or


[03/16/11 - 12:33 PM]
truTV Tips Off the 2011 NCAA Division I Men's Basketball Championship Delivering a Combined Audience of 2.6 Million Total Viewers for First Two Games of Inaugural "First Four"
truTV spins the numbers for Tuesday, March 15.

[via press release from truTV]

truTV Tips Off the 2011 NCAA Division I Men's Basketball Championship Delivering a Combined Audience of 2.6 Million Total Viewers and a 1.7 U.S. HH Rating for First Two Games of Inaugural "First Four"

truTV tipped off the 2011 NCAA Division I Men's Basketball Championship with a FIRST FOUR doubleheader airing in primetime. The network's coverage delivered a combined audience of 2.6 million total viewers and a 1.7 U.S. HH rating for the first two games of the tournament, according to Nielsen Fast Nationals. Game #1 featured UNC Asheville vs. Arkansas-Little Rock (6:30 p.m. - 9:24 p.m. ET) and delivered a 0.8 U.S. HH rating and 1,200,000 total viewers, while Game #2 featured Clemson vs. UAB (9:45 p.m. - 12:02 a.m. ET) and delivered a 0.9 U.S. HH rating and 1,354,000 total viewers.

Last year's opening round tournament game featuring Winthrop vs. Arkansas Pine-Bluff delivered a 0.8 U.S. HH rating and 1,053,000 total viewers.

truTV's coverage will continue tonight at 6 p.m. (ET) with the Infiniti NCAA Tip-Off, followed at 6:30 p.m. (ET) with the University of Texas at San Antonio vs. Alabama State, followed at 9 p.m. (ET) with the University of Southern California vs. Virginia Commonwealth University. Gus Johnson (play-by-play) and Len Elmore (analyst) will be on the call with Marty Snider reporting. NCAA studio host Matt Winer will be joined by analysts Steve Smith, Seth Davis and Tom Crean for the pre-game show and will conclude the evening with Inside March Madness presented by Buick.

Source: Nielsen Media Research. Based on Live+SD. 2011 NCAA First Four on truTV based on Nielsen Fast National data (03/15/2011). truTV network 6:30 p.m. - 12:00 a.m. Live+SD / Live +7 Blend data time period average for 2011 year to-date (12-27-10 to 03-14-2011). Final Live + SD data for 2010 Play-In Game on ESPN, Winthrop vs. Arkansas Pine-Bluff (03/16/2010).





  [march 2011]  
S
M
T
W
T
F
S
  


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)





most recent ratings | view all posts
[02/26/21 - 12:48 PM]
Hallmark Channel's "When Calls the Heart" Becomes #1 Most-Watched Scripted Series of 2021
Hallmark Channel spins the numbers for Sunday, February 21.

[02/23/21 - 01:19 PM]
BET Continues Its Ratings Takeover with Close to 3 Million Total Viewers Tuning in to Tyler Perry's Slate of Engaging Originals During Last Tuesday Night's Television Event
On the heels of the ratings win, BET greenlights season three of "Tyler Perry's The Oval," slated to start production at Tyler Perry Studios in Atlanta later this year.

[02/22/21 - 07:01 AM]
"Daughter from Another Mother": Connecting 23 Million Households Through Dramedy
Since launching in January, 23 million households chose to watch the series during its first 28 days.

[02/20/21 - 08:01 AM]
Friday's Broadcast Ratings: ABC, CBS & FOX Share Demo Honors
The Eye however remains the night's most-watched broadcaster overall.

[02/19/21 - 08:42 AM]
Thursday's Broadcast Ratings: ABC, CBS & FOX Split Demo Honors
The Eye's "Young Sheldon" and the Alphabet's "Celebrity Wheel of Fortune" lead a competitive Thursday.

[02/18/21 - 08:22 AM]
Wednesday's Broadcast Ratings: "Chicago" Dramas Keep NBC on Top
The network takes home top honors in both total viewers and adults 18-49.

[02/17/21 - 08:42 AM]
Tuesday's Broadcast Ratings: NBC, "This Is Us" Claim Demo Honors
The network's new lineup holds off the competition among adults 18-49.

[02/16/21 - 09:07 AM]
Monday's Broadcast Ratings: "The Bachelor" Claims Demo Crown for ABC
The Alphabet leads the night among adults 18-49 while FOX is the most-watched network overall.

[02/15/21 - 08:28 AM]
Sunday's Broadcast Ratings: "American Idol" Return Tops Demos for ABC
The Alphabet leads the night among adults 18-49 while CBS is the most-watched broadcaster overall.

[02/14/21 - 09:09 AM]
Saturday's Broadcast Ratings: ABC Tops Demos; CBS Leads Total Viewers
"NBA Saturday Primetime on ABC" wins the night among adults 18-49.

[02/13/21 - 09:36 AM]
Friday's Broadcast Ratings: ABC Leads Demo Race with "Shark Tank"
CBS and its mainstay "Blue Bloods" however remain the most-watched overall on the night.

[02/12/21 - 08:15 AM]
Thursday's Broadcast Ratings: ABC, CBS & FOX All Share Demo Crown
The Eye's "Young Sheldon" tops the night in adults 18-49.

[02/11/21 - 08:29 AM]
Wednesday's Broadcast Ratings: "Chicago" Trio Keeps NBC on Top
The network easily wins the evening among total viewers and adults 18-49.

[02/10/21 - 08:33 AM]
Tuesday's Broadcast Ratings: CBS Tops Charts in Both Viewers, Demos
A new "NCIS" helps the Eye pull in front among said categories.

[02/09/21 - 05:10 PM]
"Puppy Bowl XVII" Takes the Gridiron to Deliver Double-Digit Year Over Year Ratings Gains
Animal Planet spins the numbers for Sunday, February 7.