[06/24/09 - 12:46 PM]
The Ultimate Fighter: United States Vs United Kingdom Live Finale Delivers More Young Men Than Mlb on FOX and Us Open Golf on NBC Combined on Saturday, June 20
Spike TV spins the numbers for Saturday, June 20.

[via press release from Spike TV]


2.8 Million Viewers Tune In To See Main Event Featuring Diego Sanchez and Clay Guida

NEW YORK, NY, June 23, 2009 � This past Saturday, June 20, the UFC was once again the undisputed champion in sports on television among young men. The live finale of the ninth season of "The Ultimate Fighter," airing Saturday June 20 (9:00pm-12:00am), drew more men in the advertiser-coveted demographic of Men 18-34 (663,000) than MLB baseball on FOX (184,000) and coverage of U.S. Open golf on NBC (384,000) which ran earlier that day.

The live UFC fight card, which peaked at 2.8 million viewers for the main event featuring Diego Sanchez and Clay Guida, was the most watched-program in all of television in Men 18-34 and Men 18-49.

Also, bucking the trend of most reality series, "The Ultimate Fighter" finale ratings for season nine were the highest since season six and the full season of 13 episodes were the highest in Men 18-34 since season five, illustrating the growing popularity in the sport of mixed martial arts and the UFC brand on Spike.

Overall, the "The Ultimate Fighter: US vs. Team UK" delivered a 1.5 household rating, a 2.1 in Men 18-49 (1.2 million), a 2.3 in M18-34 (663,000), a 2.8 in M25-34 (468,000) and 2.2 million total viewers.

Many had hyped Guida vs. Sanchez as a possible "Fight of the Year" candidate, and the two warriors more than lived up to the hype in a three round war that left the sold out crowd at The Palms Casino Resort clamoring for more, as Sanchez won via split decision in a fifteen minute instant UFC� classic. The fight drew an impressive 3.1 rating in Men 18-34 and 3.3 in Men 25-34.

The card also featured the welterweight and lightweight finals from "The Ultimate Fighter: United States vs. United Kingdom," and colonial rule reigned supreme, as British competitors took home the title in both divisions. Team UK's James Wilks submitted Team US's DaMarques Johnson in the first round to take home the welterweight crown, and Team UK's Ross Pearson defeated teammate Andre Winner to become the lightweight division champion.

"The Joe Rogan Comedy Special," featuring the renowned UFC� on Spike announcer, leading out of the live finale at midnight, also drew strong ratings with 1.1 million viewers tuning in and a robust 1.2 rating in Men 18-34. The program ranked #1 on cable among Men 18-34 and 18-49.

Spike TV is available in 98 million homes and is a division of MTV Networks. A unit of Viacom (NYSE: VIA, VIA.B), MTV Networks is one of the world's leading creators of programming and content across all media platforms. Spike TV's Internet address is www.spike.com and for up-to-the-minute and archival press information and photographs, visit Spike TV's press site at http://www.spike.com/press.

  [june 2009]  


most recent ratings | view all posts
[11/25/15 - 09:01 AM]
Tuesday's Broadcast Ratings: ABC Pulls in Front with "Dancing with the Stars" Finale
The Alphabet leads the night in both total viewers and adults 18-49.

[11/25/15 - 08:36 AM]
Week Two of "Chicago Med" Is Up 50% vs. Last Season's Slot Average
NBC spins the numbers for Tuesday, November 24.

[11/25/15 - 08:33 AM]
ABC Wins the Final Tuesday of November with a Season-High Performance
ABC spins the numbers for Tuesday, November 24.

[11/24/15 - 02:44 PM]
Michigan State at Ohio State: Highest-Rated Game of Season across All Networks
ESPN spins the numbers for Saturday, November 21.

[11/24/15 - 02:41 PM]
"Monday Night Football" Helps ESPN Win the Night among All Networks
ESPN spins the numbers for Monday, November 23.

[11/24/15 - 01:48 PM]
Spike TV Unwraps Big Ratings for "Lip Sync Battle" Holiday Special
Spike TV further spins the numbers for Thursday, November 19.

[11/24/15 - 01:26 PM]
"48 Hours: The Strange Case of Kurt Sonnenfeld" Is Saturday's #1 Program with Viewers
CBS spins the numbers for Saturday, November 21.

[11/24/15 - 11:01 AM]
Hallmark Channel Is the Most-Watched Network for the 3rd Consecutive Weekend Among Households, W25-54 and Total Viewers
The Hallmark Channel spins the numbers for the week of November 16-22.

[11/24/15 - 10:38 AM]
With the Cast of "Star Wars: The Force Awakens," "Kimmel" Draws Its 4th-Biggest-Ever Monday Audience
ABC spins the late-night numbers for Monday, November 23.

[11/24/15 - 08:51 AM]
Monday's Broadcast Ratings: NBC Holds Off Surging ABC in Demo Race
The Peacock leads the night among adults 18-49 while the Alphabet is the most-watched network.

[11/24/15 - 08:37 AM]
NBC Sweeps 6 of 6 Monday Half-Hours Among the Big 4 in 18-49
NBC spins the numbers for Monday, November 23.

[11/24/15 - 08:35 AM]
ABC Ranks as Monday's Most Watched Broadcaster for the 2nd Straight Week
ABC spins the numbers for Monday, November 23.

[11/24/15 - 08:06 AM]
Bravo Media's Season Finale of "Below Deck" Delivers Most-Watched Episode in Series History with 2.3 Million Total Viewers
Bravo further spins the numbers for Tuesday, November 17 and Wednesday, November 18.

[11/23/15 - 01:39 PM]
Jeff Gordon's Last Ride and Kyle Busch's First Championship on NBC and NBCSN Deliver Most-Watched NASCAR Finale Since 2005
NBC further spins the numbers for Sunday, November 22.

[11/23/15 - 10:29 AM]
Live + 7 Day Ratings: ABC Claims Most of the Week's Top 10 Broadcast Playback Gainers in Adults 18-49
ABC further spins the numbers for the week of November 2-8.