or


[08/15/11 - 08:54 AM]
ABC's "CMA Music Festival" Surges by 1 Million Viewers Year to Year
ABC spins the numbers for Sunday, August 14.

[via press release from ABC]

ABC's "CMA Music Festival" Surges by 1 Million Viewers Year to Year

Opposite mostly original competition during its 8-11pm telecast on CBS (Big Brother/Same Name), NBC (Minute to Win it/Marriage Ref season finale) and Fox (In the Flow with Affion Crockett), ABC's CMA Music Festival surged from its lead-in (+218% in Total Viewers/+220% in Adults 18-49) to draw an average audience of 7.0 million viewers and finish as the most-watched program in its 3-hour time period. The special also ranked #1 in its time slot with Women 18-34.

· Building young adult audience in each hour of its 3-hour telecast, ABC's broadcast of the CMA Music Festival: Country's Night to Rock moved into first place during its final hour from 10-11pm, topping the season closer of NBC's Marriage Ref by 100% in Adults 18-49.

· ABC's CMA Music Festival grew over last year's telecast by 1 million viewers, drawing its 2nd largest audience in 6 years - since 2005. The broad appealing show was also up year over year with Men 18-49 (+8%), Men 25-54 (+13%), Adults 25-54 (+10%), Teens 12-17 (+29%) and Kids 2-11 (+50% - a 7-year high).

Quick Take for Sunday, August 14, 2011 (Fast Affiliate Live + Same Day Ratings)

More than Tripling its Lead-in, ABC's "CMA Music Festival: Country's Night to Rock" Finishes as the Most-Watched TV Show in its 3-Hour Slot

Jumping by 1.0 Million Viewers from Last Year, ABC's "CMA Music Festival" Draws Its 2nd-Biggest Audience in 6 Years and Builds Year to Year Across Other Key Demos

ABC's "CMA Music Festival: Country's Night To Rock" Generates the Network's Largest Summertime Entertainment Audience in the Time Period in Nearly 5 Years

"CMA Music Festival: Country's Night to Rock" (8:00-11:00 p.m.)

Opposite mostly original competition during its 8:00-11:00 p.m. telecast on CBS ("Big Brother"/"Same Name"), NBC ("Minute to Win It"/season finale of "Marriage Ref") and Fox (series debut of "In the Flow with Affion Crockett"), ABC's "CMA Music Festival" surged from its lead-in (+218% in Total Viewers/+220% in Adults 18-49) to draw an average audience of 7.0 million viewers and finish as the most-watched program in its 3-hour time period. The special also ranked No. 1 in its time slot with Women 18-34 (1.6/5).

· Building young adult audience in each hour of its broadcast, ABC's broadcast of the "CMA Music Festival: Country's Night to Rock" moved into first place during its final hour from 10:00-11:00 p.m., topping the season closer of NBC's "Marriage Ref" by 100% in Adults 18-49 (1.8/5 vs. 0.9/2).

· ABC's "CMA Music Festival" jumped over last year's telecast by 1 million viewers (+17% - 7.0 million vs. 6.0 million on Wednesday, 9/1/10), drawing its 2nd-largest audience in 6 years - since 2005. The broad appealing show was also up year over year with Men 18-49 (+8%), Men 25-54 (+13%), Adults 25-54 (+10%), Teens 12-17 (+29%) and Kids 2-11 (+50% - a 7-year high).

· The "CMA Music Festival" generated ABC's biggest summertime numbers in the time period with entertainment programming in nearly 5 years with Total Viewers (7.0 million), and in more than 3 years with Adults 18-49 (1.6/4) - since 8/27/06 and 7/6/08, respectively.

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 41% currently, from 37% at the same point in 2010. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: The Nielsen Company (Fast Affiliate, Live + Same Day Ratings), 8/14/11.





  [august 2011]  
S
M
T
W
T
F
S
 


· BIG BROTHER (CBS)
· IN THE FLOW WITH AFFION CROCKETT (FOX)
· MARRIAGE REF, THE (NBC)
· MINUTE TO WIN IT (GSN)
· SAME NAME (CBS)









most recent ratings | view all posts
[11/26/14 - 10:45 AM]
NBCSN Delivers Best F1 Season Ever for a Single Cable Network
NBCSN spins the numbers for its F1 coverage to date this season.

[11/26/14 - 08:52 AM]
"The Voice" Ranks #1 in Adults 18-34 and All Key Adult-Female Demos in Its Time Period
NBC spins the numbers for Tuesday, November 25.

[11/26/14 - 08:37 AM]
ABC's "Dancing with the Stars" Jumps to Season Highs for Its Top Finale Performance in 4 Seasons
ABC spins the numbers for Tuesday, November 25.

[11/26/14 - 08:31 AM]
Tuesday's Broadcast Ratings: "Dancing with the Stars" Gives ABC First Demo Win of the Season
The Alphabet also leads the night among total viewers.

[11/25/14 - 01:52 PM]
Hallmark Channel's "Countdown to Christmas" Is the Most Watched Network Among Women 25-54 for 4th Consecutive Weekend
The Hallmark Channel spins the numbers for Saturday, November 22 and Sunday, November 23.

[11/25/14 - 01:17 PM]
"Homeland" and "The Affair" Deliver Their Highest Rated Episodes and Total Nights of the Season
Showtime spins the numbers for Sunday, November 23.

[11/25/14 - 11:55 AM]
Nickelodeon Tops Basic Cable with Kids and Total Viewers
Nickelodeon spins the numbers for the week of November 17-23.

[11/25/14 - 11:14 AM]
CMT Keeps the Party Going as 1.3 Million Viewers Tune in for Premieres of "Party Down South 2" and "Drunksgiving" Special
CMT spins the numbers for Wednesday, November 19 and Thursday, November 20.

[11/25/14 - 10:43 AM]
Adult Swim Ranks #1 Among Basic Cable Networks for Total Day Delivery of Adults 18-24 & 18-34 and Men 18-24
Turner spins the numbers for the week of November 17-23.

[11/25/14 - 09:28 AM]
"60 Minutes" Makes the Top 10 for the Fifth Straight Week
CBS spins the numbers for Sunday, November 23.

[11/25/14 - 08:49 AM]
Monday's Broadcast Ratings: NBC Holds Onto Demo Crown with "The Voice"
Plus: "Scorpion" on CBS gets a big boost from a special "The Big Bang Theory" repeat lead in.

[11/25/14 - 08:49 AM]
"The Voice" Is Currently the #1 Big 4 Telecast of the Night in Adults 18-49
NBC spins the numbers for Monday, November 24.

[11/25/14 - 08:39 AM]
"Live with Kelly and Michael" Matches Season Highs in Homes and Women 25-54
Disney-ABC Domestic Television spins the numbers for the week of November 10-14.

[11/25/14 - 08:36 AM]
"Dancing with the Stars" Scores Season Highs and Is Up Year to Year
ABC spins the numbers for Monday, November 24.

[11/24/14 - 03:24 PM]
Thursday's "Kimmel" Is the Show's 2nd-Most-Social Episode Ever/Celebrities Read Mean Tweets #8 is the Biggest Yet in the Series
ABC spins the digital numbers for Thursday, November 20.