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[11/05/13 - 09:00 AM]
"Who Wants to Be a Millionaire" Grows to Season Highs in Homes and Women 25-54
Disney-ABC Domestic Television spins the numbers for the week of October 21-25.

[via press release from Disney-ABC Domestic Television]

Ratings Report, Week of October 21, 2013 (National Live + Same Day Program Ratings)

"Who Wants To Be A Millionaire" is Up Week To Week by 5% in Households And by 10% in Women 25-54 to Equal Season Highs in Both Nielsen Measures

The Biggest Gainer Among Syndicated Talk Shows this Season, "Millionaire" Grows by Double-Digits Year to Year with Adults 18-49 and Women 25-54

"Who Wants To Be A Millionaire"

Based on National ratings for the week of October 21, 2013, "Who Wants To Be A Millionaire" grew week to week by 5% in Households (2.2 rating vs. 2.1 rating), by 4% in Total Viewers (3.043 million vs. 2.930 million) and by 10% in Women 25-54 (1.1 rating vs. 1.0 rating). In fact, "Millionaire" with Cedric "The Entertainer" equaled season highs in both Households and Women 25-54, while earning its 2nd-biggest audience of the season.

· On Friday (10/25/13), "Millionaire" matched its highest-rated telecast on any day this season in homes (2.4 rating) and drew its 2nd-largest overall audience (3.288 million) for any telecast.

· Season to date, "Who Wants To Be A Millionaire" with Cedric "The Entertainer" is up by double-digits with Adults 18-49 (+20% - 0.6 rating vs. 0.5 rating) and Women 25-54 (+11% - 1.0 rating vs. 0.9 rating) from the same point last season to deliver the show's best performance in 5 years - since the 2008-09 season. In fact, in both Nielsen measures, "Millionaire" is up the most this season for any syndicated game show. "Millionaire" with Cedric is holding steady with Women 18-49 (0.7 rating) and Adults 25-54 (0.8 rating).

"Millionaire" is produced by Valleycrest Productions Ltd. and is distributed by Disney-ABC Domestic Television. Rich Sirop is the executive producer. "Millionaire" is taped at Metropolis Studios (106 & Park) in New York City. Visit "Millionaire's" website at: http://www.millionairetv.com.

Source: The Nielsen Company, National Live + Same Day Program Ratings w/o 10/21/13. Season-to-date = 09/02-10/27/13 vs. 09/03-10/28/12.





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