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[09/15/11 - 11:14 AM]
Jay Leno and Jimmy Fallon Generate #1 Finishes for the Late-Night Week of Sept. 5-9, As Jay Achieves a Nine-Week High and Jimmy Hits an 11-Week High
NBC spins the late-night numbers for the week of September 5-9.

[via press release from NBC]

JAY LENO AND JIMMY FALLON GENERATE #1 FINISHES FOR THE LATE-NIGHT WEEK OF SEPT. 5-9, AS JAY ACHIEVES A NINE-WEEK HIGH AND JIMMY HITS AN 11-WEEK HIGH

JAY AND JIMMY DELIVER BIGGER AUDIENCES THAN THE ABC AND CBS SLOT COMPETITION IN EVERY KEY CATEGORY

THURSDAY'S 'TONIGHT,' DELAYED BY AN NFL OVERRUN, IS THE SHOW'S TOP SINGLE TELECAST IN 18-49 SINCE DECEMBER

JIMMY FALLON GENERATES A BIGGER 18-49 AUDIENCE THAN CBS'S 'LATE SHOW' DESPITE 'LATE NIGHT'S' LATER START TIME

'LAST CALL WITH CARSON DALY' ENCORES DELIVER THE SHOW'S BIGGEST WEEK IN 18-49 VIEWERS IN NINE MONTHS AND BRING IN BIGGER 18-49 AUDIENCES THAN 'KIMMEL' AND 'LATE LATE SHOW' ORIGINALS

UNIVERSAL CITY, Calif. - September 15, 2011 - NBC's late-night lineup has scored decisive ratings wins for the week of September 5-9, with "The Tonight Show with Jay Leno" and "Late Night with Jimmy Fallon" delivering bigger audiences than their ABC and CBS time-period competition in every key ratings category: adults, men and women 18-34, 18-49 and 25-54, as well as total viewers. Note that Thursday's NBC telecasts were delayed by a high-rated primetime NFL overrun. All Monday telecasts are excluded from these averages due to the Labor Day holiday. And Friday's "Late Show with David Letterman" on CBS was a rebroadcast.

Jay generated his biggest adult 18-49 audience (1.282 million) in nine weeks (since the week of July 4-8) and his biggest overall audience (3.734 million) in seven weeks (since the week of July 18-22). The delayed telecast on Thursday, Sept. 8 generated "Tonight's" biggest 18-49 audience for a single telecast (1.871 million) since December 28, 2010.

Jimmy Fallon delivered his biggest weeklong adult 18-49 audience (867,000) and biggest overall audience (1.848 million) in 11 weeks, since the week of June 20-24. Jimmy averaged a bigger 18-49 audience for the week than did CBS's "Late Show" (867,000 vs. 836,000), though "Late Night" starts an hour later than "Late Show."

For the week at 1:35 a.m. ET, encore telecasts of "Last Call with Carson Daly" delivered a bigger 18-49 audience (564,000) than ABC's "Kimmel" first-runs (563,000) and CBS's originals of "Late Late Show" (542,000), though "Last Call" starts 90 minutes later than "Kimmel" and an hour later than "Late Late Show."

In adult 18-49 viewers, "Last Call" averaged 564,000 persons last week, its biggest 18-49 audience in more than nine months (since the week of November 22-26). In total viewers, "Last Call" averaged 1.116 million persons for the week, its biggest overall audience in more than eight months (since December 27-31, 2010).

So far during the 2010-11 television season versus the first 51 weeks of last season, "Tonight" is up by 10 percent in total viewers (3.848 million vs. 3.486 million), while "Late Show" is down 8 percent (3.354 million vs. 3.653 million). At 12:35 a.m. ET, Jimmy Fallon is up 12 percent versus his year-ago pace in total viewers (1.764 million vs. 1.579 million), while "Late Late Show" is down 8 percent (1.650 million vs. 1.773 million).

At 1:35 a.m. ET, "Last Call with Carson Daly" is up so far this season versus one year ago by 2 percent in 18-49 viewers (481,000 vs. 470,000) and up 10 percent in total viewers (973,000 vs. 881,000).

