[07/26/12 - 04:34 PM]
Disney XD Stars Team with Kid Viewers and NFL, NBA and WNBA Stars for Disney's Magic of Healthy Living "Tryathlon," a Special Airing Monday, August 13 on Disney XD
Cast members from "Kickin' It," "Lab Rats" and "Pair of Kings" will all be featured.

[via press release from Disney XD]


In an expansion of Disney XD's ongoing "TRYit" initiative designed to inspire kids to get up, get outside and try something new, professional sports stars: the NFL's Arian Foster (Houston Texans), the WNBA's Candace Parker (Los Angeles Sparks) and the NBA's Kevin Love (Minnesota Timberwolves) coach young stars Leo Howard and Olivia Holt ("Kickin' It"), Billy Unger and Spencer Boldman ("Lab Rats") and Doc Shaw and Adam Hicks ("Pair of Kings") who team with three viewers (hailing from Georgia, Oregon and Texas) to compete in fun challenges that will test their skills and their teamwork, in Disney's "TRYathlon" special, premiering MONDAY, AUGUST 13 (8:00 p.m., ET/PT) on Disney XD. The special is hosted by Hal Sparks and Tyrel Jackson Williams ("Lab Rats").

Disney XD's "TRYathlon" is part of Disney's Magic of Healthy Living, a program that inspires kids and families to lead healthier lifestyles by making nutritious eating and physical activity simple and fun.

David Levine, Vice President and General Manager, Disney XD Worldwide, said, "Our Disney XD stars are trying something new - a triathlon with a twist -- to encourage young viewers to get active and to challenge themselves."

On DisneyXD.com/TRY, users can participate in the "TRYit Challenger" where kids and parents can pledge to challenge themselves in new ways such as trying a new dance move or a swim stroke or adding a piece of fruit to a meal. Kids and parents are encouraged to participate to help the campaign reach one million pledges.

Beginning Tuesday, July 31, a new "Summer TRYathlon Mash-up" game will launch on DisneyXD.com where players can create their own game by choosing from equipment and playing fields. Kids can practice with the online version and then print and take the instructions to the playground to play with their friends.

The "TRYathlon" teams are:

Team "Kickin' It"

Leo Howard and Olivia Holt with Texas fan, Nick Carew and coach Arian Foster.

Team "Lab Rats"

Billy Unger and Spencer Boldman with Oregon fan, Jenna Hoiland and coach Candace Parker.

Team "Pair of Kings"

Doc Shaw and Adam Hicks with Georgia fan, St. Clair Duberry and coach Kevin Love.

Filmed at Bonelli Park in San Dimas, California, the special is produced by Bunim/Murray Productions. Jonathan Murray, Gil Goldschein, Scott Freeman, Jeff Schmidt and Brandon Wilson serve as executive producers.

Disney XD is a basic cable channel and multi-platform brand showcasing a compelling mix of live-action and animated programming for Kids age 6-14, hyper-targeting boys and their quest for discovery, accomplishment, sports, adventure and humor. Disney XD branded content spans television, online, mobile and VOD platforms. The programming includes series, movies and short-form, as well as sports-themed programming developed with ESPN. In the U.S., Disney XD is seen on a 24-hour, advertiser supported network that reaches over 78 million households via its basic cable and satellite affiliates.

Disney Magic of Healthy Living partners with parents to inspire kids to lead healthier lifestyles. Through engaging content, useful tools and unique experiences, this initiative helps parents by making nutritious eating and physical activity more appealing and more fun. For more information, please visit www.thewaltdisneycompany.com/mohl

  [july 2012]  


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