[05/20/13 - 09:40 AM]
Live + 7 Day Ratings: ABC's "Grey's Anatomy "Emerges as the Week's #1 Drama in Adults 18-49
ABC further spins the numbers for the week of April 29-May 5.

[via press release from ABC]

Live + 7 Day Ratings: ABC's "Grey's Anatomy "Emerges as the Week's #1 Drama in Adults 18-49

Live + 7 Day Ratings for the week of 4/29/13 (Week #32):

Based on Live + 7 Day ratings among Adults 18-49, ABC's Modern Family (5.8 rating) moved ahead of NBC's The Voice, beating the Monday edition by 9% (5.3 rating) and the Tuesday edition by a full rating point (+21% - 4.8 rating). The ABC sitcom also solidified its rank as Wednesday's #1 TV show, growing its lead over Fox's American Idol-Weds (3.4) to a huge 71% with young adults (versus 24% in the initial Live + Same Day ratings).

ABC's Grey's Anatomy emerged as TV's #1 drama of the week in Adults 18-49 (4.5 rating), leapfrogging over CBS' NCIS to lead by 5-tenths of a rating point (4.0 rating) and increasing its advantage over Fox's The Following to 4-tenths of a rating point (4.1 rating) in the Live + 7 day numbers. Initially, in the Live + Same Day ratings, Grey's paced behind the CBS drama by 1-tenth of a rating point, while leading the Fox drama by a margin of 3-tenths of a rating point.

· ABC claimed 2 of the Top 3 biggest gainers via time-shifted viewing among Adults 18-49: Modern Family (+2.2 rating points) and Grey's Anatomy (+1.5 rating points).

· ABC had 6 shows gain more than 2 million viewers over their initially reported totals: Modern Family (+4.45 million), Grey's Anatomy (+3.16 million), Castle (+3.14 million), Scandal (+2.51 million), Nashville (+2.33 million) and Once Upon a Time (+2.04 million).

Season-to-Date TV Playback (9/24/12-5/5/13):

Based on TV playback data for the 2012-13 season, ABC's Modern Family is the season's biggest gainer via time-shifted viewing in both Total Viewers and Adults 18-49, adding on +4.54 million viewers and +2.3 rating points. The ABC sitcom is Wednesday's #1 TV show this season with Adults 18-49, defeating Fox's American Idol-Weds by nearly two full rating points (6.6 rating vs. 4.8 rating). In addition, Modern Family beats NBC's The Voice by 22% (5.4) and The Voice-Tues by 38% (4.8) this season to date.

Grey's Anatomy is this season's #1 broadcast drama among Adults 18-49 (4.7 rating), based on original telecasts.

Source: The Nielsen Company, as dated. Based on regular, original telecasts only.

  [may 2013]  


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