or


[08/26/10 - 11:01 AM]
'The Tonight Show with Jay Leno' and 'Late Night with Jimmy Fallon' Generate AuG. 16-20 Late-Night Wins
NBC spins the late-night numbers for the week of August 16-20.

[via press release from NBC]

'THE TONIGHT SHOW WITH JAY LENO' AND 'LATE NIGHT WITH JIMMY FALLON' GENERATE AUG. 16-20 LATE-NIGHT WINS

JAY ENCORES BEAT ALL CABLE AND BROADCAST RIVALS IN 18-49 VIEWERS AND TOTAL VIEWERS; DELIVER BIGGER AUDIENCES THAN THE CBS AND ABC COMPETITION IN EVERY KEY CATEGORY

JIMMY FALLON ENCORES OUT-DELIVER 'LATE LATE SHOW' REBROADCASTS IN ALL KEY RATINGS CATEGORIES: ADULTS, MEN AND WOMEN 18-34, 18-49 AND 25-54, PLUS TOTAL VIEWERS

UNIVERSAL CITY, Calif. - August 26, 2010 - Encore telecasts of NBC's "The Tonight Show with Jay Leno" have won the week of August 16-20 in adults 18-49 and total viewers over all cable and broadcast competition, delivering bigger audiences than CBS's "Late Show with David Letterman" and ABC's combination of "Nightline" and "Jimmy Kimmel Live" in every key ratings category: adults, men and women 18-34, 18-49 and 25-54, as well as total viewers. Note that "Late Show" was also in rebroadcast last week and "Kimmel" was an encore on Friday.

At 12:35 a.m. ET, encore telecasts of "Late Night with Jimmy Fallon" also attracted bigger audiences than CBS's rebroadcasts of "Late Late Show with Craig Ferguson" in every key ratings category.

To date, Jay Leno has ranked #1 for 24 of 24 weeks versus "Late Show" in adult 18-49 rating and total viewers (including one tie in 18-49) since returning as host of "Tonight" on March 1 (excluding the week of Wimbledon delays). Jimmy Fallon has ranked #1 or tied for #1 versus "Late Late Show" for 25 weeks in a row in 18-49 rating (excluding Wimbledon week). In total viewers, Jimmy has won seven weeks in a row.

In adults 18-49 for the week, Jay's audience was 37 percent bigger than "Late Show's" (1.158 million vs. 847,000), in total viewers, Jay won by 27 percent (3.210 million vs. 2.527 million) and in adults 18-34, his margin was 43 percent (433,000 vs. 303,000). In adults 18-49, Jimmy Fallon's audience was 34 percent bigger than "Late Late Show's" (690,000 vs. 516,000), in total viewers, the "Late Night" advantage was 11 percent (1.424 million vs. 1.280 million) and in adults 18-34, Jimmy's margin was 47 percent (296,000 vs. 201,000).

WEEKLY AVERAGES

(According to in-home viewing figures from Nielsen Media Research for the week of August 16-20. Ratings reflect "live plus same day" data unless otherwise noted. Season-to-date figures are averages of "live plus seven day" data except for the two most recent weeks, which are "live plus same day.")

ADULTS 18-49

11:35 p.m.-12:35 a.m. ET
NBC "Tonight," 0.9 rating, 4 share (in encore telecasts)
CBS "Late Show," 0.6/3 (in encore telecasts)

11:35 p.m.-12:05 a.m. ET
ABC "Nightline," 0.8/3

12:05-1:05 a.m. ET
ABC "Kimmel," 0.5/2*

12:35-1:35 a.m. ET
NBC "Late Night," 0.5/3 (in encore telecasts)
CBS "Late Late Show," 0.4/2 (in encore telecasts)

1:35-2:05 a.m. ET
NBC "Last Call," 0.3/2 (in encore telecasts)

TOTAL VIEWERS

11:35 p.m.-12:35 a.m. ET
NBC "Tonight," 3.2 million viewers (in encore telecasts)
CBS "Late Show," 2.5 million viewers (in encore telecasts)

11:35 p.m.-12:05 a.m. ET
ABC "Nightline," 3.2 million viewers

12:05-1:05 a.m. ET
ABC "Kimmel," 1.5 million viewers*

12:35-1:35 a.m. ET
NBC "Late Night," 1.4 million viewers (in encore telecasts)
CBS "Late Late Show," 1.3 million viewers (in encore telecasts)

1:35-2:05 a.m. ET
NBC "Last Call," 0.8 million viewers (in encore telecasts)

* Friday's "Kimmel" was an encore.

SEASON TO DATE

ADULTS 18-49

11:35 p.m.-12:35 a.m. ET
NBC "Tonight Show with Jay Leno," 1.1/5
CBS "Late Show," 0.9/4

11:35 p.m.-12:05 a.m. ET
ABC "Nightline," 1.0/4

12:05-1:05 a.m. ET
ABC "Kimmel," 0.5/3

12:35-1:35 a.m. ET
NBC "Late Night with Jimmy Fallon," 0.6/3
CBS "Late Late Show," 0.6/3

1:35-2:05 a.m. ET
NBC "Last Call," 0.4/3

TOTAL VIEWERS

11:35 p.m.-12:35 a.m. ET
NBC "Tonight Show with Jay Leno," 4.1 million viewers
CBS "Late Show," 3.7 million viewers

11:35 p.m.-12:05 a.m. ET
ABC "Nightline," 3.7 million viewers

12:05-1:05 a.m. ET
ABC "Kimmel," 1.6 million viewers

12:35-1:35 a.m. ET
NBC "Late Night with Jimmy Fallon," 1.6 million viewers
CBS "Late Late Show," 1.8 million viewers

