or


[02/09/10 - 11:19 AM]
ABC Marks Its 2nd-Strongest Week Since November in Viewers and Adults 18-49
NBC spins the numbers for the week of February 1-7.

[via press release from ABC]

Primetime Ratings Report For the week of February 1, 2010 (Based on National Live + Same Day Program Ratings)

ABC Marks its 2nd-Strongest Week Since November in Viewers and Adults 18-49

The Net Delivers 5 of the Week's Top 15 TV Shows Among Adults 18-49, Including the No. 1 Scripted Program with the Season Premiere of "Lost"

"The Bachelor" Tops Fox's Original Dramas from 8-10pm, Hitting Season Highs With its 4th Consecutive Week of Growth in Total Viewers and Adults 18-49

Improving its Slot, ABC's "Castle" Delivers Series' Highest-Ever Repeat Numbers

With the "Lost" Season Opener, ABC Marks its Strongest Non-Sports Tuesday In Over 2 Years with Adults 18-49 and in More Than 9 Years with Adults 18-34

The "Lost" Premiere Builds Year to Year in Total Viewers and Adults 18-49, Registering the Series' Top-Rated Telecast with Young Adults in Nearly 2 Years

Wednesday at 8pm, ABC's "Modern Family" Posts its Best-Ever Repeat Numbers

"The Middle" Hits a Series High in Adults 18-49 and Beats Fox's "Human Target"

Wednesday's No. 1 Scripted TV Show in Adults 18-49 for its 2nd Straight Telecast, "Modern Family" Builds Sharply on its Previous Airing Against "Idol"

Facing "Idol" for the First Time, "Cougar Town" is the No. 2 Scripted Show in Its Slot, Building on its Season Averages Despite the Heightened Competition

ABC Wins the Opening Evening of the 2010 February Sweep in Adults 18-49, Ranking No. 1 on Thursday for the 5th Time in 6 Weeks

Towering Over its Slot Competitors in Adults 18-49, ABC's "Grey's Anatomy" Stands as Thursday's No. 1 TV Series for its 12th Consecutive Original Telecast

"Private Practice" is No. 1 in its Slot with Adults 18-49 for its 4th Straight Original Airing and Beats CBS and NBC Combined in the Hour in Adults 18-34

"Superanny" Generates its Most-Watched Telecast in More than 10 Months

On its Season Finale, ABC's "Shark Tank" Draws Series' Biggest Friday Audience

The "Barbara Walters Special" on "20/20," Featuring an Interview with Jenny Sanford, Produces the Newsmagazine's Largest Overall Audience in Nearly 1 Year

WEEK No. 20:

During the week of February 1, 2010, although facing the Super Bowl with repeat programming pre-empting its regular Sunday lineup, ABC pulled in its 2nd-highest Total Viewer (7.0 million) and Adult 18-49 (2.5/7) numbers since November � trailing only the week of the BCS Championship game at the beginning of January, best since w/o 11/30/09 and w/o 11/16/09, respectively.

Rankings: ABC delivered 5 of the week's Top 15 TV shows in Adults 18-49, including the No. 1 scripted show with the sixth-season premiere of "Lost": "Lost" � No. 6 (No. 1 scripted), "Grey's Anatomy" � No. 10, "The Bachelor" and "Lost-8PM (clip-show)" tied at No. 12 and "Modern Family" � No. 14. In addition to Adults 18-49, "Lost" was also the week's highest-rated scripted show in Adults 18-34 and key Men (M18-34/M18-49). Despite competing against "American Idol," ABC's "Modern Family" qualified as the week's No. 1 scripted freshman series among Adults 18-49, topping CBS' spinoff "NCIS: LA." For the 2nd time in 3 weeks, ABC News' "20/20" stood as the week's No. 1 newsmagazine among key Adults (AD18-49/AD25-54).

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 35% currently, from 29% at the same point in 2009. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Monday

ABC finished second on the night to Fox with originals of "House" and "24" in Adults 18-34 (3.2/9). ABC won Monday among Women 18-34 (5.0/13) and Women 18-49 (5.2/13), standing as the top network on the night for the 5th straight week among the key Women demos.

� For the 3rd week in a row, ABC increased its overall audience from the year-ago night, gaining 9% year to year (10.5 million vs. 9.6 million on 2/2/09).

"The Bachelor: On the Wings of Love" (8:00-10:00 p.m.)

