or


[03/26/08 - 12:18 PM]
Quick Take for Tuesday, March 25, 2008 (Fast Affiliate Live + Same Day Ratings)
ABC spins the numbers for Tuesday, March 25.

[via press release from ABC]

Quick Take for Tuesday, March 25, 2008 (Fast Affiliate Live + Same Day Ratings)

ABC Earns Second to Fox on Tuesday in Viewers and Young Adults, Up Over the Year-Ago Night by 1.7 Million Viewers and 7% in Adults 18-49

Opposite "Idol," ABC's "DWTS Recap" Marks the Net's Biggest Non-Sports Audience In the 8pm Hour Since November and its Top Adult 18-49 Number Since December

Taking Second to an "Idol"-Fueled Fox in the 9pm Hour, ABC's "DWTS" Results Jumps Ahead of Fox from 9:30-10pm by 8.6 Million Viewers

Opener of "DWTS" Results Tallies ABC's Best Time Slot Results Since November

Hitting Series-Highs in Viewers and Across the Key Adult Demos, ABC News' "Primetime: What Would You Do?' Wins the 10 O'clock Hour

Tuesday Night (8:00-11:00 p.m.)

ABC earned second place to Fox on Tuesday in Total Viewers (12.7 million) and Adults 18-49 (3.0/8). The Net was up by 1.7 million viewers and by 7% in Adults 18-49 from the same night last year (11.0 million and 2.8/8 on 3/27/07).

� Increasing its delivery week to week, ABC garnered its most-watched Tuesday in nearly 4 months � since 11/27/07.

"Dancing with the Stars Recap" (8:00-9:00 p.m.)

ABC's "Dancing with the Stars Recap" (10.4 million) was the second-most-watched TV show during the 8 o'clock hour, trailing only Fox's "American Idol."

� The dancing recap generated ABC's largest non-sports audience (10.4 million) in the hour since November and its top Adult 18-49 number (2.1/5) since December � since 11/27/07 and 12/18/07, respectively.

"Dancing with the Stars the Results Show" (9:00-10:00 p.m.)

The season premiere of ABC's "Dancing with the Stars the Results Show" placed second to an "Idol"-boosted Fox during the 9 o'clock hour in Total Viewers (17.2 million) and Adults 18-49 (3.8/9), defeating the second hour of NBC's 2-hour "Biggest Loser" on both counts (8.8 million and 3.5/9). Surging by 4.4 million viewers (15.0 million to 19.4 million) and by 42% in Adults 18-49 (3.1/7 to 4.4/11) from its first half-hour to its second half-hour, ABC's "DWTS" Results moved up to a definitive No. 1 at 9:30pm in Total Viewers, outdrawing Fox's "Idol"-fueled episode of "'Til Death" by 8.6 million viewers in the half-hour (19.4 million vs. 10.8 million). The ABC dance contest qualified as Tuesday's No. 2 TV program (behind only "Idol") in Total Viewers. In the show's first-ever double elimination, magician Penn Jillette and Grand Slam tennis champion Monica Seles were eliminated from the competition.

� "DWTS the Results Show" delivered ABC's biggest audience and highest Adult 18-49 rating in the time slot since November � since 11/27/07.

"Primetime: What Would You Do?" (10:00-11:00 p.m.)

ABC News' "Primetime: What Would You Do?" ranked a strong No. 1 during the 10 o'clock hour, leading its nearest competition (NBC) by 1.9 million viewers (10.4 million vs. 8.5 million) and by 23% in Adults 18-49 (3.2/9 vs. 2.6/7).

� "Primetime: What Would You Do?" delivered series-high results in Total Viewers and across each of the key adult demos (AD18-34/AD18-49/AD25-54).

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating trends based on the Live + Same Day data stream may be somewhat distorted by the level of DVR penetration in the Nielsen sample, which has nearly doubled from over 13% at the same point in 2006, up to more than 23% currently. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: Nielsen Media Research (Fast Affiliate Live + Same Day Ratings), 3/25/08.





