or


[05/28/14 - 07:30 AM]
USA Network's Characters Unite Campaign Expands CB2 Partnership to Celebrate Pride Month
Through in-store, on-air and digital efforts, the month-long initiative will aim to foster greater tolerance and acceptance and benefit GLSEN, the leading national education organization focused on ensuring safe schools for all students.

[via press release from USA]

USA NETWORK'S CHARACTERS UNITE CAMPAIGN EXPANDS CB2 PARTNERSHIP TO CELEBRATE PRIDE MONTH

Month-Long Initiative in 10 CB2 Stores Will Promote Tolerance and Acceptance And Support GLSEN's Efforts to Ensure Safe Schools for All Students

NEW YORK - May 28, 2013 -USA Network's award-winning Characters Unite public service campaign is expanding its partnership with CB2, the modern home furnishing and accessories destination, to celebrate Pride Month for the second consecutive year with a multi-platform promotion to combat hate and discrimination. Through in-store, on-air and digital efforts, the month-long initiative will aim to foster greater tolerance and acceptance and benefit GLSEN (Gay, Lesbian & Straight Education Network), the leading national education organization focused on ensuring safe schools for all students.

CB2 stores nationwide will be holding special events and promotions throughout the month of June highlighting the Characters Unite "I Won't Stand For..." initiative to combat hate and discrimination and CB2's "Room for All" message that unkindness of any type should not be accepted. Each store will prominently display co-branded signage encouraging consumers to speak out and share that they will no longer stand for bullying, prejudice, intolerance or any other form of discrimination. In addition, CB2 stores in Los Angeles and New York will host exclusive parties and activations featuring USA Network talent.

"We are proud to continue our partnership with CB2 for the second year in a row to celebrate Pride Month and to help stop hate and discrimination while promoting greater tolerance and respect," said Toby Graff, USA Network's senior vice president, public affairs. "As bullying continues to be a major issue in schools, it's more important than ever to work with organizations, such as GLSEN, to make schools safer for all students."

As part of the promotion, CB2 stores and cb2.com will offer a specific discount off all purchases at participating locations during the in-store events. In addition, for every person that attends, CB2 and USA Network's Characters Unite will donate $1, up to $10,000, to GLSEN.

USA will drive consumer engagement via a customized Characters Unite "I Won't Stand For..." Public Service Announcement (PSA) to run on-air throughout June, encouraging viewers to go to CB2 stores or to join the campaign via digital and social media. Both CB2 and Characters Unite will have additional information and resources online and will direct consumers to a Facebook app where they can create a personal "I Won't Stand For..." photo to share with friends and family.

Locations and dates for the USA Network Characters Unite and CB2 in-store Pride Month events include:

· Los Angeles - Saturday, May 31st, 1:00pm 3:00pm - CB2 West Hollywood Store (8000 W. Sunset Blvd, Los Angeles, CA 90046).

· Georgetown - Thursday, June 5th, 5:00pm - 7:00pm - CB2 Georgetown (3307 M Street NW, Washington, D.C. 20007).

· Santa Monica - Saturday, June 7th, 1:00pm - 3:00pm - CB2 Santa Monica Place (Space 142, Santa Monica Place, Santa Monica, CA 90401).

· Berkeley - Thursday, 22nd, 1:00pm - 3:00pm - CB2 Berkeley (1730 4th Street, Berkeley, CA 94710).

· San Francisco - Saturday, June 21st, 1:00pm - 3:00pm - CB2 Union Square Store (34 Ellis Street, San Francisco, CA 94102).

· Chicago - June 21st, 1:00pm - 4:00pm - CB2 Lincoln Park Store (800 w. North Ave, Chicago, IL 60642).

· New York City - Thursday, June 26th, 5:00pm - 8:00pm - CB2 Eastside (979 3rd Avenue, New York, NY 10022).

· New York City - Thursday, June 26th, 6:00pm - 8:00pm - CB2 Soho Store (451 Broadway, New York, NY 10013).

· Minneapolis - Saturday, June 28th, 1:00pm - 4:00pm - CB2 Uptown (3045 Hennepin Ave. S., Minneapolis, MN 55408).

· Atlanta - October 11th, 1:00pm - 4:00pm - CB2 Midtown (1080 Peachtree Street NE, Atlanta, GA 30309)

For more information about the Characters Unite campaign, visit www.charactersunite.com.

ABOUT CB2

Founded in 2000 and headquartered in Chicago, CB2 is a modern home furnishings and accessories destination from Crate and Barrel, offering innovative and affordable design solutions for apartment, loft, home and office. From mid-century-inspired accessories to classic barware to contemporary furniture, CB2 is ideal for urban-dwellers, with many furnishings scaled perfectly to fit small spaces.

