and grew 90% since Sunday night, bringing the domestic audience to 4.6 million cross platform viewers.

[02/18/25 - 06:02 AM]
The CW Network Delivers 1.8 Million Total Viewers for NASCAR Xfinity Series Season Opener
The season opener at Daytona delivered the largest audience for any Xfinity Series race in almost three years, with 1.8 million total viewers, according to Nielsen fast national ratings.

[02/17/25 - 04:03 PM]
"SNL50: The Anniversary Special" Watched by 14.8 Million Viewers and Scored a 2.53 Rating in the 18-49 Demo Across Both NBC and Peacock in Live + Same Day Viewing
It's NBC's most-watched primetime entertainment telecast in both categories in five years (since the 2020 Golden Globe Awards).

[02/17/25 - 11:03 AM]
ABC Scores Significant Tuesday Night Linear Win Over Original Series Network Competition for First Time This Season in Total Viewers and Adults 18-49
Powering Tuesday nights at 9 p.m., "High Potential" continued its remarkable momentum becoming the No. 1 show of the night on broadcast and cable, earning 8.35 million Total Viewers and 0.69 rating in Adults 18-49.

[02/12/25 - 10:43 AM]
ESPN NBA Viewership Update: Luka Doncic's Lakers Debut Delivers 2.01 Million Viewers
The telecast peaked at 2.55 million viewers and won the day among people and males 18-34, 18-49 and 25-54.

[02/12/25 - 10:23 AM]
Puppy Bowl XXI Reaches 12.8 Million Viewers and Was #1 Non-Sports Cable Telecast on Sunday, February 9
Sunday's programming event became the highest-rated Puppy Bowl ever on Discovery, TBS and truTV and Animal Planet's highest-rated in four years.

[02/12/25 - 09:35 AM]
CBS "FBI" Line Up Wins Tuesday Night with #1 Show "FBI"
"FBI" was the #1 show of the night, beating the #2 show of the night by nearly +1 million viewers.

[02/11/25 - 01:15 PM]
FOX "Super Week" Kicks Off, Breaking Records with "The Floor" as Season's #1 Entertainment Series Telecast and New Survival Competition "Extracted" Off to a Wild Start
For six consecutive seasons, FOX has delivered the highest-rated unscripted entertainment series telecast.

[02/11/25 - 12:00 PM]
Netflix Top 10 Week of Feb. 3: "Kinda Pregnant" Delivers, "The Night Agent" Holds Strong in Top 10
Fans also basked in the Southern charm of Season 4 of "Sweet Magnolias," which debuted at No. 4 in English TV (4 million views), and flocked to the Australian limited series "Apple Cider Vinegar" (No. 5 in English TV, 3.8 million views).

[02/11/25 - 11:38 AM]
FOX Sports' Presentation of Super Bowl LIX Delivers Most-Watched Super Bowl of All-Time with 127.7 Million Viewers Across All Platforms
Philadelphia's big win in the bayou peaked at 137.7 million viewers in the second quarter (8:00 PM - 8:15 PM ET), per Nielsen Media Research.

[02/11/25 - 11:01 AM]
"The Day of the Jackal" Becomes Peacock's Most-Watched New Original Drama Series
Viewership of the series in its first 75 days has surpassed that of any other original drama series in the same timeframe.

[02/07/25 - 01:13 PM]
ABC Claims Top 5 Shows Among Adults 18-49 in Cross-Platform Broadcast Series Rankings
Driven by stellar streaming viewership on Hulu and Disney+, three ABC titles more than triple their seven-day linear averages, including "High Potential" (+297%), "Abbott Elementary" (+270%) and "Shifting Gears" (+242%).