From 8:00-10:00 p.m., ABC's "The Bachelor" earned second place in viewers and young adults to CBS' original comedy block, beating Fox's original dramas ("House"/"24") in Total Viewers (11.73 million vs. 11.67 million) and Adults 18-49 (4.1/10 vs. 4.0/10). The ABC unscripted series won its 2-hour time period for the 3rd straight week among Adults 18-34, beating runner-up Fox by 11% (4.0/11 vs. 3.6/10). For its 5th straight telecast, "The Bachelor" towered over its time slot and registered as Monday's No. 1 TV show with Women 18-34 (6.3/16).

� "The Bachelor" built to another season-high, marking its 4th consecutive week of growth in both Total Viewers and Adults 18-49.

� Bucking the general trend for many unscripted shows, "The Bachelor" attracts a highly desirable upscale audience. "The Bachelor" places among the Top 10 highest-rated television series this season in Nielsen's top income break: Adults 18-49 in homes with $100K+ annual income (No. 8). In fact, ranked against all unscripted TV series this season, "The Bachelor" (6.2 rating) paces behind only Fox's "American Idol," and by wide margins outperforms CBS' "Amazing Race" (+17% - 5.3) and "Survivor" (+17% - 5.3) and NBC's "Biggest Loser 8" (+24% - 5.0) and "Biggest Loser 9" (+24% - 5.0). Based on its Index (160), or concentration of high-income viewers in its audience, "The Bachelor" stands as the No. 1 unscripted series on the major broadcasts networks this season. For perspective, "American Idol-Tuesday" reports an index of 118 and "American Idol-Wednesday" is at 120.

"Castle" (10:00-11:00 p.m.)

ABC's repeat "Castle" took second place in the 10 o'clock hour to CBS' original "CSI: Miami," beating out NBC's original "Jay Leno" by 4.2 million viewers (8.0 million vs. 3.8 million) and by 100% in Adults 18-49 (2.2/6 vs. 1.1/3).

� The replay "Castle" improved ABC's performance in the hour over the same night last year with original programming by 1.2 viewers (8.0 million vs. 6.8 million).

� In Total Viewers and Adults 18-49, "Castle" achieved the series' highest-ever repeat numbers.

Tuesday

With a "Lost" recap special at 8:00 p.m. and the 6th-season opener of "Lost" at 9:00 p.m., ABC (5.1/13) earned a strong second place on Tuesday to an "American Idol"-boosted Fox among Adults 18-49, beating out third-place CBS by 46% (3.5/9) and fourth-place NBC by 70% (3.0/8). ABC won the night by a wide margin among Men 18-34, beating out an "Idol"-driven Fox by 19% (5.0/15 vs. 4.2/13).

� ABC marked its strongest Tuesday with non-sports programming in more than 2 years in Adults 18-49 and in more than 9 years with Adults 18-34 � since 11/27/07 and 1/9/01, respectively.

"Lost: Final Chapter" (8:00-9:00 p.m.)

Opposite Fox's "American Idol" and CBS' top-rated "NCIS," ABC's "Lost: Final Chapter" recap special drew 10.0 million viewers and a 4.1 rating, 11 share in Adults 18-49, offering a strong lead-in to the show's season opener. The clip show took second place to "Idol" in the hour, beating "NCIS" with Adults 18-34 and key Men (M18-34/M18-49).

� Across the key Adult demos (AD18-34/AD18-49/AD25-54), the special generated ABC's 2nd-highest numbers in the hour this season.

"Lost" (9:00-11:00 p.m.)

ABC's "Lost" opened up its 6th season on a new night against stiff original competition (CBS' "NCIS: LA"/NBC's "Biggest Loser"/Fox's "Idol"-fueled "Kitchen Nightmares") with a definitive Adult 18-49 victory, beating out its nearest 9:00-11:00 p.m. competitor by 49% (5.5/14 vs. 3.7/9 � NBC's "Biggest Loser"). "Lost" dominated all 4 of its half-hours in the key young adult sales demo. In a good sign for future viewing, the drama held steady with a 14 audience share through its first 3 half-hours, and then grew to a 15 share in its final half-hour.

� ABC's "Lost" stood as Tuesday's No. 1 scripted TV show across the key Adult demos (AD18-34/AD18-49/AD25-54).

