[09/12/13 - 03:39 PM]
June and Sugar Bear Commit to Record-Breaking Numbers
TLC spins the numbers for Wednesday, September 11.

[via press release from TLC]


-- Season finale of TLC's HERE COMES HONEY BOO BOO posts the series' highest HH, P2+, and W25-54 delivery EVER; averaging over 3.2M P2+viewers --

--At 9pm, Finale ranks #1 among all cable with women and #2 on ALL television with W18-34--

(New York, NY) - June, Sugar Bear, and the rest of the Boo Boo clan close out the season with the series' highest rated episode ever among HH, W25-54, and best P2+ delivery. The season finale episode of TLC's pop culture sensation HERE COMES HONEY BOO BOO garnered a 2.3 HH rating, a 2.2 W25-54/18-49/18-34 rating and averaged 3.2MP2+ viewers. It also averaged a 1.5 P25-54/18-49 rating and a 1.4 P18-34 rating.

The finale episode - featuring the emotional commitment ceremony between matriarch June and her longtime partner Sugar Bear- ranked #1 in the 9pm hour among all ad-supported cable with W25-54/18-49/18-34 and P18-49/18-34 delivery, and #2 on all of television in the 9pm hour with W18-34 delivery, beating NBC's America's Got Talent. Additionally, it posted TLC's highest HH, P2+ and W25-54/18-49/18-34 ratings and delivery of 2013 to-date, and the network's highest P2+ delivery since Breaking Amish: The Shunning Truth Part 1 in November 2012 (11/11/12). In addition, the network scored its best Wednesday Prime P2+ delivery since December 2010 and also nabbed its best HH, P2+, W25-54/18-49/18-34 and P18-49 rating and delivery in the time period in over a decade (since 12/25/02, Trading Spaces: Home for the Holiday).

Source: Nielsen, L+SD, finale = 9/11/13;. L+SD Rtg/(000s).

HERE COMES HONEY BOO BOO also saw continued success on the digital front this season, nabbing nine consecutive weeks on SocialGuide's top 10 cable charts and garnering over 1M total Twitter mentions. It also generated six Twitter US Trending Topics: #HoneyBooBoo, #HereComesHoneyBooBoo, #WatchNSniff, Honey Boo Boo, Sugar Bear, #ShugieLovesJune.

HERE COMES HONEY BOO BOO is produced by Authentic Entertainment for TLC.

About TLC

TLC is a global brand that celebrates extraordinary people and relatable life moments through innovative nonfiction programming. A top 10 cable network in key female demos, TLC has built successful consumer brands around series including Cake Boss, and has transformed Fridays into "BrideDay" with a lineup of wedding-themed programming anchored by the Say Yes To The Dress franchise. In 2012, TLC had 28 series averaging 1 million P2+ viewers or more, including four series that averaged 2 million P2+ viewers or more: Here Comes Honey Boo Boo, Breaking Amish, Long Island Medium, and Sister Wives.

TLC is available in more than 99 million homes in the US and more than 300 million households in over 150 markets internationally. A destination online, TLC.com offers in-depth fan sites, exclusive video content, and original editorial covering style, home, food, and more. Fans can also interact with TLC via On Demand services, on mobile platforms, and through social media such as Facebook or @TLC on Twitter. TLC is part of Discovery Communications (NASDAQ: DISCA,DISCB, DISCK), the world's number one nonfiction media company reaching more than 1.8 billion cumulative subscribers in 218 countries and territories.

  [september 2013]  


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