  [march 2008]  
S
M
T
W
T
F
S
      


· AMERICAN IDOL (ABC)
· BIGGEST LOSER, THE (USA)
· DANCING WITH THE STARS (ABC)
· 'TIL DEATH (FOX)
· WHAT WOULD YOU DO? (ABC)





most recent ratings | view all posts
[12/10/25 - 02:59 PM]
FOX NFL Scores Massive Week 14 Viewership
28 million viewers watched FOX Sports' Week 14 "America's Game of the Week," featuring the Green Bay Packers divisional win over the Chicago Bears.

[12/10/25 - 12:08 PM]
NBCU's November to Remember Showcases the Power of Company's Programming
"All Her Fault" became the most-watched original series launch in Peacock history with 46 million hours.

[12/10/25 - 09:54 AM]
ABC Unwraps Holiday Presentations of Fan Favorite Shows
"Dancing with the Holidays" was the top-performing holiday-themed special across the broadcast networks among Adults 18-49 in two years.

[12/09/25 - 04:11 PM]
"College GameDay" Delivers Second Most-Watched Conference Championship Episode Ever; ABC/ESPN Score Second Most-Watched Conference Championship Week Since 2014
The SEC Championship delivered 16.9 million viewers on Saturday, December 6.

[12/09/25 - 02:03 PM]
18.3 Million Viewers Tuned in for Big Ten Championship Game on FOX
Indiana's win peaked with 19,993,000 viewers from 11:00-11:15 PM ET.

[12/08/25 - 11:30 AM]
College Football on The CW Network Sees Double Digit Year-Over-Year Viewership Gains for 2025 Season
ACC football experienced the largest year-over-year growth, up 26% in total audience compared to 2024.

[12/05/25 - 03:31 PM]
ABC News' "Nightline" Ranks No. 1 in Total Viewers
"Nightline" improved on the previous week in Total Viewers and Adults 18-49, hitting nine-week highs in both measures.

[12/05/25 - 02:05 PM]
ESPN Networks Deliver Best College Football Regular Season Since 2011; "College GameDay Built by The Home Depot" Scores Most-Watched Season Ever
ESPN networks aired the most-watched game in 34 of 42 key Saturday windows, including seven of 14 noon windows, 13 of 14 late afternoon windows and all 14 prime windows.

[12/05/25 - 12:35 PM]
2025 CFB Viewership Surges on FOX & FS1
The 2025 regular season wrapped with big numbers for "Big Noon Saturday," "Big Noon Kickoff" and more - including year-over-year gains across the board.

[12/05/25 - 11:00 AM]
CBS Premiere Week Episodes Post Gains and Lead In Live Plus 35-Day Multiplatform Viewership
"Tracker" delivered 17.3 million viewers, up +6% versus its year-ago premiere.

[12/05/25 - 08:45 AM]
ESPN Delivered Most-Watched Women's College Volleyball Season on Record
Said coverage averaged 190,000 viewers, up 36% from the 2024 season.

[12/04/25 - 04:19 PM]
"College GameDay Built By The Home Depot" Delivers Second-Best Regular Season Episode Ever; ESPN Scores Best Rivalry Week Since 2012
The Lone Star Showdown drew over 13 million viewers, peaking with 14.3 million viewers.

[12/04/25 - 03:45 PM]
"Big Noon Kickoff" Scores 4.36 Million Viewers on FOX
The 2025 season was "Big Noon Kickoff's" most-watched season in history.

[12/04/25 - 02:41 PM]
18.4M Viewers Tuned in for Ohio State-Michigan on FOX
Ohio State's win over Michigan scored 18,424,000 viewers on FOX.

[12/04/25 - 02:28 PM]
Record Audience Watches Formula 1 Qatar Grand Prix on ESPN2
The November 30 telecast earned an average audience of 1.4 million viewers, the largest audience ever to watch the event on U.S. television.