or


[03/29/11 - 11:11 AM]
Nickelodeon Scores Its Most-Watched Quarter Ever, Marks 64 Straight Quarters as Basic Cable's Number-One Net
Nickelodeon spins the numbers for the first quarter of 2011.
[via press release from Nickelodeon]

NICKELODEON SCORES ITS MOST-WATCHED QUARTER EVER, MARKS 64 STRAIGHT QUARTERS AS BASIC CABLE'S NUMBER-ONE NET

Bubble Guppies is TV's New Number-One Preschool Show

SpongeBob SquarePants, T.U.F.F. Puppy and The Penguins of Madagascar are TV's Top Three Animated Series with Kids

Nick Jr., Nicktoons Post Their Best Quarter Performances Ever

NEW YORK - March 29, 2011 - Nickelodeon's 1Q11 performance marks the network's 64th straight quarter as basic cable's top total day network with kids 2-11, kids 6-11 and total viewers, - the longest streak of its kind. According to Nielsen Media Research (12/27/10-3/27/11), the network also posted its most-watched quarter ever with total viewers (2.4 million) and averaged a 3.7/1.3 million kids 2-11, 3.2/687,000 kids 6-11, and 2.3/481,000 tweens 9-14.

Nickelodeon's preschool block (MF 9 a.m. - 2 p.m.) boasts the number-one preschool program on all TV year to date, Bubble Guppies. Since its January launch, the series is averaging 2.0 million total (+4%) viewers and a 7.0/987,000 K2-5 (+3%). The series, which became an instant hit with preschoolers and parents alike, is also the top program on all TV in its 11 a.m. time period with kids 2-5 and total viewers.

Nick's first quarter was also fueled by solid ratings performances from SpongeBob SquarePants, T.U.F.F. Puppy and The Penguins of Madagascar, the quarter's top three animated series on all TV with kids 2-11. Nick's latest TV movie, Best Player, which starred iCarly's Jennette McCurdy and Jerry Trainor, ranks as the quarter's number-one TV movie with kids and tweens, posting double-digit increases with all key demos.

For the quarter, Nickelodeon boasts four of the top five preschool series on all TV (#1 Bubble Guppies, #3 Max & Ruby, #4 Team Umizoomi, #5 Go Diego, Go!) and basic cable's top three animated series with total viewers, SpongeBob SquarePants, T.U.F.F. Puppy and The Penguins of Madagascar.

Nickelodeon's digital networks Nick Jr. and Nicktoons also closed first quarter with solid ratings performances. Nick Jr. posted its best quarterly performance ever among all key demos, and is 1Q11's number-one preschool network in total day posting increases with kids 2-5 (+7%) and total viewers (+4%). Nicktoons had its most-watched first quarter with its core demo of boys, posting double-digit gains with boys 6-11 (+17%) and total viewers (+28%). The network will finish 1Q11 is the fastest growing cable network with kids 6-11, boys 6-11, tweens 9-14 and boys 9-14.

Nickelodeon, now in its 31st year, is the number-one entertainment brand for kids. It has built a diverse, global business by putting kids first in everything it does. The company includes television programming and production in the United States and around the world, plus consumer products, online, recreation, books and feature films. Nickelodeon's U.S. television network is seen in more than 100 million households and has been the number-one-rated basic cable network for 16 consecutive years. Nickelodeon and all related titles, characters and logos are trademarks of Viacom Inc. (NYSE: VIA, VIA.B).





  [march 2011]  
S
M
T
W
T
F
S
  


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)




