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[03/12/13 - 11:44 AM]
FOX Moves Into No. 2 Spot for Season - Network Wins Week Among Adults 18-49 and Adults 18-34
FOX spins the numbers for the week of March 4-10.

[via press release from FOX]

NATIONAL NIELSEN RATINGS FOR THE WEEK OF MARCH 4 - 10, 2013

FOX MOVES INTO NO. 2 SPOT FOR SEASON

NETWORK WINS WEEK AMONG ADULTS 18-49 AND ADULTS 18-34 AND DOMINATES ON SIX NIGHTS AMONG ADULTS 18-49, ADULTS 18-34 AND TEENS

AMERICAN IDOL Leads Tuesday, Wednesday and Thursday Nights Among Adults 18-49, Adults 18-34 and Teens

FOX has officially surpassed NBC and moved into the No. 2 spot for the season among Adults 18-49. The network's week was highlighted by dominate performances from AMERICAN IDOL, BONES, THE FOLLOWING, GLEE, and the Sunday night ANIMATION DOMINATION line-up, leading the network to rank No. 1 for the week among Adults 18-49, Adults 18-34 and Teens. FOX also ranked No. 1 six nights this week among Adults 18-49 and Adults 18-34.

On Monday, THE FOLLOWING was the highest rated program of the night in Adults 18-49, Total Viewers, Teens and all key male demos. Tuesday, Wednesday and Thursday episodes of AMERICAN IDOL dominated their time periods and led the network to rank No. 1 on each of the nights among Adults 18-49, Adults 18-34 and Teens.

For the week, FOX had:

· 8 of the Top 20 programs among Adults 18-49: AMERICAN IDOL- WED (No. 3), AMERICAN IDOL- THU (No. 4), AMERICAN IDOL- TUES Special (No. 5), THE FOLLOWING (No. 7), FAMILY GUY (No. 11), GLEE (No. 13), THE SIMPSONS (No. 16 tie), and BONES (No. 16 tie).

· 11 of the Top 20 programs among Adults 18-34: AMERICAN IDOL- WED (No. 2), FAMILY GUY (No. 3), AMERICAN IDOL- THU (No. 4), GLEE (No. 5), AMERICAN IDOL TUES Special (No. 6), THE SIMPSONS (No. 7), BOB'S BURGERS (No. 10 tie), THE FOLLOWING (No. 10 tie), AMERICAN DAD SP (No. 8 tie), THE CLEVELAND SHOW 8:30p (No. 10), BONES (No. 12 tie), BOB'S BURGERS (No. 12), THE CLEVELAND SHOW 8:30p (No. 13 tie) and BONE (No. 13 tie).

· 9 of the Top 20 programs among Teens: AMERICAN IDOL- THU (No. 2), FAMILY GUY (No. 3), AMERICAN IDOL- WED (No. 4), AMERICAN IDOL TUES Special (No. 5 tie), THE SIMPSONS (No. 5 tie), THE CLEVELAND SHOW 8:30p (No. 5 tie), GLEE (No. 8), BOB'S BURGERS (No. 9) and THE FOLLOWING (No. 13).

· 5 of the Top 20 programs among Total Viewers: AMERICAN IDOL- THU (No. 6), AMERICAN IDOL- WED (No. 7), AMERICAN IDOL TUES Special (No. 8), THE FOLLOWING (No. 16) and BONES (No. 19).

Nightly and Program Highlights

MONDAY

8:00-9:00 BONES: (A18 49: 2.2/6, 8.4 Mil Total Viewers)

9:00-10:00 THE FOLLOWING: (A18 49: 2.8/7, 8.8 Mil Total Viewers)

8:00-10:00 FOX PRIME: (A18 49: 2.5/7, 8.6 Mil Total Viewers)

On Monday, FOX won the night in Adults 18-49, Total Viewers, Adults 18-34 and Adults 25-54.

BONES (2.2/6) ranked No. 2 in its hour in Adults 18-49 (tie) and Adults 18-34.

THE FOLLOWING (2.8/7) was the highest rated program of the night in Adults 18-49, Total Viewers, Teens and all key male demos.

TUESDAY

8:00-10:00 AMERICAN IDOL (S): (A18-49: 3.5/10, 11.7 Mil Total Viewers)

FOX won the night in Adults 18-49, Adults 18-34, Adults 25-54 and Teens. FOX outperformed the No. 2 network of the night, CBS by +35% in Adults 18-49 (3.5/10 vs. 2.6/7) and +79% in Adults 18-34 (2.5/8 vs. 1.4/5).

A special AMERICAN IDOL posted a 3.5/10 in Adults 18-49. AMERICAN IDOL was the highest rated program of the night in Adults 18-49, Adults 18-34 and Teens.

