or


[02/26/13 - 11:05 AM]
Disney Channel Extends #1 Total Day TV Streak to 22 Consecutive Months Among Kids 6-11 and 34 Months in Tweens 9-14
Disney Channel spins the numbers for the month to date.

[via press release from Disney Channel]

Ratings Highlights for February 2013 Final National Ratings

Disney Channel Extends #1 Total Day TV Streak to 22 Consecutive Months Among Kids 6-11 and 34 Months in Tweens 9-14; Sets February High in Tweens

~"Dog With A Blog" is TV's #1 Series in Kids 2-11; "Shake It Up" #1 in Kids 6-11/Tweens

~ Home to Top 10 Cable TV Telecasts in K2-11, Top 26 in K6-11 and Top 13 in TW9-14

Disney Junior Preschooler Block Sets February Highs; "Sofia the First" is Cable's #1 TV Series for 2nd Consecutive Month; Block Delivers Top 3 Series With "Sofia," "Mickey Mouse Clubhouse" and "Jake and the Never Land Pirates"

~ "Sofia the First" Accounts for TV's Top 4 Telecasts in Kids 2-5, Top 6 Year to Date

Disney Channel February 2013 Total Day and Prime Highlights

During February 2013, Disney Channel ranked as TV's #1 network on a Total Day basis for the 22nd consecutive month in Kids 6-11 (593,000/2.5 rating - dates back to May 2011) and for the 34th in Tweens 9-14 (527,000/2.2 rating - dates back to May 2012), setting February highs in Tweens 9-14.

February saw Disney Channel tower over Nickelodeon by double digits for the 20th consecutive month in Kids 6-11 (+27% - vs. 468,000) and Tweens 9-14 (+68% - vs. 313,000) boasting its 2nd-largest monthly competitive advantage ever in Tweens 9-14.

In Prime, Disney Channel extended its streak as TV's #1 network to 97 consecutive months in Kids 6-11 (1.1 million/4.4 rating) and to 92 months in Tweens 9-14 (921,000/3.9 rating), and was cable TV's #2 network in Total Viewers (2.5 million), surpassing #3 History Channel by a solid 19% (vs. 2.1 million).

· "Dog With A Blog" ranked as the months #1 TV series in Kids 2-11 (2.3 million/5.8 rating), with "Shake It Up" the #1 TV series in Kids 6-11 (1.9 million/8.2 rating) and Tweens 9-14 (2.0 million/8.4 rating).

· On Sunday, February 17, "Dog With A Blog" (8:00 - 8:30 p.m.) and "Austin & Ally" (8:30 - 9:00 p.m.) set series highs in Tweens 9-14, and delivered their #2 telecasts on record in Total Viewers, Kids 2-11 and Kids 6-11.

· Overall, led by "Austin & Ally," Disney Channel delivered the month's Top 10 cable TV telecasts in Kids 2-11, Top 26 in Kids 6-11 and Top 13 in Tweens 9-14 (Top 5 below):

Disney Junior - February 2013

Disney Junior, the daily programming block for kids age 2-7 on Disney Channel, recorded February highs in Total Viewers (1.8 million), Girls 2-5 (288,000/3.7 rating) and Women 18-49 (326,000/0.5 rating), and saw its highest rated February in the daypart in Kids 2-5 (3.1 rating).

· For the 2nd straight month, "Sofia the First" was crowned the month's #1 cable TV series in Kids 2-5 (851,000/5.3 rating) and Girls 2-5 (501,000/6.4 rating), the #1 preschool cable TV series in Total Viewers (2.2 million) and Women 18-49 (437,000/0.7 rating), and was also the #1 cable TV series in Boys 2-5 (349,000/4.3 rating). In fact, "Sofia" was the #1 cable TV series each week throughout the month in Kids 2-5.

· Impressively, in 2013 to date, "Sofia the First" accounts for the Top 6 cable TV telecasts in Kids 2-5, Top 5 cable TV telecasts in Girls 2-5 and the Top 5 preschool cable TV telecasts in Women 18-49 (Kids 2-5 below):

· Overall, the block held the month's Top 3 cable TV series in Kids 2-5 and Girls 2-5, and the Top 4 preschool cable TV series in Total Viewers and Women 18-49 with "Sofia the First," "Mickey Mouse Clubhouse," "Jake and the Never Land Pirates" and "Doc McStuffins" (varying order):

About Disney Channel:

Disney Channel is a 24-hour kid-driven, family inclusive television network that taps into the world of kids and families through original series and movies. Currently available on basic cable in nearly 99 million U.S. homes and to millions of other viewers on Disney Channels around the world, Disney Channel is part of the Disney/ABC Television Group.

