HISTORY(R) Continues Ratings Dominance as New Seasons of Hit Series ONLY IN AMERICA WITH LARRY THE CABLE GUY and AMERICAN RESTORATION Propel Network to #1 in Cable Wednesday Night Among Adults 25-54
New Wednesday 9-11 p.m. Line-Up Averaged 2.8 Million Total Viewers
New York, January 12, 2012 - HISTORY's primetime line-up on Wednesday, January 11 from 9-11 p.m. produced stellar ratings for the network. The new seasons of hit series ONLY IN AMERICA WITH LARRY THE CABLE GUY and AMERICAN RESTORATION propelled HISTORY to #1 in cable on Wednesday night among Adults 25-54. The network was also the #1 non-sports network among M25-54 and M18-49.
At 9 p.m., season two of ONLY IN AMERICA WITH LARRY THE CABLE GUY earned 2.7 million total viewers, 1.3 million Adults 25-54 and 1.1 million Adults 18-49. This is up vs. the season one average across all demos: +29% among total viewers, +30% among Adults 25-54 and +19% among Adults 18-49.
The new season of AMERICAN RESTORATION followed at 10 p.m. and earned 2.8 million total viewers, 1.4 million Adults 25-54 and 1.2 million Adults 18-49. Versus the 2011 AMERICAN RESTORATION Friday premiere average, it was up +17% among total viewers and Adults 25-54 and +9% among Adults 18-49. In its time period, AMERICAN RESTORATION ranked as the #1 non-sports telecast in cable among Adults and Men 25-54.
The new Wednesday 9-11 p.m. line-up averaged 2.8 million total viewers, 1.4 million Adults 25-54 and 1.2 million Adults 18-49, more than doubling the 2011 time period average.
ONLY IN AMERICA WITH LARRY THE CABLE GUY is produced for HISTORY by Pilgrim Studios. Craig Piligian and Eddie Rohwedder are Executive Producers for Pilgrim Studios. Larry the Cable Guy and J.P. Williams are Executive Producers for Parallel Entertainment. Executive Producer for HISTORY is Mike Stiller.
AMERICAN RESTORATION is produced for HISTORY by Leftfield Pictures. Brent Montgomery is Executive Producer for Leftfield Pictures and Matthew Braley is Co-Executive Producer. John Verhoff is Executive Producer for HISTORY.
HISTORY(R) and HISTORY(R) HD are the leading destinations for revealing, award-winning original non-fiction series and event specials that connect history with viewers in an informative, immersive and entertaining manner across multiple platforms. Programming covers a diverse variety of historical genres ranging from military history to contemporary history, technology to natural history, as well as science, archaeology and pop culture. Among the network's program offerings are hit series such as American Pickers, Ax Men, American Restoration, Ice Road Truckers, Top Gear, Pawn Stars and Top Shot, as well as acclaimed specials including Vietnam in HD, Gettysburg, America the Story of Us, WWII in HD, 102 Minutes That Changed America. HISTORY has earned four Peabody Awards, eleven Primetime Emmy(R) Awards, 12 News & Documentary Emmy(R) Awards and received the prestigious Governor's Award from the Academy of Television Arts & Sciences for the network's Save Our History(R) campaign dedicated to historic preservation and history education. Take a Veteran to School Day is the network's signature initiative connecting America's schools and communities with veterans from all wars. The HISTORY website, located at www.history.com, is the leading online resource for all things history, featuring over 20,000 videos, images, audio clips, articles and interactive features that allow visitors to dig deeper into a broad range of thousands of historical topics.