or


[05/28/14 - 07:30 AM]
USA Network's Characters Unite Campaign Expands CB2 Partnership to Celebrate Pride Month
Through in-store, on-air and digital efforts, the month-long initiative will aim to foster greater tolerance and acceptance and benefit GLSEN, the leading national education organization focused on ensuring safe schools for all students.

[via press release from USA]

USA NETWORK'S CHARACTERS UNITE CAMPAIGN EXPANDS CB2 PARTNERSHIP TO CELEBRATE PRIDE MONTH

Month-Long Initiative in 10 CB2 Stores Will Promote Tolerance and Acceptance And Support GLSEN's Efforts to Ensure Safe Schools for All Students

NEW YORK - May 28, 2013 -USA Network's award-winning Characters Unite public service campaign is expanding its partnership with CB2, the modern home furnishing and accessories destination, to celebrate Pride Month for the second consecutive year with a multi-platform promotion to combat hate and discrimination. Through in-store, on-air and digital efforts, the month-long initiative will aim to foster greater tolerance and acceptance and benefit GLSEN (Gay, Lesbian & Straight Education Network), the leading national education organization focused on ensuring safe schools for all students.

CB2 stores nationwide will be holding special events and promotions throughout the month of June highlighting the Characters Unite "I Won't Stand For..." initiative to combat hate and discrimination and CB2's "Room for All" message that unkindness of any type should not be accepted. Each store will prominently display co-branded signage encouraging consumers to speak out and share that they will no longer stand for bullying, prejudice, intolerance or any other form of discrimination. In addition, CB2 stores in Los Angeles and New York will host exclusive parties and activations featuring USA Network talent.

"We are proud to continue our partnership with CB2 for the second year in a row to celebrate Pride Month and to help stop hate and discrimination while promoting greater tolerance and respect," said Toby Graff, USA Network's senior vice president, public affairs. "As bullying continues to be a major issue in schools, it's more important than ever to work with organizations, such as GLSEN, to make schools safer for all students."

As part of the promotion, CB2 stores and cb2.com will offer a specific discount off all purchases at participating locations during the in-store events. In addition, for every person that attends, CB2 and USA Network's Characters Unite will donate $1, up to $10,000, to GLSEN.

USA will drive consumer engagement via a customized Characters Unite "I Won't Stand For..." Public Service Announcement (PSA) to run on-air throughout June, encouraging viewers to go to CB2 stores or to join the campaign via digital and social media. Both CB2 and Characters Unite will have additional information and resources online and will direct consumers to a Facebook app where they can create a personal "I Won't Stand For..." photo to share with friends and family.

Locations and dates for the USA Network Characters Unite and CB2 in-store Pride Month events include:

· Los Angeles - Saturday, May 31st, 1:00pm 3:00pm - CB2 West Hollywood Store (8000 W. Sunset Blvd, Los Angeles, CA 90046).

· Georgetown - Thursday, June 5th, 5:00pm - 7:00pm - CB2 Georgetown (3307 M Street NW, Washington, D.C. 20007).

· Santa Monica - Saturday, June 7th, 1:00pm - 3:00pm - CB2 Santa Monica Place (Space 142, Santa Monica Place, Santa Monica, CA 90401).

· Berkeley - Thursday, 22nd, 1:00pm - 3:00pm - CB2 Berkeley (1730 4th Street, Berkeley, CA 94710).

· San Francisco - Saturday, June 21st, 1:00pm - 3:00pm - CB2 Union Square Store (34 Ellis Street, San Francisco, CA 94102).

· Chicago - June 21st, 1:00pm - 4:00pm - CB2 Lincoln Park Store (800 w. North Ave, Chicago, IL 60642).

· New York City - Thursday, June 26th, 5:00pm - 8:00pm - CB2 Eastside (979 3rd Avenue, New York, NY 10022).

· New York City - Thursday, June 26th, 6:00pm - 8:00pm - CB2 Soho Store (451 Broadway, New York, NY 10013).

· Minneapolis - Saturday, June 28th, 1:00pm - 4:00pm - CB2 Uptown (3045 Hennepin Ave. S., Minneapolis, MN 55408).

· Atlanta - October 11th, 1:00pm - 4:00pm - CB2 Midtown (1080 Peachtree Street NE, Atlanta, GA 30309)

For more information about the Characters Unite campaign, visit www.charactersunite.com.

ABOUT CB2

Founded in 2000 and headquartered in Chicago, CB2 is a modern home furnishings and accessories destination from Crate and Barrel, offering innovative and affordable design solutions for apartment, loft, home and office. From mid-century-inspired accessories to classic barware to contemporary furniture, CB2 is ideal for urban-dwellers, with many furnishings scaled perfectly to fit small spaces.

