or


[06/03/13 - 10:46 AM]
Oxygen Media Surges Into Top 20 Ad-Supported Cable Networks in May
Oxygen spins the numbers for the month of May.

[via press release from Oxygen]

OXYGEN MEDIA SURGES INTO TOP 20 AD-SUPPORTED CABLE NETWORKS IN MAY

SHATTERS RECORDS WITH BEST WEEK AND BEST NIGHT IN NETWORK HISTORY

Powered By The Success Of Original Series "Best Ink" "Find Me My Man," "Bad Girls All Star Battle" And "Bad Girls Club"

Network Enjoys Impressive Double Digit Growth Year over Year

NEW YORK - June 3, 2013-Oxygen Media enjoys a banner month in May powering into the top 20 ad-supported cable networks with women 18-34 and women 18-49 for the month of May, according to Nielsen. Oxygen shattered ratings records this month, delivering its best week in network history among adults 18-34 (203,000) and women 18-34 (149,000) the week ending May 26, as well as scoring its best night ever in primetime among all key demos on May 21. The network posted impressive double-digit growth in key demos year-over-year in primetime (May 2013 vs. May 2012), marking a 25 percent increase among adults and women 18-34, up 20 percent among adults and 21 percent among women 18-49, and up 12 percent in total viewers. Driven by original programming including "Best Ink," "Find Me My Man," "Bad Girls All Star Battle," and "Bad Girls Club," May delivered four telecasts surpassing one million total viewers and averaged 442,000 total viewers in primetime.

May was a milestone month for Oxygen with multiple series earning record ratings including "Best Ink" season two, which delivered its two highest performances of the series among adults 18-49 in back-to-back weeks (5/15/13 with 379,000 and 5/22/13 with 354,000). The popular tattoo competition series hosted by Fall Out Boy bassist, musician and tattoo enthusiast Pete Wentz, is averaging 535,000 total viewers, up five percent compared to the previous season (Live+SD). "Find Me My Man," the network's new matchmaking series featuring Miami's premiere matchmaker to the urban elite Natalie Clarice, is averaging 529,000 total viewers, marking impressive triple digit growth up 144 percent compared to the same time period last year. Continuing to be a pop culture hit in its 10th season, "Snapped" is averaging 666,000 total viewers, up 14 percent versus the same time period last year.

Hosted by actor, musician and heartthrob Ray J, the premiere of "Bad Girls All Star Battle" (5/21/13) earned the network's highest season premiere ever, scoring 1.7 million total viewers as well as the highest rated series premiere ever among total viewers, adults 18-49 (1 million) and women 18-49 (814,000). In primetime, Oxygen ranked as the #1 cable network among women 18-49 and women 18-34, out delivering CBS. Furthermore, "Bad Girls Club" and "Bad Girls All Star Battle" were the #1 and #2 cable telecasts of the day among women 18-49 and women 18-34. Dominating the conversation online as well, "Bad Girls Club" and "Bad Girls All Star Battle" ranked as the #1 and #2 most tweeted about series of the day across all of broadcast and cable.

Also in May, Oxygen ranked as the #2 most social cable network in the reality genre, boosted by 1.3 million social comments, and "Bad Girls Club" and "Bad Girls All Star Battle" ranked as the #2 and #3 most social cable reality series respectively according to Bluefin.

Source: Nielsen Media Research, Time period data based on Most Current data. 2Q13/2013 = L+7 through 05/05/13 blended with L+SD through 05/19/13 & 2Q12/2012 = L+7 through 05/06/12 blended with L+SD through 05/20/12.Cable ranks includes ad supported cable entertainment networks, and excludes non-ad supported networks (e.g., pay cable, Disney), sports, news channels and networks that air in less than 50% of the daypart. Program data based on LS. Source: Bluefin May 2013: Cable Reality Primetime (New & Repeat)