ABOUT USA

NETWORK The #1 network in all of basic cable for an unprecedented eight straight years, USA Network is seen in more than 102 million U.S. homes. USA offers a powerful stable of dramatic, comedic and unscripted originals. The network also features spectacular live television, a dynamic portfolio of acquired series and the best in blockbuster theatrical films and entertainment events. A trailblazer in digital innovation and storytelling, USA is defining, driving and setting the industry standard for Social TV. USA is a program service of NBCUniversal Cable Entertainment, a division of NBCUniversal. The award-winning website is located at http://www.usanetwork.com.





  [may 2014]  
S
M
T
W
T
F
S
    


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)





[05/14/26 - 08:45 AM]
Video: "Jesser's Ultimate Kickoff" - Official Trailer - Tubi Presents
Jesser and friends take on epic, high-energy soccer challenges like goal-scoring contests and mystery pool jumps for the entire family to enjoy!

[05/14/26 - 08:01 AM]
Video: Netflix's "Mating Season" Announces Guest Stars and an All New Clip
The world of horny, lovable forest critters gets even wilder adding comedic geniuses as guest stars to the voice cast.

[05/14/26 - 08:00 AM]
BET Enters Microdrama Space with aTwist Partnership Deal to Develop and Distribute Microseries Across Linear and Vertical Platforms
BET will have a limited first-run window of the long-form episodes before moving to aTwist's vertical platform where they will be formatted as microseries.

[05/14/26 - 07:59 AM]
AMC+ Acquires Exclusive U.S. Streaming Rights to "Doctor Who" (2005-2022) Beginning June 11
The series' debut on AMC+ coincides with the streamer's limited time offer, which runs only until May 25, of a one-year subscription for $29.99, allowing fans an all-access pass to watch and rewatch their favorite episodes.

[05/14/26 - 07:26 AM]
Video: "My Adventures with Superman" - Season 3 Trailer - Adult Swim
The coming-of-age story about the iconic DC super hero returns to Adult Swim for its third season the evening of Saturday, June 13 at midnight ET/PT as part of its Toonami anime/action block, next day on HBO Max.

[05/14/26 - 07:00 AM]
Billy Idol to Be Honored with the Lifetime Achievement Award and Perform at "The 52nd American Music Awards," Live, Monday, May 25 at 8:00 PM, ET, 5:00 PM, PT on CBS
Idol is being recognized for his incomparable career and body of work, unparalleled contributions to music and continued influence on generations of artists and fans.

[05/14/26 - 06:01 AM]
Video: "The Season" - Official Trailer - Hulu
The most powerful families in Hong Kong are about to face each other... and themselves.

[05/14/26 - 06:01 AM]
Video: The Wait Is Over - Prime Video Drops the "Your Fault: London"
How do you hold onto true love after you've found it?

[05/14/26 - 02:01 AM]
Video: "Untold UK: Liverpool's Miracle of Istanbul" - Official Trailer - Netflix
At half-time in the 2005 Champions League final, Liverpool were 3-0 down. What happened next made football history - as players recall in this documentary.

[05/13/26 - 09:30 PM]
"Survivor 50" Announces One Final Vote in the Hands of the Fans
Since 2016, global pop star and super fan Sia has personally awarded over $1 million to the players who have moved her most.

[05/13/26 - 07:09 PM]
Apple TV Renews Globally Acclaimed Comedy "Margo's Got Money Troubles"
Hailing from multi-Emmy Award winner David E. Kelley and led by a star-studded ensemble cast, the season finale will debut globally on Wednesday, May 20, 2026 on Apple TV.

[05/13/26 - 04:01 PM]
"The Nightmare Upstairs: What Happened to Ty and Bryn?" Begins Streaming May 19 on Hulu
What starts as a whirlwind romance and Vegas wedding spirals into a bitter custody battle marked by allegations of abuse and parental alienation.

[05/13/26 - 03:01 PM]
Six New Cast Join the Fifth and Final Season of "The Lincoln Lawyer"
Amy Aquino, Angela Trimbur, Elpidia Carillo, Nate Corddry, Tricia Helfer, and Keir O'Donnell are all on tap.

[05/13/26 - 12:08 PM]
The 151st Westminster Kennel Club Dog Show to Make Its Debut on Netflix Live from NYC in February 2027
Seven highly respected group judges will make their selections over two nights at Madison Square Garden, with their winning dogs advancing to the Best in Show competition.

[05/13/26 - 12:06 PM]
Video: "The Hawk" - Official Teaser - Netflix
Lonnie Hawkins, (Will Ferrell) 2004's number one golfer, struggles on the back nine of his career to recapture his magic.