� "Lost" was up from its year-ago season opener (on Wednesday, 1/21/09) by 6% in Total Viewers (12.1 million vs. 11.4 million), by 10% in Adults 18-49 (5.5/14 vs. 5.0/12) and by 20% in Adults 18-34 (5.5/15 vs. 4.6/13). The "Lost" premiere produced the series' highest-rated telecast with Adults 18-49 and Adults 18-34 in nearly 2 years � since 2/21/08 and 2/7/08, respectively.

� The 6th-year ABC drama premiere generated the Net's top series numbers in the 2-hour time period since November 2007 with Adults 18-49 and since May 2000 with Adults 18-34 � since 11/27/07 and 5/2/00, respectively.

Please Note: One of the most recorded and played back shows on TV, on average last season in originals "Lost" saw its overall audience grow by 1.8 million viewers and jump 23% in Adults 18-49 (+1.0 rating point) from its first-reported Live + Same Day and finalized Live + 7 Day numbers.

Wednesday

"Modern Family-WED 8PM" (8:00-8:30 p.m.)

ABC's repeat airing of "Modern Family" placed as the No. 1 series telecast at 8:00 p.m. in Adults 18-49 (2.4/7), beating Fox's original time-period premiere of "Human Target" by 4% (2.3/7) and beating NBC's original "Mercy" by 60% (1.5/5).

� In Total Viewers (6.8 million) and Adults 18-49 (2.4/7), "Modern Family" posted its best-ever repeat numbers.

"The Middle" (8:30-9:00 p.m.)

Building on its lead-in at 8:30 p.m. (+13%), ABC's "The Middle" (2.7/8) finished as the No. 1 regular program in its half-hour among Adults 18-49, beating the second half-hour of Fox's "Human Target" premiere by 13% (2.4/7) and NBC's "Mercy" by 69% (1.6/5).

� "The Middle" achieved series-high numbers among Adults 18-49 and across each of the key Women demos (W18-34/W18-49/W25-54).

"Modern Family" (9:00-9:30 p.m.)

Surging from its lead-in by 44% at 9:00 p.m. against "American Idol," ABC's "Modern Family" (3.9/11) ranked as the No. 1 scripted show in its half-hour among Adults 18-49 and as Wednesday's No. 1 scripted TV program for the 2nd telecast in a row, ahead of CBS' "Criminal Minds" (3.8/10).

� "Modern Family" was up nicely from its previous airing against "American Idol" (on 1/13/10), growing by 1.4 million viewers (9.2 million vs. 7.8 million) and by 18% in Adults 18-49 (3.9/11 vs. 3.3/8). In addition, although airing against "Idol," the ABC comedy marked a series high with Women 18-34 (4.4/12) for the 2nd consecutive telecast.

"Cougar Town" (9:30-10:01 p.m.)

Airing for the first time against "American Idol," ABC freshman "Cougar Town" finished as the No. 2 scripted show in its half-hour among Viewers (6.3 million) and Adults 18-49 (2.9/8) to CBS' veteran "Criminal Minds," while placing as the No. 1 scripted show in its slot with Women 18-34 (3.3/9).

� Despite facing the second-half of "American Idol," "Cougar Town" improved on its overnight season averages among young Adults: AD18-49 (+4% - 2.9/8 vs. 2.8/7) and AD18-34 (+4% - 2.5/7 vs. 2.4/7).

Thursday

ABC won the opening night of the 2010 February Sweep in Adults 18-49 (3.1/9). It was the 5th time in 6 weeks for the Net to rank No. 1 on the night in the key young Adult sales demo, and the 3rd time in the last 4 February Sweeps to top the opening evening.

"Grey's Anatomy" (9:00-10:01 p.m.)

Thursday's No. 1 TV show among Adults 18-49, ABC's "Grey's Anatomy" (4.5/12) dominated its time slot and stood as the top-rated series on the night for its 12th consecutive original airing this season. Winning the 9 o'clock hour by wide margins over all-original competition, "Grey's" (4.5/12) outdelivered NBC's "The Office"/"30 Rock" combo by 32% (3.4/9), CBS' "CSI" by 41% (3.2/9) and Fox's "Fringe" by 73% (2.6/7). "Grey's" was up over its most-recent original airing with Women 18-34.

"Private Practice" (10:01-11:00 p.m.)