ABOUT USA

NETWORK The #1 network in all of basic cable for an unprecedented eight straight years, USA Network is seen in more than 102 million U.S. homes. USA offers a powerful stable of dramatic, comedic and unscripted originals. The network also features spectacular live television, a dynamic portfolio of acquired series and the best in blockbuster theatrical films and entertainment events. A trailblazer in digital innovation and storytelling, USA is defining, driving and setting the industry standard for Social TV. USA is a program service of NBCUniversal Cable Entertainment, a division of NBCUniversal. The award-winning website is located at http://www.usanetwork.com.





  [may 2014]  
S
M
T
W
T
F
S
    


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)





[12/05/25 - 08:31 AM]
Peacock Exclusively Streams Monkeypaw Productions' "Him" Beginning December 19
The film stars Marlon Wayans, Tyriq Withers, Julia Fox, Tim Heidecker, Jim Jefferies and more.

[12/05/25 - 08:01 AM]
BET+ Original Film, "Vera's Holiday Flop," Premieres Thursday, December 18
The film stars Charity Jordan, Terri J. Vaughn, Griff, Chrissy McDaniel, Tyler Chronicles, Algebra Blessett, Jelani Akil, Scotty ATL, and Saycon Sengbloh.

[12/05/25 - 07:01 AM]
Academy Award Winner Cillian Murphy Returns as the Legendary Gypsy Gangster Tommy Shelby in "Peaky Blinders: The Immortal Man"
In select theaters March 6 and on Netflix March 20.

[12/05/25 - 07:01 AM]
Apple's Acclaimed Comedy "Platonic" Lands Season Three Renewal
"Platonic" follows a platonic pair of former best friends approaching midlife (Seth Rogen and Rose Byrne) who reconnect after a long rift.

[12/05/25 - 06:01 AM]
Video: "Time Flies" - Official Trailer - Netflix
Fresh out of prison and low on options, two women run a fumigation business - until a shady client pulls them back into the life they fought to escape.

[12/05/25 - 04:01 AM]
Netflix to Acquire Warner Bros. Following the Separation of Discovery Global for a Total Enterprise Value of $82.7 Billion (Equity Value of $72.0 Billion)
This acquisition brings together two pioneering entertainment businesses, combining Netflix's innovation, global reach and best-in-class streaming service with Warner Bros.' century-long legacy of world-class storytelling.

[12/05/25 - 12:01 AM]
Video: Netflix Unveils the First Look for "Land of Sin" - Premiering on January 2, 2026
Set in the Scanian countryside, this five-part series follows the investigation of a young teenager who is found dead on the Bjäre peninsula.

[12/04/25 - 04:01 PM]
Don Lee, Lee Jin-uk, and Lalisa Manobal to Star in Netflix Action Thriller "TYGO"
Produced by Big Punch Pictures and AGBO, with co-production by Nova Film Inc and B&C Group, the film brings together powerhouse Korean and global talent in an explosive new chapter of the "Extraction" universe.

[12/04/25 - 01:31 PM]
Heroes Rise Together! Disney+ Original Series "Percy Jackson and the Olympians" Official Branded Merchandise Now Available
Inspired by the series' rich storytelling, the dedicated e-commerce store will feature a wide variety of Camp Half-Blood-themed merchandise tailored for enthusiasts of the acclaimed series.

[12/04/25 - 12:56 PM]
Video: HBO Releases Official Trailer for the Original Drama Series "A Knight of the Seven Kingdoms," Debuting January 18
From the world of Westeros comes an endearing tale centered on the adventures of an unexpected duo.

[12/04/25 - 12:07 PM]
Video: "Mo' Waffles" - Official Trailer - Tubi Original
When a hip hop legend vanishes before his waffle joint's opening, his oddball crew must crack the case, wondering if one of them could be the culprit.

[12/04/25 - 12:00 PM]
Video: A New Generation of Camp Rockers Vie to Become the Opening Act for Connect 3 in First "Camp Rock 3" Teaser
The teaser includes a first look at the Jonas Brothers' return as Connect 3 and the new generation of campers joining the iconic franchise.

[12/04/25 - 11:02 AM]
"The Masked Singer" Returns with an All-New Season of Epic Themes and Massive Unmaskings on FOX!
Season 14 takes its beloved themed episodes to new heights, celebrating some of the most recognizable and nostalgic moments in pop culture history.

[12/04/25 - 11:01 AM]
Oxygen Renews Tentpole Series "Snapped" for Two New Seasons
The series will return for seasons 37 and 38, along with the expansion of the franchise with "Snapped: Killer Moms" (wt).

[12/04/25 - 11:01 AM]
Video: AMC Networks Debuts Official Trailer for Sports Docuseries "Rise of the 49ers," Narrated by Executive Producer Tom Brady
The limited series event, exploring the dramatic and iconic run of the San Francisco 49ers during the '80s and early '90s, premieres with the first two episodes on Sunday, February 1 at 9pm ET/PT, followed by the remaining two episodes on Monday, February 2 at 9pm ET/PT on AMC and AMC+.