WEDNESDAY

8:00-10:00 AMERICAN IDOL: (A18 49: 3.8/10, 12.8 Mil Total Viewers)

FOX won the night in Adults 18-49, Total Viewers, Adults 18-34 and Teens. FOX outperformed the No. 2 networks of the night by +100% in Adults 18-49 (3.8/10 vs. 1.9/5 for CBS), +182% in Adults 18-34 (3.1/10 vs. 1.1/3 for ABC) and +66% in Total Viewers (12.8 Mil. vs. 7.7 Mil. for CBS). FOX won its eighth straight Wednesday.

AMERICAN IDOL delivered a 3.8/10 among Adults 18-49. AMERICAN IDOL was the highest rated program of the night in Adults 18-49, Adults 18-34, Total Viewers, Teens and all key demos. AMERICAN IDOL outperformed its nearest competitors by +46% in Adults 18-49 (3.8/10 vs. 2.6/7 for CBS' Survivor) and +107% in Adults 18-34 (3.1/10 vs. 1.5/5 for ABC's repeat Modern Family).

THURSDAY

8:00-9:32 AMERICAN IDOL: (A18 49: 3.6/10, 13.1 Mil Total Viewers)

9:32-10:32 GLEE: (A18 49: 2.4/7, 6.7 Mil Total Viewers)

8:00-10:32 FOX PRIME: (A18 49: 3.1/9, 10.6 Mil Total Viewers)

FOX ranked No. 1 on Thursday night in Adults 18-49 (tie), Adults 18-34 and Teens. FOX ranked No. 1 for the third straight Thursday in Adults 18-49 and its eighth straight Thursday (since AMERICAN IDOL premiered) in Adults 18-34. FOX outperformed the No. 2 network of the night by +50% in Adults 18-34 (2.7/9 vs. 1.8/6 for CBS).

AMERICAN IDOL posted a 3.6/10 among Adults 18-49. AMERICAN IDOL was the second-highest rated program of the night in Adults 18-34 and Teens (behind CBS' The Big Bang Theory), but won the 8-9:30p time period in both demographics.

GLEE delivered a 2.4/7 at 9p, +41% above its performance for its last original three weeks prior (1.7/5). GLEE won the 9:30-10:30p time period among Adults 18-49, Adults 18-34 and Teens.

FRIDAY

8:00-9:00 KITCHEN NIGHTMARES: (A18 49: 1.2/4, 3.3 Mil Total Viewers)

9:00-10:00 TOUCH: (A18 49: 0.7/2, 2.6 Mil Total Viewers)

8:00-10:00 FOX PRIME: (A18 49: 1.0/3, 3.0 Mil Total Viewers)

FOX placed No. 3 for the night among Adults 18-49 (tie), moving to No. 2 among Adults 18-34.

KITCHEN NIGHTMARES delivered a 1.2/4 among Adults 18-49 and ranked No. 1 in its time period in Adults 18-34.

TOUCH posted a 0.7/2 among Adults 18-49 at 9p.

SATURDAY

8:00-8:30 COPS: (A18-49: 1.0/4, 3.4 Mil Total Viewers)

8:30-9:00 COPS 2 (R): (A18-49: 1.0/4, 3.5 Mil Total Viewers)

9:00-10:00 THE FOLLOWING (R): (A18-49: 0.6/2, 1.9 Mil Total Viewers)

8:00-10:00 FOX PRIME: (A18-49: 0.8/3, 2.7 Mil Total Viewers)

FOX ranked No. 1 on Saturday night among Adults 18-49 and Adults 18-34 with an original COPS (1.0/4) and encores of COPS 2 (1.0/4) and THE FOLLOWING (0.6/2).

SUNDAY

7:00-7:30 BOB'S BURGERS (R): (A18-49: 0.9/3, 2.1 Mil Total Viewers)

7:30-7:59 AMERICAN DAD (S): (A18-49: 1.6/5, 3.3 Mil Total Viewers)

7:59-8:30 THE SIMPSONS: (A18-49: 2.2/6, 4.9 Mil Total Viewers)

8:30-9:00 THE CLEVELAND SHOW: (A18-49: 1.8/5, 4.0 Mil Total Viewers)

9:00-9:30 FAMILY GUY: (A18-49: 2.7/7, 5.3 Mil Total Viewers)

9:30-10:00 BOB'S BURGERS: (A18-49: 1.8/4, 3.8 Mil Total Viewers)

7:00-10:00 FOX PRIME: (A18-49: 1.8/5, 3.9 Mil Total Viewers)

On Sunday, FOX ranked No. 1 for the night in Adults 18-49 (tie), Adults 18-34 and Teens.

FOX's original animated shows were the top five highest rated programs of the night among Adults 18-34. FOX won every half hour from 7-10p among Adults 18-34.

At 7p an encore BOB'S BURGERS (0.9/3) was followed by an original of AMERICAN DAD (1.6/5).

