or


[03/16/05 - 12:00 AM]
USA Network Joins ST. Baldrick's in National Sponsorship of Head-Shaving Events to Raise Money for Childhood Cancer Research

[via press release from USA]

USA NETWORK JOINS ST. BALDRICK'S IN NATIONAL SPONSORSHIP OF HEAD-SHAVING EVENTS TO RAISE MONEY FOR CHILDHOOD CANCER RESEARCH

NEW YORK -- March 16, 2005 -- USA Network is joining the fight against childhood cancer. In collaboration with the St. Baldrick's Foundation, USA Network has become a national sponsor of the nation's largest childhood cancer fundraising group that is encouraging people to shave their heads, a la Kojak, for a great cause

Getting "Kojak-ed" is becoming the buzz-word at barbershops throughout the country. "We are encouraging people to adopt the Kojak look and help raise money for childhood cancer research," said Kathleen Ruddy, executive director, St. Baldrick's Foundation. St. Baldrick's, which has raised more than $7 million since its inception on St. Patrick's Day, March 17, 2000, has become an annual head-shaving event ever since.

Telly Savalas, who starred in the original 1970s "Kojak" series, was one of the first promoters of the bald look long before shaved heads became popular. In USA Network's updated version which premieres Friday, March 25, bald-headed Ving Rhames, who stars in the title role, carries on the "bald is beautiful" tradition.

"We could not be more gratified to join forces with this wonderful organization," said Chris McCumber, Senior Vice President of Marketing and Brand Strategy for USA Network. "What started out as a campaign to raise awareness for our new Kojak series has turned into a much larger campaign where everyone wins, especially kids who have contracted this terrible disease. On behalf of USA Network and the Kojak cast and production team, we are proud to donate $15,000 and we congratulate the efforts of everyone involved with St. Baldrick's. We are thrilled to be a part of it."

Cancer is the number one disease killer of children and every year 12,500 are diagnosed with cancer in the U.S. The primary beneficiary of the St. Baldrick's Foundation is the CureSearch Children's Oncology Group, a network of physicians, nurses and scientists who conduct clinical trials in childhood cancer and perform cutting-edge research at more than 200 member institutions, representing every pediatric cancer program in North America, treating over 90 percent of children with cancer in North America. As a result of CureSearch COG's collaborative research effort, the cancer death rate has dropped more dramatically for children than for any other age group and has directly led to significant increases in cure rates for childhood cancer. Through increased research and funding, CureSearch can reach the day when every child with cancer can be guaranteed a cure.

Kojak is based on the Emmy-winning Universal Television police drama which aired on CBS from 1973 to 1978, setting a new standard for realism in its canny depiction of a New York cop with a passion for justice matched only by his frustration with an imperfect legal system. Telly Savalas created an instant television classic with his portrayal of the no-nonsense, lollipop-loving detective. Rhames puts his own fresh stamp on this iconic character, bringing Kojak's grit, strength and soul to today's mean streets. Kojak, also starring Chazz Palminteri and Roselyn Sanchez, is executive produced by Rhames and Tom Thayer (A&E's "The Great Gatsby").

USA Network is cable television's leading provider of original series and feature movies, sports events, off-net television shows, and blockbuster theatrical films. USA Network is seen in over 88 million U.S. homes. The USA Network Web site is located at www.usanetwork.com.

USA Network is a program service of NBC Universal Cable a division of NBC Universal, one of the world's leading media and entertainment companies in the development, production, and marketing of entertainment, news, and information to a global audience.





  [march 2005]  
S
M
T
W
T
F
S
  


· GREAT GATSBY, THE (A AND E)
· KOJAK (USA)





[07/22/14 - 01:49 PM]
Hide the Donuts! FXX Is Bringing Homer Simpson's Dome to Comic-Con
Starting in August, FXX will become the cable network home for all seasons of "The Simpsons," excluding seasons airing in their first run on FOX.

[07/22/14 - 01:47 PM]
HGTV Still Tops on Sundays - "Flipping the Block" One of HGTV's "Best Series Premieres Ever"
HGTV spins the numbers for Sunday, July 20.

[07/22/14 - 01:14 PM]
Velocity's Hit Car Restoration Series "FantomWorks" Returns for Season Two on Sunday, July 27 at 9 and 10 PM ET/PT
Dan Short and his team kick-off Velocity's week-long summer programming event "Dream Car Week" with all-new back-to-back episodes from season two.

[07/22/14 - 12:10 PM]
Virtual Reality Meets Middle Earth - And The Muppets (!) at Warner Bros.' Star-Packed Booth for Comic-Con 2014
Plus: from Thursday through Sunday, a cavalcade of talent will be signing for fans at the Warner Bros. booth.

[07/22/14 - 12:04 PM]
Spike TV's "Comic-Con All Access" to Be Programmed and Controlled by Fans Via Social Media
Additionally, Spike will celebrate the industries "Game Changer of the Year," as voted by the fans.

[07/22/14 - 11:34 AM]
Adult Swim Once Again Ranks #1 Among Basic Cable Networks for Primetime Delivery of Adults 18-34
Turner spins the numbers for the week of July 14-20.

[07/22/14 - 11:20 AM]
TNT Wins Fourth Week in a Row, with "Major Crimes," "Rizzoli & Isles" and "The Last Ship" Leading the Pack
TNT spins the numbers for the week of July 14-20.

[07/22/14 - 11:16 AM]
Hilarious Roastmaster Jeff Ross Mentors Comics to Roast Famed Funnyman Gilbert Gottfried on NBC's "Last Comic Standing" Thursday, July 24
The result is a no-holds barred, hilarious night of comedy at the Avalon Ballroom in Hollywood, where the comics roast not only Gottfried, but also each other.

[07/22/14 - 11:13 AM]
Premiere of New American Heroes Channel Series "Gunslingers" Breaks Network Record for P2+ and HH Delivery
American Heroes Channel spins the numbers for Sunday, July 20.

[07/22/14 - 11:12 AM]
HBO Confirms Sept. 20 Debut for "On the Run Tour: Beyonce and Jay Z"
Featuring the superstars in their first collaborative tour - and their first HBO concert event - the special will tape September 12 and 13 at Stade de France in Paris.

[07/22/14 - 10:32 AM]
PBS Arts Fall Festival 2014 Kicks Off September 26
Entering its fourth season, the PBS Arts Fall Festival has become a Friday night fall tradition, reaching more than 33 million viewers since its conception in 2011.

[07/22/14 - 10:31 AM]
PBS and BBC Worldwide North America Sign Deal to Bring Fourth Season of "Call the Midwife" to U.S.
Look for a special holiday episode on Sunday, December 28 followed by season four on Sunday, March 29.

[07/22/14 - 10:30 AM]
PBS Announces New Series: "The Brain with Dr. David Eagleman"
The show will premiere in 2015 as part of the PBS "Think Wednesday" lineup of science and nature programming.

[07/22/14 - 10:29 AM]
New PBS Documentary Reveals the Untold Story of the U.S. Navy SEALs
The two-hour special premiers on Veterans Day, Tuesday, November 11 at 9:00/8:00c.

[07/22/14 - 10:28 AM]
PBS and "American Experience" Announce "Walt Disney" to Premiere Fall 2015
The film features rare archival footage from the Disney vaults, scenes from some of his greatest films, and includes interviews with animators and artists who worked with him.