or


[12/10/10 - 09:31 AM]
ABC Draws Largest Thursday Audience of the Season
ABC spins the numbers for Thursday, December 9.

[via press release from ABC]

ABC Draws Largest Thursday Audience of the Season

Some early info on ABC's Thursday, ahead of the regular press release.

ABC took second on Thursday night in Adults 18-49, topping NBC by 4% and Fox by 29%. ABC's line-up of back-to-back holiday specials followed by back-to-back Barbara Walters specials drew the Net's largest audience of the season.

ABC's rebroadcast of Shrek the Halls attracted the Net's second-highest numbers of the season in the half-hour among Adults 18-34 and Kids 2-11, while hitting a season-best performance among Teens 12-17.

ABC's encore of Disney Prep & Landing built on its lead-in by 9% in Total Viewers and by 17% in Adults 18-49. The animated special led its time period and stood as the #1 program among the broadcast networks with Teens 12-17 and Kids 2-11.

ABC's A Barbara Walters Special: Oprah, The Next Chapter ranked #1 in the 9 o'clock hour in Total Viewers (tie), Women 18-49 and Women 25-54. The Barbara Walters special with Oprah Winfrey, speaking candidly about the past 25 years of her personal and professional life, attracted the Net's largest audience in the hour in over 2 months - since season premiere Thursday on 9/23/10.

ABC's Barbara Walters Presents: The 10 Most Fascinating People of 2010 built on its lead-in and won the 10 o'clock hour across all key Adult demographics: A18-34/A18-49/A25-54. The ABC News special, highlighting some of the year's most prominent names in entertainment, sports and politics, stood as the #1 program of the night among Women 18-49 and Women 25-54. General David Petraeus was named the most fascinating person of 2010.

Barbara Walters Presents: The 10 Most Fascinating People of 2010 was up over the 2009 edition in both Total Viewers (12.2 million vs. 10.5 million) and in Adults 18-49 (3.2/9 vs. 3.1/9).

Quick Take for Thursday, December 9, 2010 (Fast Affiliate Live + Same Day Ratings)

ABC Tops NBC by 4% and Fox by 29% in Adults 18-49, While Drawing its Largest Thursday Audience of the Season

"Shrek the Halls" Replay Matched ABC's Second-Best Numbers of the Season from 8-830pm in Adults 18-34 and Kids 2-11, While Hitting a Season-High in Teens 12-17

ABC's Encore of "Disney Prep & Landing" Leads its Half-Hour and Stands as Thursday's No. 1 Broadcast Program Among Teens 12-17 and Kids 2-11

"A Barbara Walters Special: Oprah, the Next Chapter" is No. 1 At 9pm in Total Viewers, Women 18-49 and Women 25-54

"Barbara Walters Presents: The 10 Most Fascinating People of 2010" Wins its Hour Across All Key Adult Demos and Is Up Year to Year in Viewers and Key Adult Demos

Thursday Night (8:00-11:00 p.m.)

ABC took second on Thursday night in Adults 18-49 (2.7/8), topping NBC by 4% (2.6/7) and Fox by 29% (2.1/6). ABC's lineup of back-to-back holiday specials followed by back-to-back Barbara Walters specials drew the Net's largest audience (10.8 million) of the season.

"Shrek the Halls" (8:00-8:30 p.m.)

ABC's rebroadcast of "Shrek the Halls" matched the Net's second-highest numbers of the season in the half-hour among Adults 18-34 (1.5/5) and Kids 2-11 (3.0/9), while hitting a season-best performance among Teens 12-17 (1.6/6).

"Disney Prep & Landing" (8:30-9:00 p.m.)

ABC's encore of "Disney Prep & Landing" built on its lead-in by 9% in Total Viewers (7.5 million vs. 6.9 million) and by 17% in Adults 18-49 (2.1/6 vs. 1.8/6). The animated special led its time period and stood as the No. 1 program among the broadcast networks with Teens 12-17 (1.9/6) and Kids 2-11 (4.2/13).

"A Barbara Walters Special: Oprah, the Next Chapter" (9:00-10:00 p.m.)

ABC's "A Barbara Walters Special: Oprah, the Next Chapter" ranked No. 1 in the 9 o'clock hour in Total Viewers (13.1 million-tie), Women 18-49 (4.2/11) and Women 25-54 (5.6/13). The Barbara Walters special with Oprah Winfrey, speaking candidly about the past 25 years of her personal and professional life, attracted the Net's largest audience in the hour in over 2 months - since season premiere Thursday on 9/23/10.