About Oxygen Media

Oxygen Media is a multiplatform entertainment brand that delivers relevant and engaging content to young women who like to "live out loud." Oxygen is rewriting the rulebook for women's media by changing how the world sees entertainment from a young woman's point of view. Through a vast array of unconventional and original content, including "The Glee Project," "The Face," "Best Ink," "I'm Having Their Baby" and "Bad Girls Club," the growing cable network is the premier destination to find unique and groundbreaking unscripted programming. "The Glee Project" is a winner of a 2012 Gracie Award which honors programming created for women, by women and about women for "Outstanding Reality Show." A social media trendsetter, Oxygen is a leading force in engaging modern young women, wherever they are, with popular, award winning features online including www.OxygenLive.com, the real time social viewing party that is also available as an app for the iPhone and iPad. Oxygen is available in 80 million homes, and can be found online and on mobile devices at www.oxygen.com. Follow us on Twitter at www.twitter.com/OxygenPR. Oxygen Media is a service of NBCUniversal.





  [june 2013]  
S
M
T
W
T
F
S
      


· BAD GIRLS ALL STAR BATTLE (OXYGEN)
· BAD GIRLS CLUB, THE (OXYGEN)
· BEST INK (OXYGEN)
· FIND ME MY MAN (OXYGEN)





most recent ratings | view all posts
[12/04/16 - 09:02 AM]
Saturday's Broadcast Ratings: FOX Holds Off ABC in College Football Showdown
The network wins the night in both total viewers and adults 18-49.

[12/04/16 - 08:55 AM]
"Saturday Night Live" Grows Versus the Year-Ago Night
NBC spins the numbers for Saturday, December 3.

[12/03/16 - 08:45 AM]
Friday's Broadcast Ratings: College Football Sparks Demo Victory for FOX
The network leads the night among adults 18-49 while CBS is the most-watched broadcaster.

[12/03/16 - 08:38 AM]
ABC Earns Its Most Watched Friday This Season with "20/20" Spiking Over 50% to Season Highs
ABC spins the numbers for Friday, December 2.

[12/03/16 - 08:37 AM]
New Season Highs for "Dateline"; "Caught on Camera" Captures Its Top Total-Viewer Result Since February
NBC spins the numbers for Friday, December 2.

[12/02/16 - 03:09 PM]
Science Channel Delivers Double-Digit Primetime and Total Day Increases Across Key Demos Including Adults 25-54 and Total Viewership in November
Science Channel further spins the numbers for the month of November.

[12/02/16 - 11:38 AM]
"DC's Legends of Tomorrow" Hits Series Highs in The CW's #DCWeek Finale
The CW spins the numbers for Thursday, December 1.

[12/02/16 - 09:16 AM]
Thursday's Broadcast Ratings: NBC Tops Charts with "Thursday Night Football"
The Peacock eclipses the competition among total viewers and adults 18-49.

[12/02/16 - 06:53 AM]
HGTV's "Fixer Upper" Season Four Scores Its Highest-Rated Premiere Ever
HGTV spins the numbers for Tuesday, November 29.

[12/01/16 - 12:19 PM]
"Arrow" Shoots to Season Highs as #DCWeek Continues
The CW spins the numbers for Wednesday, November 30.

[12/01/16 - 09:09 AM]
Wednesday's Broadcast Ratings: FOX Tops Demos, NBC Big with Total Viewers
The Peacock's "Dolly Parton's Christmas of Many Colors: Circle of Love" is the most-watched program last night.

[11/30/16 - 02:11 PM]
"Monday Night Football" Helps ESPN Win the Night among All Networks
ESPN spins the numbers for Monday, November 28.

[11/30/16 - 01:30 PM]
FXX Surges on Strength of Historic "The Simpsons 600 Marathon"
FXX spins the numbers for the recent stunt.

[11/30/16 - 01:05 PM]
A&E's "Leah Remini: Scientology and the Aftermath" Becomes the Network's #1 Original Series Debut in More Than 2 Years
A&E spins the numbers for Tuesday, November 29.

[11/30/16 - 12:12 PM]
"The Flash" Races to Its Most Watched Episode in Two Years as #DCWeek Speeds Up
The CW spins the numbers for Tuesday, November 29.