WEEKLY AVERAGES

(According to in-home viewing figures from Nielsen Media Research for the week of September 5-9. Ratings reflect "live plus same day" data from Nielsen Media Research unless otherwise noted. Season-to-date figures are averages of "live plus seven day" data except for the two most recent weeks, which are "live plus same day.")

ADULTS 18-49

11:35 p.m.-12:35 a.m. ET
NBC "Tonight," 1.0 rating, 4 share*
CBS "Late Show," 0.7/3*

11:35 p.m.-12 midnight ET
ABC "Nightline," 0.8/3*

12 midnight-1 a.m. ET
ABC "Kimmel," 0.4/2*

12:35-1:35 a.m. ET
NBC "Late Night," 0.7/4*
CBS "Late Late Show," 0.4/2*

1:35-2:05 a.m. ET
NBC "Last Call," 0.4/3 (in encore telecasts)*

TOTAL VIEWERS

11:35 p.m.-12:35 a.m. ET
NBC "Tonight," 3.7 million viewers*
CBS "Late Show," 2.7 million viewers*

11:35 p.m.-12 midnight ET
ABC "Nightline," 3.5 million viewers*

12 midnight-1 a.m. ET
ABC "Kimmel," 1.6 million viewers*

12:35-1:35 a.m. ET
NBC "Late Night," 1.8 million viewers*
CBS "Late Late Show," 1.2 million viewers*

1:35-2:05 a.m. ET
NBC "Last Call," 1.1 million viewers (in encore telecasts)*

* NBC's Thursday telecasts were delayed by an NFL overrun and Friday's "Late Show" was an encore. Monday telecasts are excluded from these averages due to the Labor Day holiday.

SEASON TO DATE

ADULTS 18-49

11:35 p.m.-12:35 a.m. ET
NBC "Tonight," 1.0 rating, 4 share
CBS "Late Show," 0.8/3

11:35 p.m.-12 midnight ET
ABC "Nightline," 0.9/4

12 midnight-1 a.m. ET
ABC "Kimmel," 0.5/3

12:35-1:35 a.m. ET
NBC "Late Night," 0.6/3
CBS "Late Late Show," 0.5/3

1:35-2:05 a.m. ET
NBC "Last Call," 0.4/3

TOTAL VIEWERS

11:35 p.m.-12:35 a.m. ET
NBC "Tonight," 3.8 million viewers
CBS "Late Show," 3.4 million viewers

11:35 p.m.-12 midnight ET
ABC "Nightline," 4.0 million viewers

12 midnight-1 a.m. ET
ABC "Kimmel," 1.7 million viewers

12:35-1:35 a.m. ET
NBC "Late Night," 1.8 million viewers
CBS "Late Late Show," 1.7 million viewers

1:35-2:05 a.m. ET
NBC "Last Call," 1.0 million viewers

SELECTED CABLE RESULTS, WEEK OF SEPTEMBER 5-9

NATIONAL ADULT 18-49 RATING

Comedy Central, 11-11:30 p.m. ET, "The Daily Show," 0.6**

Comedy Central, 11:30 p.m.-midnight ET, "The Colbert Report," 0.5**

TBS, 11 p.m.-midnight, "Conan," 0.3**

Adult Swim, 11:30 p.m.-12:30 a.m. ET, 1.1

Adult Swim, 12:30-1:30 a.m. ET, 0.7

Each adult 18-49 rating point equals 1.28 million viewers

TOTAL VIEWERS

Comedy Central, 11-11:30 p.m. "The Daily Show," 1.4 million**

Comedy Central, 11:30 p.m.-midnight ET, "The Colbert Report," 1.0 million**

TBS, 11 p.m.-midnight, "Conan," 0.6 million**

Adult Swim, 11:30 p.m.-12:30 a.m. ET, 2.2 million

Adult Swim, 12:30-1:30 a.m. ET, 1.5 million

** "Daily," "Colbert" and "Conan" ran encores on Monday.





  [september 2011]  
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