[02/14/14 - 01:16 PM]
151 Million Viewers - More Than Half of All American TV Viewers - Have Watched the Sochi Winter Olympics on the Networks of NBCUniversal
NBC spins the numbers for its Olympics coverage to date.

[via press release from NBC]


NBC Primetime Viewership Up All 7 Nights from Last European Winter Games in Torino in 2006

NBCSN Posts Record Audience for 6th Consecutive Day

NBC's Winter Olympics Late Night Show Averaging Best Viewership in More than Two Decades

NBC Sports Live Extra Tallies Record 6.9 Million Live Minutes for U.S.-Slovakia Men's Hockey Game

STAMFORD, Conn. - February 14, 2014 - More than half of all American television viewers have watched the 2014 Sochi Winter Games on the networks of NBCUniversal, according to fast cume data provided by The Nielsen Company.

Through Thursday, 150.9 million Americans have watched the 2014 Sochi Olympics on NBCUniversal networks NBC, NBCSN, CNBC, MSNBC and USA. On Thursday, NBC aired its first-ever Winter Olympics telecast prior to the Friday night Opening Ceremony. Saturday was the first full day of coverage, which included live competition on NBCSN and MSNBC. CNBC and USA began coverage on Monday.

· Last night's primetime Olympics telecast on NBC (8-11:03 p.m. ET) averaged 22.9 million viewers, up 18% from the corresponding Thursday of the 2006 Torino Games (19.4 million) and marking the seventh consecutive night - every night beginning with the Opening Ceremony -- that NBC's primetime P2+ viewership has topped viewership of the last European Winter Olympics in Torino, according to live plus same day fast national data released today by The Nielsen Company.

· NBC's Thursday night 13.4 household rating/21 share topped the comparable night for Torino by 13% (11.9/19) - marking the seventh consecutive night that Sochi coverage beat (six times) or tied (once) Torino in household rating. NBC's live (ET/CT) coverage of the comparable Thursday of the 2010 Vancouver Games posted a 14.5 household rating/24 share and averaged 24.8 million viewers.

· NBCSN continued its record-breaking streak on Thursday - marking the sixth consecutive day the network set a viewership milestone. NBCSN averaged a weekday best-ever 1.4 million viewers for yesterday's 6 am-3 pm ET time period which featured the U.S. men's hockey team's Sochi debut and men's figure skating. Earlier in the week, NBCSN set daily weekday viewership marks for its live Monday through Wednesday coverage and weekend daytime records for its Saturday and Sunday telecasts.

· On NBC Sports Live Extra, the U.S. men's hockey team's 7-1 victory against Slovakia on Thursday accounted for 6.9 million minutes of live streaming - a record for a TV Everywhere/authenticated hockey game.

· NBC's Olympics late night show is averaging 6.9 million viewers for its six telecasts through Thursday - marking the most-watched Winter Olympics late night show at this point in 22 years (1992 Albertville Games). Viewership for the Sochi late night show is up 38% over Vancouver and 35% over Torino.

· Wednesday night's primetime Olympics telecast on NBC (8-11:10 p.m. ET) averaged 20.8 million viewers and a 12.1 household rating/19 share - up 16% and 7% respectively from the last European Winter Olympics (17.9 million with 11.3/18 for Torino in 2006). The corresponding Wednesday coverage of the 2010 Vancouver Games -- which featured Lindsey Vonn, Shaun White, and Shani Davis winning gold medals and a Winter Olympics-record six medals for the U.S. team - averaged 29.4 million viewers with a 16.7 HH rating/27 share.

Market HH rating/share
1. Minneapolis 21.5/36
2. Salt Lake City 20.9/38
3. Denver 19.6/33
4. Milwaukee 18.5/30
5. Kansas City 17.9/28
6. Ft. Myers 17.7/27
7. Indianapolis 17.4/29
8. Portland 17.2/29
9. Boston 16.6/28
10. Chicago 16.4/26


A division of the NBC Sports Group, NBC Olympics is responsible for producing, programming and promoting NBCUniversal's Olympic coverage. It is renowned for its unsurpassed Olympic heritage, award-winning production, and ability to aggregate the largest audiences in U.S. television history.

  [february 2014]  

(series past and present)
(series in development)
(tv movies and mini-series)

most recent ratings | view all posts
[10/21/16 - 02:02 PM]
NLCS Game 5 Is Second Most-Watched Telecast in FS1 History
FOX Sports spins the numbers for Thursday, October 20.

[10/21/16 - 08:47 AM]
Thursday's Broadcast Ratings: CBS Holds Off Competition with NFL
The Eye wins the night in both total viewers and adults 18-49.

[10/20/16 - 01:49 PM]
Investigation Discovery Delivers Nearly One Million Viewers for World Television Premiere of "Southwest of Salem: The Story of the San Antonio Four"
Investigation Discovery further spins the numbers for Saturday, October 15.

[10/20/16 - 08:48 AM]
Wednesday's Broadcast Ratings: ABC Pulls in Front Among Adults 18-49
The Alphabet leads the night with its coverage of The Third Presidential Debate.

[10/20/16 - 07:14 AM]
"RuPaul's Drag Race All Stars" Season 2 Slays Records as the Most Viewed Season of a Logo Original Series to Date
Plus: look for a reunion special on October 27 and "Season 6 RuVealed" on November 3.

[10/19/16 - 10:48 AM]
Discovery's "Gold Rush" Ranks as #1 Show on All of TV on Friday
Discovery spins the numbers for Friday, October 14.

[10/19/16 - 08:59 AM]
Tuesday's Broadcast Ratings: NBC, "This Is Us" Hold Onto Top Demo Spot
The Peacock once again wins the night among adults 18-49.

[10/18/16 - 11:35 AM]
Lifetime Delivers Ratings Gold with Premieres of "Surviving Compton" and "Beyond the Headlines: Michel'le"
Lifetime spins the numbers for Saturday, October 15.

[10/18/16 - 09:23 AM]
Monday's Broadcast Ratings: NBC Remains Top Draw in Viewers, Demos
The Peacock leads the night once again in said categories.

[10/17/16 - 02:37 PM]
NLCS Game 2 Is Most-Watched Telecast in FS1 & FOX Deportes History
FOX Sports spins the numbers for Sunday, October 16.

[10/17/16 - 11:18 AM]
"Ben & Lauren: Happily Ever After?" Is Freeform's No. 1 Reality Series Launch Ever in W25-54 and No. 2 in Total Viewers and Adults 18-49
Freeform further spins the numbers for Tuesday, October 11.

[10/17/16 - 08:35 AM]
Sunday's Broadcast Ratings: NFL Sparks NBC, FOX to Top Spots
The Peacock leads the night in total viewers and adults 18-49.

[10/16/16 - 09:18 AM]
"SNL" Scores Its Highest Week 3 Rating in 8 Years
NBC spins the numbers for Saturday, October 15.

[10/16/16 - 08:53 AM]
Ohio State at Wisconsin Earns Highest Overnight Among All Sporting Events Across All Networks on Saturday, Oct. 15
ESPN spins the numbers for Saturday, October 15.

[10/16/16 - 08:25 AM]
Saturday's Broadcast Ratings: College Football Puts ABC on Top
The Alphabet easily wins the night in total viewers and adults 18-49.