or


[10/26/10 - 02:52 PM]
ESPN's Monday Night Football Giants-Cowboys: Cable's Fourth Biggest Audience of All-Time and Most-Watched Cable Program of 2010
ESPN spins the numbers for Monday, October 25.

[via press release from ESPN]

ESPN's Monday Night Football Giants-Cowboys: Cable's Fourth Biggest Audience of All-Time and Most-Watched Cable Program of 2010

Last night, ESPN's Monday Night Football - a 41-35 New York Giants road victory over the Dallas Cowboys - earned a 13.0 household coverage rating (11.2 US rating), representing an average of 12,948,000 households (17,953,000 viewers - P2+), according to Nielsen. The game is the fourth most-watched cable program in history among both households and viewers (excluding breaking news), and the biggest cable television audience of the year.

As it has each week this season, MNF led all programs (broadcast or cable) in all key male demos, and all of the adult demos as well, helping ESPN win the night among all networks in those same categories.

Through the first seven weeks (eight games), ESPN's MNF is averaging a 10.9 household rating, 10,863,000 households (14,962,000 viewers), slight increases in all measurements versus 2009. ESPN MNF games rank as the eight biggest audiences among households and the seven biggest among total viewers for cable television in 2010 (including the 2009 MNF season finale - Minnesota vs. Chicago, 12/28/09 - which falls within the Nielsen 2010 calendar).

The Giants-Cowboys game surpasses ESPN's Sept. 27 MNF game between the Green Bay Packers and Chicago Bears (12,482,000 households and 17,454,000 viewers) as cable's most-viewed show of the year.

ESPN.com had more than 232 million page views (a 13 percent increase) and 295 million minutes (a 23 percent gain) generated with NFL content on Sunday and Monday. ESPN's Mobile web site had 66 million page views and more than 106 million minutes (up 36 percent), spent with NFL content on the ESPN mobile web site and ScoreCenter App.

NEXT WEEK ON MNF

ESPN's MNF continues next week (Nov. 1) with Peyton Manning and the Indianapolis Colts hosting Matt Schaub and the Houston Texans at 8:30 p.m. ET. ESPN's game around the game coverage begins at 3:30 p.m. with NFL Live and continues throughout the afternoon.





  [october 2010]  
S
M
T
W
T
F
S
     


· MONDAY NIGHT FOOTBALL (ESPN)





most recent ratings | view all posts
[10/30/24 - 03:14 PM]
FOX Sports Hits Grand Slam with Most-Watched World Series Game 4 Since 2016, Peaking at 18.2M Viewers
Through Game 4, the 2024 World Series across all networks is averaging 14,984,000 viewers - its best start since 2017.

[10/29/24 - 03:37 PM]
World Series Game 3: Monday's Most-Watched Program
On FOX, the broadcast averaged 13,208,000 viewers, making it the most-watched Game 3 since 2018.

[10/29/24 - 12:03 PM]
Netflix Top 10 Week of Oct. 21: "The Lincoln Lawyer" Courts the Top Spot; "Don't Move" Debuts at #1
The new docuseries "This Is the Zodiac Speaking" debuted at #2 with 7.5M views and the feature documentary "Sweet Bobby: My Catfish Nightmare" stole #3 (7.2M views).

[10/29/24 - 11:30 AM]
CBS Premiere Episodes Soar in Multiplatform Viewership Led by "Matlock" Premiere Amassing 22.8 Million Viewers in One Month
Other highlights include the series premiere of "Georgie & Mandy's First Marriage" amassed 10.6 million multiplatform viewers in its first seven days.

[10/28/24 - 03:50 PM]
"Dancing with the Stars" Is Top Program of the Night in Adults 18-49
Season to date, "Dancing with the Stars" stands as the No. 1 entertainment program on broadcast in Adults 18-49 (0.69 rating).

[10/28/24 - 02:05 PM]
Cowboys-49ers Averages Nearly 24 Million Viewers on NBC & Peacock in Most-Watched Week 8 "Sunday Night Football" Game Ever
NBC Sports' audience peaked at 26.4 million viewers in the second quarter (9:15-9:30 p.m. ET).

[10/27/24 - 02:17 PM]
Viewership Gains: World Series Off to Strongest Start Since 2017
With 13,444,000 viewers, it was the most-watched World Series Game 2 on FOX since 2018 (Dodgers-Red Sox: 13,508,000).

[10/26/24 - 01:12 PM]
Gibby, Meet Freddie: MLB Delivers 15.2M Viewers for World Series Game 1
It was the most-watched World Series Game 1 since 2017 (Astros-Dodgers: 15,328,000).

[10/25/24 - 10:57 AM]
The 2024 WNBA Season Delivers Record Viewership Across ESPN Platforms
The 2024 postseason averaged 1.1 million viewers - up 139 percent over 2023's postseason - making it the most-viewed WNBA postseason in 25 years.

[10/24/24 - 01:42 PM]
"Interview with a Killer" Sets Record with Most-Watched Court TV Original Series Debut
The show's initial telecasts were up +50% with Persons 2+ and +60% in P25-54, to become Court TV's top-performing original since the network began being Nielsen rated.

[10/23/24 - 12:35 PM]
"9-1-1" Concludes Wildly Exciting "Bee-Nado" Story Arc, Rising +89% in Total Viewers and +294% in Adults 18-49 Over Initial Live + Same Day Audience
On linear, "9-1-1" ranked as the top entertainment program of the night in both Total Viewers (7.39 million) and Adults 18-49 (0.75 rating).

[10/23/24 - 11:25 AM]
It's a Hallmark Channel Christmas Across Entertainment Cable
"'Twas the Date Before Christmas," "Holiday Crashers," and "Scouting for Christmas" became the Top 3 entertainment cable programs of the week among Households, Total Viewers, and Women and Persons 18+.

[10/22/24 - 03:00 PM]
ABC News' "Nightline" Ranks No. 1 in Total Viewers vs. CBS' "After Midnight" and NBC's "Late Night with Seth Meyers" for 6th Consecutive Week
Season to date, "Nightline" is up in Total Viewers (+2% - 989,000 vs. 958,000) versus the comparable weeks last season, posting its largest Total Viewer audience in 5 years - since the 2019-2020 season.

[10/22/24 - 12:06 PM]
Netflix Top 10 Week of Oct. 14: "Outer Banks" Strikes Gold for Second Week, "Lonely Planet" Rises to #1
Season 3 of "The Lincoln Lawyer" debuted at #2 with 7M views on the English TV List.

[10/21/24 - 10:39 AM]
School Is Back in Session at "Abbott Elementary" as Season 4 Premiere Skyrockets +191% in Total Viewers and +486% in Adults 18-49 Over Initial Live +Same Day Audience
After seven days of viewing on ABC, Hulu, Hulu on Disney+ and digital platforms, the season four premiere has jumped to 6.19 million Total Viewers and a 2.17 rating in Adults 18-49.