"Barbara Walters Presents: The 10 Most Fascinating People of 2010" (10:00-11:00 p.m.)

ABC's "Barbara Walters Presents: The 10 Most Fascinating People of 2010" built on its lead-in and won the 10 o'clock hour across all key Adult demographics: A18-34 - 2.3/7, Adults 18-49 - 3.2/9 and Adults 25-54 - 4.0/10. The ABC News special, highlighting some of the year's most prominent names in entertainment, sports and politics, stood as the No. 1 program of the night in Women 18-49 (4.5/13) and Women 25-54 (5.7/15). General David Petraeus was named the most fascinating person of 2010.

· "Barbara Walters Presents: The 10 Most Fascinating People of 2010" was up over the 2009 edition in Total Viewers (12.2 million vs. 10.5 million), Adults 18-49 (3.2/9 vs. 3.1/9) and Adults 25-54 (4.0/10 vs. 3.9/10).

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 38% currently, from 34% at the same point in 2009. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: The Nielsen Company (Fast Affiliate Ratings, Live + Same Day Ratings), 12/9/10.





  [december 2010]  
S
M
T
W
T
F
S
   


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)





most recent ratings | view all posts
[09/18/14 - 08:29 AM]
Wednesday's Broadcast Ratings: NBC Tops Charts with "Got Talent" Finale, "Laura" Premiere
The Peacock easily leads the night in both total viewers and adults 18-49.

[09/17/14 - 09:25 AM]
"The Ultimate Fighter" Premiere Attracts 2.54 Million Viewers
FOX Sports spins the numbers for Wednesday, September 10.

[09/17/14 - 08:38 AM]
"America's Got Talent" Grows by 32% Week to Week in Adult 18-49 Rating and 16% in Total Viewers
NBC spins the numbers for Tuesday, September 16.

[09/17/14 - 08:30 AM]
Tuesday's Broadcast Ratings: NBC Holds Onto Top Spot with "America's Got Talent"
Plus: FOX's "New Girl" and "The Mindy Project" return down more than 30% from a year ago among adults 18-49.

[09/17/14 - 08:24 AM]
ABC's "Dancing" Finishes as Tuesday's Most-Watched TV Show, Outdrawing NBC's Tuesday Finale of "America's Got Talent"
ABC spins the numbers for Tuesday, September 16.

[09/16/14 - 03:06 PM]
"Monday Night Football" Helps ESPN Win the Night among All Networks
ESPN spins the numbers for Monday, September 15.

[09/16/14 - 01:18 PM]
"Ray Donovan" Delivers Highest Rated Episode & Night Ever!
Showtime spins the numbers for Sunday, September 14.

[09/16/14 - 01:04 PM]
Season Three Finale of History's "Mountain Men" Hits 3.0 Million Total Viewers, Ranking as Cable's Top Show for the Night
History spins the numbers for Sunday, September 14.

[09/16/14 - 12:04 PM]
Adult Swim Ranks #1 Among Basic Cable Networks for Total Day Delivery of Adults 18-24 & 18-34 for the Second Week Of September
Turner spins the numbers for the week of September 8-14.

[09/16/14 - 10:45 AM]
Bears-49ers on NBC's "Sunday Night Football" Is NFL's Most-Watched West Coast Sunday Primetime Game Ever
NBC further spins the numbers for Sunday, September 14.

[09/16/14 - 08:56 AM]
"American Ninja Warrior: USA vs. the World" Wins the Night Among the Big 4 in Adults 18-34, Men 18-34 and Men 18-49
NBC spins the numbers for Monday, September 15.

[09/16/14 - 08:53 AM]
"Live with Kelly and Michael" Marks Its Most-Watched Premiere Week in 7 Years
Disney-ABC Domestic Television spins the numbers for the week of September 1-5.

[09/16/14 - 08:40 AM]
Monday's Broadcast Ratings: ABC, FOX Share Demo Crown
The return of "Dancing with the Stars" and the finale of "MasterChef" power their respective networks.

[09/16/14 - 08:30 AM]
NBC Finishes #1 for the Full 52-Week 2013-14 Primetime Television Season
NBC spins the numbers for the season to date.

[09/16/14 - 08:26 AM]
ABC Wins with the "Dancing" Premiere - TV's Most-Watched Series Telecast Since May
ABC spins the numbers for Monday, September 15.