About Disney Junior:

Disney Junior reflects the emotional connection generations of consumers have to Disney storytelling and Disney characters, both classic and contemporary. It invites mom and dad to join their child in the Disney experience of magical, musical and heartfelt stories and characters, while incorporating specific learning and development themes designed for kids age 2-7. Disney Junior's series blend Disney's unparalleled storytelling and characters kids love deeply with learning, including early math, language skills, healthy eating and lifestyles, and social skills. Disney Junior launched in February 2011 with a daily programming block on Disney Channel. In its first year, Disney Junior posted the network's biggest yearly audience in the daypart in Total Viewers, Kids 2-5, Boys 2-5 and Women 18-49, increasing by double-digit margins among preschooler demographics over year-ago levels. On March 23, 2012 Disney Junior added a cable and satellite channel in the U.S. Disney Junior channels in Japan, India and Disney Junior Portugal launched in fall 2012, bringing the total number of channels to 33 worldwide.

Source: NTI, U.S. ratings, most current, February 2013: 1/28/13-2/24/13; February 2012: 1/30/12-2/26/12. Total Day rank streaks include ties based on rating; K2-11/K6-11/TW9-14 series ranks based on trackage data with minimum 2 telecasts, sorted by 000s, then rating; K/B/G2-5, P2+, A/W 1849 series ranks based on program level data.





  [february 2013]  
S
M
T
W
T
F
S
     


· AUSTIN & ALLY (DISNEY)
· DOG WITH A BLOG (DISNEY)
· SHAKE IT UP (DISNEY)





most recent ratings | view all posts
[08/28/15 - 08:47 AM]
"Food Fighters" Matches Its Season High in 18-49
NBC spins the numbers for Thursday, August 27.

[08/28/15 - 08:38 AM]
Thursday's Broadcast Ratings: "Big Brother," "Big Bang" Continue Win Streak for CBS
The Eye has won the past 11 Thursdays among total viewers and adults 18-49.

[08/27/15 - 11:09 AM]
Jimmy Fallon Tops His Broadcast Competition for the Late-Night Ratings Week of Aug. 17-21 in All Key Categories
NBC spins the late-night numbers for the week of August 17-21.

[08/27/15 - 08:53 AM]
"The Carmichael Show" Is the Most-Watched Summer Comedy Debut Since 2007, Wins the Slot Among the Big 4 in Adults 18-49
NBC spins the numbers for Wednesday, August 26.

[08/27/15 - 08:43 AM]
Wednesday's Broadcast Ratings: CBS Tops Viewers, Shares Demo Crown with NBC
"America's Got Talent" is the most-watched series while "Big Brother" leads the adults 18-49 race.

[08/26/15 - 08:42 AM]
NBC Wins Tuesday Among the Big 4 in All Key Measures, Sweeps Six of Six Half-Hours Among Those Nets in Adults 18-49
NBC spins the numbers for Tuesday, August 25.

[08/26/15 - 08:27 AM]
Tuesday's Broadcast Ratings: NBC Tops Viewers, Demos for Sixth Consecutive Week
"America's Got Talent" paves the way for another victory by the Peacock.

[08/25/15 - 01:03 PM]
"48 Hours: Decades of Deceit" Is Saturday's #1 Broadcast at 10:00 PM with Adults 25-54, Adults 18-49 and Viewers
CBS spins the numbers for Saturday, August 22.

[08/25/15 - 09:03 AM]
"Live with Kelly and Michael" Is the Week's No. 1 Syndie Talker in All Key Measures
Disney/ABC Domestic Television spins the numbers for the week of August 10-14.

[08/25/15 - 08:43 AM]
Monday's Broadcast Ratings: ABC, NBC Share Top Demo Honors
The Alphabet's "Bachelor in Paradise" surges 20% from last week among adults 18-49.

[08/25/15 - 08:43 AM]
NBC Ties for the Monday Win Among the Big 4 in 18-49
NBC spins the numbers for Monday, August 24.

[08/25/15 - 08:37 AM]
"Bachelor in Paradise" and "Bachelor in Paradise: After Paradise" Both Hit Series Highs in Overall Viewers and Young Adults
ABC spins the numbers for Monday, August 24.

[08/24/15 - 01:46 PM]
"Fear the Walking Dead" Becomes the #1 Series Premiere in Cable History in Total Viewers and All Key Demos
AMC spins the numbers for Sunday, August 23.

[08/24/15 - 01:40 PM]
Investigation Discovery Shatters Network Records with the New Season Premiere of "Homicide Hunter: Lt. Joe Kenda," Delivering 3.8 Million Viewers P2+
Investigation Discovery further spins the numbers for Tuesday, August 18.

[08/24/15 - 12:43 PM]
"Under the Dome" Is the Week's Top Program in Live +7-Day Lift in Viewers and Adults 18-49 for the Second Straight Week
CBS further spins the numbers for the week of August 3-9.