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[03/18/13 - 09:36 AM]
Green Is Universal Kicks Off Earth Week 2013 Celebration with Nationwide Call to Action: "We're All in This Together" Giveaway
Consumers can download the "One Small Act" app and enter to win various prize packages by completing any three environmentally sustainable actions.

[via press release from NBC]

GREEN IS UNIVERSAL KICKS OFF EARTH WEEK 2013 CELEBRATION WITH NATIONWIDE CALL TO ACTION: "WE'RE ALL IN THIS TOGETHER" GIVEAWAY

Nigel Barker And Coco Rocha From Oxygen's "The Face" Share Green Tips

NEW YORK, NY - March 18, 2013 - NBCUniversal's Green is Universal unveiled the first installment of initiatives leading up to Earth Week (April 21-28, 2013) with a call to action around the One Small Act app. Designed to drive sustainable awareness through the app, the "We're All in This Together" giveaway is an easy and fun way to make a difference in your life and for the environment. Between March 12th and April 9th, consumers can download the "One Small Act" app and enter to win various prize packages by completing any three environmentally sustainable actions on the "We're All in This Together" action list. The app encourages users to make small changes in their daily life, which can have a large impact on the environment.

"During this year's Earth Week, we plan to reinforce the influence small, everyday acts have on the world around us," said Beth Colleton, Senior Vice President of Corporate Social Responsibility for NBCUniversal. "We hope that our One Small Act app challenge will inspire people to take action."

Eligible participants will receive a Green is Universal tote bag featuring environmentally friendly items, including a DVD copy of Universal Studio Home Entertainment's soon-to-be released Planet Ocean (2013), an investigative look at the bond between humanity and the ocean. Prizes are limited to one per household and will only be available while supplies last.

Nigel Barker and Coca Rocha from Oxygen's "The Face" are among the top celebrities encouraging sustainable awareness and the environmental impact of small acts. Video messages will be released weekly via Twitter, Facebook and the Green is Universal blog to promote the "We're All in This Together" giveaway and NBCUniversal's upcoming Earth Week initiatives.

To enter the giveaway, participants must download the free "One Small Act" app available via iTunes or the mobile web. For more prize details and official rules, visit the "We're All in This Together" page. To stay up-to-date with NBCUniversal's Earth Week plans, follow Green is Universal on Facebook and on Twitter.

About the One Small Act app

With more than 400 possible actions, the app allows users to set personal goals, track their progress and share achievements with friends via Facebook and Twitter. Once the user has achieved a goal, they receive points associated with the action. The points indicate how big of an impact each small act can have on the environment, and users can learn more about why each act is important. In addition to eco-tips from favorite NBCUniversal stars, the app gives users suggestions of additional, eco-friendly actions that can be incorporated into everyday life.

About Green is Universal

Launched in May 2007, "Green is Universal" is NBCUniversal's ongoing green initiative dedicated to raising green awareness, affecting positive change to the environment, and greening its own operations. Throughout the year, NBCUniversal uses its numerous media and entertainment platforms to educate the public on the environment, with hundreds of hours of green-themed content airing across all NBCUniversal brands.





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[03/30/15 - 01:34 PM]
The Untold Story of the World's Most Famous Sex Symbol Is Revealed in Lifetime(R)'s Miniseries Event, "The Secret Life of Marilyn Monroe" Premiering May 30th and 31st
Kelli Garner stars in the title role of the four-hour event.

[03/30/15 - 01:29 PM]
ABC Family's "The Fosters" and "Chasing Life" Rise to Season Highs in Finales
ABC Family further spins the numbers for Monday, March 23.

[03/30/15 - 01:03 PM]
Venture to the Great Swamplands of the South with a New Season of "Buying the Bayou" on Destination America
The series returns with back-to-back episodes on Monday, April 13 at 9:00/8:00c.

[03/30/15 - 12:45 PM]
NBC Will Ease on Down the Road with Dec. 3 Live Production of "The Wiz" Featuring Production Partner Cirque du Soleil Theatrical
Tony Award-winning director Kenny Leon will stage both the television production and Broadway revival of "The Wiz" in collaboration with Tony winner and Broadway icon Harvey Fierstein, who will contribute new material to the original Broadway book by William F. Brown.

[03/30/15 - 12:16 PM]
Animal Planet Goes Behind the Badge of Wildlife's Last Line of Defense with New Series "Lone Star Law"
Also on tap are new seasons of "North Woods Law" and "Rugged Justice."

[03/30/15 - 12:01 PM]
Oxygen Media Increases Original Programming by 25 Percent with Addition of Eight New Series
The newcomers include "Douglas Family Gold," "The Hustle," "Pretty. Strong.," "Player Gets Played," "Boss Nails" and the third installment of the popular franchise, "Preachers of Atlanta."

[03/30/15 - 12:00 PM]
National Geographic Channel's "Killing Jesus" Nabs 3.7 Million Viewers, Scoring Highest Total Viewership in Network History
National Geographic Channel spins the numbers for Sunday, March 29.

[03/30/15 - 11:55 AM]
Bravo Media Expands Diverse Slate with Addition of 10 New and 4 Returning Series Marking Over 40 High-Quality Original Series
New season orders are set for "Ladies of London" season two, "Don't Be Tardy... " season four, "Million Dollar Listing Los Angeles" season eight and "Manzo'd with Children" season two.

[03/30/15 - 11:46 AM]
"The Walking Dead" Season Five Finale Is Highest-Rated Finale in Series History, Delivering 15.8 Million Viewers and 10.4 Million Adults 18-49
AMC spins the numbers for Sunday, March 29.

[03/30/15 - 11:32 AM]
Esquire Network Unveils 2015 Upfront Lineup Bolstering Original Programming with Five New Series
"This new line-up will present even more of the compelling, dynamic content that is engaging our male audience, setting us up for further momentum," said Matt Hanna.

[03/30/15 - 11:27 AM]
truTV & Top Rank Partner to Exclusively Televise Live Friday Night Primetime Boxing Series
The new boxing series, in association with Turner Sports and HBO Sports, will launch on the eve of the Floyd Mayweather vs. Manny Pacquiao pay-per-view fight with a card featuring two title bouts inside The Chelsea at The Cosmopolitan of Las Vegas.

[03/30/15 - 11:27 AM]
Live + 7 Day Ratings: ABC's "Secrets and Lies" and "Fresh Off the Boat" Post Their Biggest Playback Gains Yet
ABC further spins the numbers for the week of March 9-15.

[03/30/15 - 11:07 AM]
New Discovery Channel Series "Sons of Winter" Answers Call of the Wild in the Ultimate Coming-of-Age Survival Tale
The series, from Gurney Productions, premieres Tuesday, April 28 at 10:00/9:00c.

[03/30/15 - 11:01 AM]
NBC's "American Odyssey" & Google Invite Viewers to Tour Key Cities and Uncover New Clues with "Explore American Odyssey" Companion Site
Beginning March 30, curious minds will be challenged to uncover the truth by immersing themselves in the online experience "Explore American Odyssey" at www.exploreamericanodyssey.com.

[03/30/15 - 11:01 AM]
ABC Family Picks Up "Shadowhunters," a Saga Series Based on the Beloved New York Times Bestselling Book Series The Mortal Instruments
The series follows 18-year-old Clary Fray, who finds out on her birthday that she is not who she thinks she is but rather comes from a long line of Shadowhunters - human-angel hybrids who hunt down demons.