or


[10/11/10 - 09:07 AM]
"Housewives" Stands as Sunday's #1 Entertainment Show
ABC spins the numbers for Sunday, October 10.

[via press release from ABC]

Housewives Stands as Sunday's #1 Entertainment Show

Some early points on ABC's Sunday, ahead of the regular press release.

As CBS (overrun during the 7 o'clock hour) and NBC (Sunday Night Football) were driven by the NFL coverage on Sunday night, ABC beat out its non-sports driven competition on Fox in both Total Viewers and Adults 18-49.

Building on its lead-in at 8pm, ABC's Extreme Makeover: Home Edition topped Fox's animated comedies in the hour by 2 million viewers (The Simpsons/Cleveland Show).

Against stiff competition on the night, including another big Sunday Night Football contest on NBC (Philadelphia Eagles-San Francisco 49ers), and an NFL primetime overrun-fueled CBS, ABC's Desperate Housewives registered as Sunday's #1 entertainment TV show among Total Viewers and Adults 18-49. Housewives also finished #1 against non-sports competition in its 9 o'clock time slot in viewers and young adults. For the 3rd week in a row, Housewives qualified as Sunday's #1 TV program overall across all key Women demos (W18-34/W18-49/W25-54).

Opposite the conclusion of the NFL game and CBS' combo of Undercover Boss and CSI: Miami, ABC's Brothers & Sisters finished as the #1 TV show in the 10 o'clock hour across the key Women demos (W18-34/W18-49/W25-54).

Quick Take for Sunday, October 10, 2010 (Fast Affiliate Live + Same Day Ratings)

ABC Tops Fox on Sunday in Total Viewers and Young Adults

"Home Edition" Beats Fox's Animated Comedies at 8pm by 2.0 Million Viewers

"Desperate Housewives" Stands as Sunday's No. 1 Entertainment Program in Total Viewers and Adults 18-49

"Brothers & Sisters" is No. 1 at 10pm Across All Key Women Demos

Sunday Night (7:00-11:00 p.m.)

As CBS (overrun during the 7 o'clock hour) and NBC ("Sunday Night Football") were driven by the NFL coverage on Sunday night, ABC beat out its non-sports driven competition on Fox in both Total Viewers (8.9 million vs. 5.4 million) and Adults 18-49 (2.6/7 vs. 2.5/7).

"Extreme Makeover: Home Edition (8:00-9:00 p.m.)

Building on its lead-in at 8:00 p.m., ABC's "Extreme Makeover: Home Edition" topped Fox's animated comedies in the hour by 2.0 million viewers (8.2 million vs. 6.2 million � "The Simpsons"/"Cleveland Show").

"Desperate Housewives" (9:00-10:00 p.m.)

Against stiff competition on the night, including another big Sunday Night Football contest on NBC (Philadelphia Eagles-San Francisco 49ers), and an NFL primetime overrun-fueled CBS, ABC's "Desperate Housewives" registered as Sunday's No. 1 entertainment TV show among Total Viewers (12.2 million) and Adults 18-49 (3.8/9). "Housewives" also finished No. 1 against its non-sports competition in its 9 o'clock time slot in viewers and young adults. For the 3rd week in a row, "Housewives" qualified as Sunday's No. 1 TV program overall across all key Women demos (W18-34/W18-49/W25-54).

"Brothers & Sisters" (10:00-11:00 p.m.)

Opposite the conclusion of the NFL game and CBS' combo of "Undercover Boss" and "CSI: Miami," ABC's "Brothers & Sisters" finished as the No. 1 TV show in the 10 o'clock hour across the key Women demos: W18-34 � 3.2/9, W18-49 � 4.0/11 and W25-54 � 4.9/12.

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 38% currently, from 33% at the same point in 2009. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: The Nielsen Company (Fast Affiliate, Live + Same Day Ratings), 10/10/10.





  [october 2010]  
S
M
T
W
T
F
S
     


· BROTHERS & SISTERS (ABC)
· CLEVELAND SHOW, THE (FOX)
· DESPERATE HOUSEWIVES (ABC)
· EXTREME MAKEOVER: HOME EDITION (ABC)
· SIMPSONS, THE (FOX)
· SUNDAY NIGHT FOOTBALL (NBC)
· UNDERCOVER BOSS (CBS)





most recent ratings | view all posts
[06/27/17 - 10:37 AM]
Spike TV Finds Strong Ratings in "The Mist"
Spike TV further spins the numbers for Thursday, June 22.

[06/27/17 - 08:18 AM]
Monday's Broadcast Ratings: NBC Tops Viewers, Splits Demo Honors with ABC
The Alphabet gets a boost at 10:00/9:00c with a repeat of "Celebrity Family Feud."

[06/26/17 - 08:41 AM]
Sunday's Broadcast Ratings: Game Show Lineup Puts ABC on Top
The Alphabet's "Celebrity Family Feud" tops the night among adults 18-49.

[06/25/17 - 10:55 AM]
Saturday's Broadcast Ratings: CBS Tops Viewers, Splits Demos with ABC, FOX
A rebroadcast of "48 Hours" on the Eye leads the night in both categories.

[06/24/17 - 08:25 AM]
Friday's Broadcast Ratings: NBC Tops Demos for Second Straight Week
"Dateline NBC" and a rebroadcast of "America's Got Talent" put the Peacock on top.

[06/23/17 - 08:17 AM]
Thursday's Broadcast Ratings: FOX Edges Demo Win Over ABC, NBC Summer Launches
The Alphabet and the Peacock fall just short of FOX's game show duo.

[06/23/17 - 07:42 AM]
ESPN's NBA Draft Ratings Up 13 Percent
ESPN spins the numbers for Thursday, June 22.

[06/22/17 - 08:13 AM]
Wednesday's Broadcast Ratings: FOX Tops Demos, NBC Leads Total Viewers
The Peacock's "Little Big Shots: Forever Young" opens as the top draw in both categories.

[06/21/17 - 04:12 PM]
OWN Is Tuesday Night's #1 Cable Network for Women with Season Premieres of "Queen Sugar" and "The Haves and the Have Nots"
OWN spins the numbers for Tuesday, June 20.

[06/21/17 - 08:12 AM]
Tuesday's Broadcast Ratings: NBC Coasts to Another Victory
"America's Got Talent" once again eclipses the night in total viewers and adults 18-49.

[06/20/17 - 10:31 AM]
Hallmark Channel Topples Competition Scoring #1 Rated Spot in Primetime on Saturday for Second Consecutive Week
The Hallmark Channel spins the numbers for the week of June 12-18.

[06/20/17 - 08:45 AM]
FOX Sports' Presentation of 117th U.S. Open Championship Scores More Than 26 Million Viewers
FOX Sports spins the numbers for its U.S. Open coverage to date.

[06/20/17 - 08:31 AM]
Monday's Broadcast Ratings: NBC Tops Total Viewers, Demos
"American Ninja Warrior" and "Spartan: Ultimate Team Challenge" push the Peacock on top in both categories.

[06/19/17 - 09:23 AM]
Sunday's Broadcast Ratings: ABC Edges FOX in Tight Demo Race
The Alphabet's game show trio wins the night among adults 18-49.

[06/18/17 - 08:40 AM]
Saturday's Broadcast Ratings: FOX Edges Demo Race with MLB
The network tops the night in adults 18-49 while ABC is the most-watched broadcaster.