most recent ratings | view all posts
[12/19/24 - 12:00 PM]
Great American Family's Christmas Franchise Fuels Channel's Growth Placing It Among the Top 25 Just Three Years After Launch
The company's burgeoning holiday movie franchise, Great American Christmas, launched October 11, further establishing Great American's position as a leader in the original holiday movie space.
[12/18/24 - 01:30 PM]
"Landman" Explodes Becoming the #1 Paramount+ Original of All Time Garnering 14.9M Global Households
New episodes are available to stream every Sunday exclusively on Paramount+.
[12/18/24 - 10:21 AM]
"Live with Kelly and Mark" Hits Season Highs in Total Viewers, Households and Women 25-54 with Best Numbers Since April
In addition, "Live" posted week-to-week gains of +12% in Women 25-54 (0.47 rating vs. 0.42 rating), hitting a season high and posting the show's second week of growth in the demographic with its best delivery in three months.
[12/17/24 - 03:31 PM]
ABC News' "Nightline" Ranks No. 1 in All Key Demos for the Week of Dec. 9 Versus CBS' "After Midnight" and NBC's "Late Night With Seth Meyers"
"Nightline" posted double-digit gains week to week across the board: Total Viewers (+16% - 840,000 vs. 725,000), Adults 25-54 (+76% - 215,000 vs. 122,000) and Adults 18-49 (+90% - 129,000 vs. 68,000).
[12/17/24 - 12:00 PM]
Netflix Top 10 Week of Dec. 15: "Carry-On" Lifts Off and "Black Doves" Fly High in Netflix's Top 10 This Week
Jamie Foxx's stand-up special "What Had Happened Was..." hit No. 2 (8.2 million views), and "Dead to Me" creator Liz Feldman's new murder mystery "No Good Deed" landed at No. 3 (6 million views).
[12/17/24 - 11:12 AM]
"Abbott Elementary" Holiday Special Delivers Glad Tidings - Rising +129% in Total Viewers and +410% in Adults 18-49 over Initial Live+Same Day Audience
After seven days of viewing on ABC, Hulu, Hulu on Disney+ and digital platforms, the "Abbott Elementary" holiday special "Winter Show" delivered holiday cheer, jumping to 6.66 million Total Viewers and 2.14 rating in Adults 18-49.
[12/17/24 - 05:16 AM]
"Yellowstone" Finale Is Biggest Episode in Series History with 11.4 Million Viewers
Overall, Season B outperformed Season 5A by +4% (10.3M) in viewership.
[12/16/24 - 02:45 PM]
"Blue Bloods" Series Finale Hits Largest Overnight Audience of the Season
The finale's seven-day multiplatform audience (across CBS and Paramount+) could surpass 11.4 million viewers, according to VideoAmp and CBS Research estimates.
[12/12/24 - 10:00 AM]
"Tracker" Exceeding 18 Million Viewers and "Matlock" Nearing 17 Million Viewers in Live Plus 35-Day Multiplatform Viewing
Since the new season premiered in September, CBS primetime series are averaging 10 million viewers, up +3% compared to last season, in live plus 35-day viewing across CBS, Paramount+ and the CBS app.
[12/12/24 - 09:02 AM]
"Tamron Hall" Hits Season Ratings High Growing by 17%
During the week of November 18, "Tamron Hall" grew in all key measures week to week, +9% among total viewers, +6% in household rating, +16% and +17% respectively with the highly coveted women 18-49 and 25-54 demographics.
[12/11/24 - 12:01 PM]
"Dancing with the Stars" Season 33 Earns Largest Total Viewer Finale Audience in Five Years - Largest Adults 18-49 Audience in Seven Years
The finale represented the show's highest delivery in multiplatform viewing for any "Dancing with the Stars" telecast in both Total Viewers and Adults 18-49 in three years.
[12/10/24 - 12:00 PM]
Netflix Top 10 Week of Dec. 8: "Black Doves" Soars; "Our Little Secret" Is Most-Watched Title This Week
"Senna," the limited series based on the life and career of the titular Formula 1 icon, raced to No. 1 (5.8 million views) on the Non-English TV list, with "The Madness" rising to No. 1 in English TV, making the top 10 in 90 countries, with 13.3 million views.
[12/10/24 - 10:56 AM]
Formula 1 Telecasts on ESPN Platforms Reach Nearly 30 Million Fans in 2024
Just over 1 million viewers watched the telecast of Sunday's season-ending Abu Dhabi Grand Prix on ESPN.
[12/09/24 - 09:44 AM]
Tubi Original Movie "Sidelined: The QB & Me" Scores No. 1 Spot on Tubi in the US & Canada
In its first seven days, the movie was viewed by 17.9% of total viewers in the US and 19.9% of total viewers in Canada.

[12/05/24 - 05:53 PM]
Hallmark Channel's "Holiday Touchdown: A Chiefs Love Story" Wins Most-Watched Cable Movie of the Year!
The Merry Thanksgiving Weekend premieres were the #1 most-watched entertainment cable programs on Thursday, Friday, and Saturday, as the programming stunt reached 8.4 million unduplicated total viewers.