or


[03/30/09 - 11:43 AM]
Nickelodeon's 2009 Kids' Choice Awards Is Biggest Ever!
Nickelodeon spins the numbers for Saturday, March 28.

[via press release from Nickelodeon]

Nickelodeon's 2009 Kids' Choice Awards is Biggest Ever!

Shatters All Records with Kids, Tweens, Total Viewers

Almost 8 Million Total Viewers Tune in to Watch Leonardo DiCaprio, Jack Black, iCarly, American Idol, SpongeBob SquarePants, The Jonas Brothers, Beyonce and Twilight Nab Honors at Star-Studded Awards Show

Record-Breaking 91 Million Votes Cast across Nick's Digital Platforms, Leading Nick.com to Highest Trafficked Day Ever in Visits, Uniques and Page Views

NEW YORK, March 30 -- Nickelodeon's 2009 Kids' Choice Awards (KCAs) set a big, slime-induced record on Saturday, March 28, (8-9:30 p.m. ET/PT), becoming the biggest KCAs to date with a record 7.7 million total viewers (P2+) and its highest ratings ever among kids and tweens. Hosted by Dwayne Johnson, this year's KCAs marked the fourth straight year of growth for the awards show.

The celebrity slime-fest scored the most votes in the show's history--a record 91 million--and led Nick.com to its highest trafficked day ever in unique visitors, site visits and page views.

Highlights of Nickelodeon's 2009 Kids' Choice Awards include:

This year's show scored its biggest overall audience ever! A record-breaking 7.7 million total viewers (P2+) tuned into the slimiest Kids Choice Awards yet, marking the fourth consecutive year of growth with this demographic.

The live telecast earned its biggest kids 2-11 audience ever--an 11.0/3.8 million K2-11--trumping last year's show, the previous record holder.

This year's show was the highest-rated and most-watched with kids 6-11, averaging a 14.2/3.0 million K6-11.

The show averaged a record 13.7/2.9 million T9-14--its highest rating ever with tweens--and posted gains of +10% over last year.

A record 4.6 million households (a 4.7 rating) tuned into the show.

More votes than ever were cast for this year's KCAs. A record 91.1 million votes were cast (3/2/09-3/28/09) across Nickelodeon's platforms Nick.com, Nicktropolis, TurboNick, UPickDaily, and Nick's mobile website.

Nick.com celebrated its highest trafficked day ever on March 28, driven by visits to the KCA site, which increased to 2.6 million (up +27% over last year's KCAs). Unique visitors totaled 2.2 million (+31%) with 37 million page (+37%).

Nickelodeon's 2009 Kids' Choice Awards featured a star-studded telecast including celebrity participants such as: Cameron Diaz-last year's "Wanna Be" winner-who presented the first-ever Big Green Help award to Leonardo DiCaprio; Paula Abdul, David Archuleta; Miranda Cosgrove; Chase Crawford; Miley Cyrus; Zac Efron; Shia LaBeouf; George Lopez; Keke Palmer; Chris Pine; Amy Poehler; Queen Latifah; Emma Roberts; Chris Rock; Ben Stiller; Alex Wolff; Nat Wolff and included rousing performances by the Pussy Cat Dolls ("Jai Ho", "When I Grow Up") and the Jonas Brothers ("Burnin' Up" and "SOS").

The 2009 Kids' Choice Awards were followed by the highly anticipated premiere of the CGI-animated series The Penguins of Madagascar (Saturday, March 28, 9:30 p.m. [ET/PT]), which broke records as the most-watched series premiere in Nickelodeon's history, drawing 6.1 total million viewers (P2+) and delivering the biggest kids 6-11 for an animated series premiere on Nick. Additionally, it was the best new series premiere performance ever with tweens.

Nickelodeon, now in its 30th year, is the number-one entertainment brand for kids. It has built a diverse, global business by putting kids first in everything it does. The company includes television programming and production in the United States and around the world, plus consumer products online, recreation, books, magazines and feature films. Nickelodeon's U.S. television network is seen in more than 98 million households and has been the number-one-rated basic cable network for 14 consecutive years. For more information or artwork, visit http://www.nickpress.com. Nickelodeon and all related titles, characters and logos are trademarks of Viacom Inc. (NYSE: VIA, VIA.B).