ABC's "Private Practice" stood as the No. 1 TV show in Thursday's 10 o'clock hour for its 4th straight original telecast in Adults 18-49 (3.3/10-tie). The ABC sophomore drama beat the combined delivery of CBS ("The Mentalist") and NBC ("Jay Leno") in the slot with Adults 18-34 for its 3rd consecutive original airing (3.3/10 vs. 2.8/9 � CBS and NBC combined).

Friday

ABC's lineup of "Supernanny," "Shark Tank" and "20/20" earned second place on Friday night among Total Viewers (6.2 million) and Adults 18-49 (1.6/5).

� Growing week to week in viewers and young adults, ABC equaled its 2nd-strongest Friday since November in Adults 18-49 � since 11/20/09.

"Supernanny" (8:00-9:00 p.m.)

Surging 25% week to week, ABC's "Supernanny" took second place in the 8:00 p.m. hour among Adults 18-49 (1.5/5).

� Hitting a season-high, "Supernanny" drew its biggest overall audience (5.4 million) in more than 10 months � since 3/27/09.

"Shark Tank" (9:00-10:00 p.m.)

For the 2nd week in a row, ABC's "Shark Tank" outdrew its Fox unscripted competition in the 9 o'clock hour, pulling in 18% more viewers than "Kitchen Nightmares" (4.7 million vs. 4.0 million).

� On its season finale, "Shark Tank" grew 7% week to week and turned in the series' biggest Friday night audience.

"20/20" (10:00-11:00 p.m.)

ABC's "20/20" finished a strong second in the 10 o'clock hour to CBS' "Num3ers" among Total Viewers and key Adults. Additionally, "20/20" once again beat out its Friday night newsmagazine competition, topping NBC's "Dateline" (9:00-10:00 p.m.) by 2.2 million viewers (8.7 million vs. 6.5 million), by 20% in Adults 18-49 (1.8/6 vs. 1.5/5) and by 20% in Adult 25-54 (2.4/7 vs. 2.0/5). The "Barbara Walters Special" on "20/20" featured an interview with South Carolina's First Lady, Jenny Sanford, during which she discussed how she tried to stay true to herself and her family after husband Governor Mark Sanford disappeared and then revealed his extramarital affair with an Argentinean woman.

� Posting its 3rd straight week of growth and achieving a season high, "20/20" attracted its largest overall audience in nearly 1 year � since 2/13/09.

Source: The Nielsen Company (National Live+Same Day Program Ratings), week of 2/1/10, unless stated otherwise.





  [february 2010]  
S
M
T
W
T
F
S
 


· 20/20 (ABC)
· 24 (FOX)
· 30 ROCK (NBC)
· AMAZING RACE, THE (CBS)
· AMERICAN IDOL (ABC)
· BACHELOR, THE (ABC)
· BIGGEST LOSER, THE (USA)
· CASTLE (ABC)
· COUGAR TOWN (TBS)
· CRIMINAL MINDS (CBS)
· CSI: CRIME SCENE INVESTIGATION (CBS)
· CSI: MIAMI (CBS)
· DATELINE NBC (NBC)
· FRINGE (FOX)
· GREY'S ANATOMY (ABC)
· HOUSE (FOX)
· HUMAN TARGET (FOX)
· JAY LENO SHOW, THE (NBC)
· KITCHEN NIGHTMARES (FOX)
· LOST (ABC)
· MENTALIST, THE (CBS)
· MERCY (NBC)
· MIDDLE, THE (ABC)
· MODERN FAMILY (ABC)
· NCIS (CBS)
· NCIS: LOS ANGELES (CBS)
· NUMB3RS (CBS)
· OFFICE, THE (NBC)
· PRIVATE PRACTICE (ABC)
· SHARK TANK (ABC)
· SUPERNANNY (LIFETIME)
· SURVIVOR (CBS)





most recent ratings | view all posts
[02/21/25 - 02:45 PM]
4 Nations Face-Off: Canada-USA Championship Game Delivers 9.3 Million Viewers; ESPN's Largest Hockey Audience Ever
The telecast peaked with 10.4 million viewers and was the most-viewed non-NFL event ever on ESPN+.

[02/21/25 - 10:15 AM]
"High Potential" Finishes Spectacular First Season Hitting Series Highs
In addition, "High Potential" achieved a remarkable benchmark for the finale episode, earning a series high on streaming and becoming ABC's best drama episode ever, based on seven-day views on Hulu and Hulu on Disney+.