1:35-2:05 a.m. ET
NBC "Last Call," 0.9 million viewers

SELECTED CABLE RESULTS, WEEK OF AUGUST 16-20

NATIONAL ADULT 18-49 RATING

Comedy Central, 11-11:30 p.m. ET, "The Daily Show," 0.8

Comedy Central, 11:30 p.m.-midnight ET, "The Colbert Report," 0.7

Adult Swim, 11:30 p.m.-12:30 a.m. ET, 0.9

Adult Swim, 12:30-1:30 a.m. ET, 0.5

Each adult 18-49 rating point equals 1.32 million viewers

TOTAL VIEWERS

Comedy Central, 11-11:30 p.m. "The Daily Show," 1.8 million

Comedy Central, 11:30 p.m.-midnight ET, "The Colbert Report," 1.4 million

Adult Swim, 11:30 p.m.-12:30 a.m. ET, 2.1 million

Adult Swim, 12:30-1:30 a.m. ET, 1.2 million





  [august 2010]  
S
M
T
W
T
F
S


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)





most recent ratings | view all posts
[07/03/25 - 02:33 PM]
ABC News Same-Day Primetime Special "Verdict: The Diddy Trial" Is No. 1 in Adults 18-49 and Adults 25-54
Versus the competition in the time period, "Verdict: The Diddy Trial" outperformed NBC by +40% in Adults 18-49 (212,000 vs. 151,000) and +22% in Adults 25-54.

[07/02/25 - 06:44 PM]
Tyler Perry's "Divorced Sistas" Quickly Rises to Become BET+'s Most Watched Original Series in Platform History
Just halfway through the eight-episode season, existing subscribers and new fans of the show have boosted the drama series to the most-watched series premiere on BET+ in just three weeks.

[07/02/25 - 02:38 PM]
Hallmark Channel Earns #1 Most-Watched Network on Weekends Throughout June with "Passport to Love" Programming Event
"Passport to Love" helped elevate Hallmark Channel to be the #1 most-watched network on weekends throughout the month of June.

[07/01/25 - 12:01 PM]
Top 10 Week of June 23: "Squid Game" Season 3 Takes Over with Record-Breaking Global Debut at No. 1
"The Waterfront" was a Top 10 hit once more as the No. 1 series on the English TV list (11.6 million views).

[07/01/25 - 10:26 AM]
ESPN Formula 1 Viewership Notes After Austrian Grand Prix
ESPN's live telecast on Sunday, June 29, averaged 1.1 million viewers, a two percent gain over last year's race and the largest audience ever for the event on U.S. television.

[07/01/25 - 09:16 AM]
ESPN's "Sunday Night Baseball" Featuring the Minnesota Twins vs. Detroit Tigers Averaged 2 Million Viewers - Up 66% from Last Year's Comparable Game
The audience peaked with 2,304,000 viewers in the 9:15 p.m. ET quarter hour.

[06/27/25 - 02:29 PM]
"Live with Kelly and Mark" Gears Up for Summer Rising Week to Week in All Key Measures
Wednesday, June 11, was the most-viewed day of the week among Total Viewers (2.164 million).

[06/27/25 - 10:31 AM]
"Jimmy Kimmel Live" Tops Late-Night in Adults 18-49 for Third Week in a Row
Winning three of five nights in Kimmel's final week before summer guest hosts, Thursday, June 19, was the show's strongest night among Adults 18-49 (0.35 rating).

[06/25/25 - 11:55 AM]
Prime Video Finishes Groundbreaking First Season of Exclusive NASCAR Coverage
According to Nielsen, NASCAR on Prime posted a season average of 2.16 million viewers (AMA P2+) across five events, and attracted droves of younger viewers to its live coverage.

[06/25/25 - 07:58 AM]
ABC News Primetime Special "Karen Read: The Verdict - A Special Edition of 20/20" Ranks #1 Across All of Broadcast and Cable in Adults 18-49
Plus: "Karen Read: The Verdict" placed No. 1 based on views among all titles on Hulu on Thursday (6/19), Friday (6/20) and Saturday (6/21).

[06/24/25 - 03:03 PM]
ABC News' "Nightline" Ranks No. 1 in All Key Target Demos 18-49 vs. CBS' "After Midnight" and NBC's "Late Night with Seth Meyers" for 2nd Consecutive Week, and Claims Top Spot in Total Viewers for the 5th Straight Week
On Monday (6/16/25), "Nightline" scored its most-watched telecast (1.112 million) in 5 months.

[06/24/25 - 12:01 PM]
Netflix Top 10 Week of June 16: "Tyler Perry's Straw" Leads Top 10 for Third Week, "The Waterfront" Swims to No. 1
Plus: "Ginny & Georgia" Season 3 racked up another 8.1 million views and felt peachy keen at No. 2, while Season 2 landed at No. 8 and Season 1 at No. 10, with an additional 2.7 million views each.

[06/24/25 - 08:42 AM]
Third Most-Watched WNBA Game Ever on ESPN: Indiana Fever vs Las Vegas Aces Averaged 1.7 Million Viewers, Up 52% from Last Year's ESPN Average
Said coverage peaked at 2.2 million viewers.

[06/23/25 - 12:09 PM]
Indiana Pacers vs. Oklahoma City Thunder Game 7 on ABC and ESPN+ Is Most-Watched NBA Finals Game in Six Years
The seven-game series averaged 10,266,000 viewers and delivered the seven most-watched broadcasts on all of television since the first week of May.

[06/18/25 - 09:01 AM]
Murder Mystery May Drives Acorn TV to the Most Successful Month In Its History
Total hours watched surpassed 20 million for the first time in Acorn TV history, with unique engaged subscribers also achieving an all-time high, up double digits from the streamer's average over the past 12 months.