Source: Nielsen Media Research, Fast Nationals, Live+Same Day, 3/28/09





  [march 2009]  
S
M
T
W
T
F
S


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)





most recent ratings | view all posts
[10/03/25 - 02:17 PM]
ESPN's Record-Setting '25 MLB Wild Card Series
Across eight games, the MLB Wild Card Series is averaging 4.4 million viewers, up 65% from last year.

[10/03/25 - 12:07 PM]
"Dancing with the Stars" Continues to Shatter Records - Growing Two Weeks in a Row Since Season Premiere for First Time Since 2005
Plus: "High Potential" hit a season high in Total Viewers (4.24 million), growing by double digits over the show's comparable third episode from last fall.

[10/02/25 - 04:09 PM]
ESPN Delivers the Most-Watched WNBA Semifinals Ever
Game 5 between the Indiana Fever and the Las Vegas Aces averaged 1.8 million viewers, peaking at 2.1 million.

[10/02/25 - 02:51 PM]
ESPN's Record-Setting Day One of MLB Wild Card Series
Coverage of Red Sox versus Yankees averaged 6.5 million viewers, peaking at 9.9 million.

[10/02/25 - 11:00 AM]
"Survivor" and "The Amazing Race" Season Premieres Hit Their Largest 3-Day Streaming Viewerships Ever
The "Survivor" season 49 premiere grew to 6.83 million viewers with three days of multiplatform viewership; while "The Amazing Race" season 38 premiere grew to 4.01 million viewers.

[10/02/25 - 09:38 AM]
"Celebrity Wheel of Fortune" Scores on Friday Nights with Biggest Total Viewer Audience in Nearly Two Years
"Celebrity Wheel of Fortune" stood as the No. 1 program of the night, rising by double digits in Total Viewers over its previous season premiere.

[10/01/25 - 10:27 AM]
"Big Brother" Season Finale Is Most-Watched Episode in Over Three Years
The finale was up +33% from its year ago finale and up +33% from this season's average.

[09/30/25 - 03:44 PM]
ESPN and ABC Win College Football's Week 5; "College GameDay's" Most-Viewed Season Rolls On
ABC is off to its best start ever with 7.1 million average viewers per game, and the network has aired eight of the top 10 most-viewed games this season.

[09/30/25 - 02:08 PM]
Packers-Cowboys OT Thriller Averages 26.9 Million Viewers on NBC & Peacock, As NBC Sports Opens with Best Four-Week Audience Average in 20 Seasons of NBC "SNF"
The audience peaked at 29.9 million viewers in the second quarter (9-9:15 p.m. ET).

[09/30/25 - 12:01 PM]
Netflix Top 10 Week of September 22: "Wayward" Lures Viewers at No. 1, "KPop Demon Hunters" Sets Top 10 Record
New on Netflix this week is "House of Guinness," a historical drama series created by Steven Knight, which debuted at No. 3 on the English TV list with 5.2 million views.

[09/30/25 - 10:24 AM]
"High Potential" Season Premiere Vaults to Nearly 16 Million in First Week Across Platforms
This marks ABC's best season premiere for a drama among Total Viewers in five years.

[09/29/25 - 06:06 AM]
ESPN's 2025 MLB Game Viewership Up 21 Percent from Last Year
Coverage delivered 1.8 million viewers on average across 30 games this season.

[09/26/25 - 01:11 PM]
"Dancing with the Stars" Week Two Delivers Over 5 Million Total Viewers Rising Over Season Premiere for First Time in 14 Years
Once again, the show led its time period and stood as the No. 1 show of the night in Total Viewers (5.46 million) and Adults 18-49 (1.02 rating).

[09/25/25 - 02:05 PM]
Viewers Have Watched More Than 8 Billion Minutes of "Big Brother" This Summer - Up +27% from Last Year
Multiplatform average episode viewership grew to 5.1 million, up +23% versus last year in 35-days of viewing, outpacing the competition.

[09/24/25 - 02:47 PM]
"Jimmy Kimmel Live" Returned on Tuesday to 6.26 Million Total Viewers on Broadcast, According to Initial Live+Same Day Measurement
In addition to linear ratings, the monologue has garnered more than 26 million views across YouTube and social platforms.