THE SIMPSONS did a 2.2/6 at 8p and THE CLEVELAND SHOW posted a 1.8/5 at 830p.

FAMILY GUY did a 2.7/7, up +13% from three weeks prior (2.4/6 on 2/17/13) and was the highest rated program of the night among Adults 18-49 and Adults 18-34.

BOB'S BURGERS did a 1.8/4 at 930p, up +6% from the previous week (1.7/4).

MARCH 4 - 10, 2013

TOTAL PRIMETIME
ADULTS 18 49 ADULTS 18 34 VIEWERS (Mil)
FOX 2.3/7 FOX 2.0/7 FOX 7.5
ABC 1.5/4 ABC 1.1/4 ABC 5.4
CBS 1.9/5 CBS 1.0/4 CBS 9.4
NBC 1.1/3 NBC 0.8/3 NBC 3.5

12/13 FOX Programs: Live + 7 in Adults 18-49
Live+Same Day vs. Live + 7 ratings (available through 2/24/13) among Adults 18-49:

12/13 Season through 2/24 Live+Same Day Adults 18-49 Live + 7 Adults 18-49 % Change
BONES 2.2/6 3.0/8 +36%
THE MOB DOCTOR 1.0/2 1.3/3 +30%
THE FOLLOWING 2.9/7 4.7/12 +62%
RAISING HOPE 1.7/5 2.1/6 +24%
BEN AND KATE 1.3/4 1.6/4 +23%
NEW GIRL 2.3/6 3.8/10 +65%
THE MINDY PROJECT 1.7/4 2.3/6 +35%
AMERICAN IDOL-Wed 5.0/14 6.0/16 +20%
THE X FACTOR-Wed 3.1/9 3.6/10 +16%
AMERICAN IDOL-Thu 4.6/13 5.6/16 +22%
THE X FACTOR-Thu 2.9/8 3.4/10 +17%
GLEE 2.3/6 3.7/10 +61%
KITCHEN NIGHTMARES 1.1/4 1.5/5 +36%
FRINGE 1.0/3 1.6/5 +60%
TOUCH 0.8/2 1.2/4 +50%
THE CLEVELAND SHOW 1.5/4 1.8/5 +20%
THE SIMPSONS 2.9/7 3.3/8 +14%
BOB'S BURGERS 2.1/5 2.4/6 +14%
FAMILY GUY 2.9/7 3.9/9 +34%
AMERICAN DAD 2.2/5 2.7/6 +23%

12/13 FOX Programs: Live +7 in Total Viewers
Live+Same Day vs. Live + 7 ratings (available through 2/24/13) among Total Viewers: 12/13 Season thru 2/24 Live+Same Day P2+ (Mil.) Live + 7 P2+ (Mil.) % Change
BONES 7.9 10.3 +30%
THE MOB DOCTOR 3.6 4.6 +29%
THE FOLLOWING 9.1 13.2 +45%
RAISING HOPE 3.9 4.8 +25%
BEN AND KATE 2.8 3.4 +21%
NEW GIRL 4.4 6.8 +55%
THE MINDY PROJECT 3.2 4.3 +33%
AMERICAN IDOL-Wed 15.3 17.6 +15%
THE X FACTOR-Wed 8.6 9.9 +15%
AMERICAN IDOL-Thu 14.4 16.8 +17%
THE X FACTOR-Thu 8.5 9.7 +14%
GLEE 5.9 8.8 +49%
KITCHEN NIGHTMARES 3.2 3.9 +23%
FRINGE 2.8 4.3 +52%
TOUCH 2.9 4.2 +44%
THE CLEVELAND SHOW 3.2 3.6 +12%
THE SIMPSONS 6.2 7.1 +14%
BOB'S BURGERS 4.4 4.9 +11%
FAMILY GUY 5.7 7.5 +30%
AMERICAN DAD 4.5 5.4 +19%

About Fox Broadcasting Company

Fox Broadcasting Company (FOX) is a unit of News Corporation. FOX finished the 2011-2012 season at No. 1 in the key adult demographic for the eighth consecutive year - a feat that has never been achieved in broadcast history - while continuing to dominate all network competition in the more targeted Adults 18-34 and Teen demographics. FOX airs 15 hours of primetime programming a week as well as late-night entertainment programming, major sports and Sunday morning news.





  [march 2013]  
S
M
T
W
T
F
S
     


· AMERICAN DAD (TBS)
· AMERICAN IDOL (FOX)
· BOB'S BURGERS (FOX)
· BONES (FOX)
· CLEVELAND SHOW, THE (FOX)
· COPS (SPIKE TV)
· FAMILY GUY (FOX)
· FOLLOWING, THE (FOX)
· GLEE (FOX)
· KITCHEN NIGHTMARES (FOX)
· SIMPSONS, THE (FOX)
· TOUCH (FOX)





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