[02/19/25 - 12:06 PM]
"Shifting Gears" Surges to Three-Week High in Multiplatform Viewing Among Total Viewers
After three days of viewing on linear (2/12/25), the acclaimed comedy starring Tim Allen, was the No. 1 program of the night in both Total Viewers (5.78 million) and Adults 18-49 (0.57 rating).

[02/19/25 - 07:01 AM]
OWN: Oprah Winfrey Network Ratings Increase in 2024 Driven by Growth in Key Series Among African American Women 25-54
Four returning shows saw season-over-season ratings growth with Women 25-54 from prior seasons: "Ready to Love" Season 9 (+8%), "Belle Collective" Season 4 (+8%), "Belle Collective" Season 5 (+36%), and "Love & Marriage Detroit" Season 3 (+4%).

[02/18/25 - 12:01 PM]
Netflix Top 10 Week of Feb. 10: Romance Sweeps the Top 10 Off Its Feet for Valentine's Day
The Italian getaway "La Dolce Villa" topped the English films list (19.8 million views), hitting the Top 10 in 90 countries, while Amy Schumer's "Kinda Pregnant" followed hot on its heels at No. 2 (13.7 million views).

[02/18/25 - 09:22 AM]
"The White Lotus" Season 3 Premiere Checks in with 2.4 Million Viewers, Up 57% Growth from Previous Season
After 36 hours the Season 3 premiere has doubled the Season 2 premiere episode during the same amount of time, and grew 90% since Sunday night, bringing the domestic audience to 4.6 million cross platform viewers.

[02/18/25 - 06:02 AM]
The CW Network Delivers 1.8 Million Total Viewers for NASCAR Xfinity Series Season Opener
The season opener at Daytona delivered the largest audience for any Xfinity Series race in almost three years, with 1.8 million total viewers, according to Nielsen fast national ratings.

[02/17/25 - 04:03 PM]
"SNL50: The Anniversary Special" Watched by 14.8 Million Viewers and Scored a 2.53 Rating in the 18-49 Demo Across Both NBC and Peacock in Live + Same Day Viewing
It's NBC's most-watched primetime entertainment telecast in both categories in five years (since the 2020 Golden Globe Awards).

[02/17/25 - 11:03 AM]
ABC Scores Significant Tuesday Night Linear Win Over Original Series Network Competition for First Time This Season in Total Viewers and Adults 18-49
Powering Tuesday nights at 9 p.m., "High Potential" continued its remarkable momentum becoming the No. 1 show of the night on broadcast and cable, earning 8.35 million Total Viewers and 0.69 rating in Adults 18-49.

[02/12/25 - 10:43 AM]
ESPN NBA Viewership Update: Luka Doncic's Lakers Debut Delivers 2.01 Million Viewers
The telecast peaked at 2.55 million viewers and won the day among people and males 18-34, 18-49 and 25-54.

[02/12/25 - 10:23 AM]
Puppy Bowl XXI Reaches 12.8 Million Viewers and Was #1 Non-Sports Cable Telecast on Sunday, February 9
Sunday's programming event became the highest-rated Puppy Bowl ever on Discovery, TBS and truTV and Animal Planet's highest-rated in four years.

[02/12/25 - 09:35 AM]
CBS "FBI" Line Up Wins Tuesday Night with #1 Show "FBI"
"FBI" was the #1 show of the night, beating the #2 show of the night by nearly +1 million viewers.

[02/11/25 - 01:15 PM]
FOX "Super Week" Kicks Off, Breaking Records with "The Floor" as Season's #1 Entertainment Series Telecast and New Survival Competition "Extracted" Off to a Wild Start
For six consecutive seasons, FOX has delivered the highest-rated unscripted entertainment series telecast.

[02/11/25 - 12:00 PM]
Netflix Top 10 Week of Feb. 3: "Kinda Pregnant" Delivers, "The Night Agent" Holds Strong in Top 10
Fans also basked in the Southern charm of Season 4 of "Sweet Magnolias," which debuted at No. 4 in English TV (4 million views), and flocked to the Australian limited series "Apple Cider Vinegar" (No. 5 in English TV, 3.8 million views).

[02/11/25 - 11:38 AM]
FOX Sports' Presentation of Super Bowl LIX Delivers Most-Watched Super Bowl of All-Time with 127.7 Million Viewers Across All Platforms
Philadelphia's big win in the bayou peaked at 137.7 million viewers in the second quarter (8:00 PM - 8:15 PM ET), per Nielsen Media Research.